FREE SEO WEBINARS:
Keyword Research, Online Optimization,
Content Marketing and Link Building
Craving some helpful, actionable webinars?
Then you’re in the right place.
Take a look at our library of recordings from myself and other SEO experts.
Webinars to teach, inspire, and motivate.
Sound like something you might like?
Then kickback and let the learning begin.
And not just any learning. It’s more like Neo from the Matrix learning.
Website Speed Perception: Users vs Search Engines
How the concept of speed differs between SEOs and website visitors.
11 SEO Mistakes You’re Making Right Now
From keyword research, to link building, to content – Viola covers some critical mistakes that, when done right, can move the needle substantially for your business.
Backlinking Strategy - A Complete Guide
Every online marketer worth their salt knows what a backlink is. It’s an incredibly simple concept. You, as a website owner, convince another website owner to include a link on their website that points back to your website. Like I said, simple right? Well… Yes and no. While backlinks in and of themselves are simple, understanding how to build backlinks the right way is not. With the constant updates to Google’s algorithm and best practices, the very same tactics that once landed you on the first page for your target keyword can now result in massive search engine penalties. All in all… building backlinks can quickly become a minefield of mistakes and mishaps for the uninformed SEO.
Best Practices for Anchor Text Optimization
Learn all about anchor text. How to optimize for it and the best practices. What in the World is Anchor Text, and Why Does it Matter? How the Penguin Update Changed the Game What Types of Anchor Text Are There Your Guide to Anchor Text Best Practices How to Apply This Knowledge
SEO Tutorial for Beginners
This 2018 SEO training introduces basic concepts like onsite optimization, backlinks, and anchor text and explains the various intersections between them.
How To Build Quality Backlinks with Blogger Outreach
OutreachMama presents the advanced guide to running blogger outreach link building campaigns to work. Watch this webinar to learn how to get onto page 1 of Google.
How to Make SEO Proposals that Convert
Learn how to craft an SEO proposal that is simple, easy to understand and converts. Follow this fast step-by-step process and see your deal flow increase.
Why SEO Consultants Get Fired & Who They Get Replaced With
Host Ajay Paghdal welcomes Douglas Karr, CEO of DK New Media. Listen as they discuss why SEO consultants don’t last and who they get replaced with.
What Google Values in a Website
This video focuses on understanding Google and covers the following topics: Google’s goal for search results; How to get your content recognized by Google; How Google collects data to determine if your content is relevant; Google’s algorithm for determining the best search results; The role of keywords and anchor text in Google searches; and finally, what Google would consider a “red flag”.
How Google Understands Your Content
This video focuses on how Google understands your outputs, defining four key components: URL, metadata, anchor text and content. It further identifies all of the terms you need to know within these four modules components and provides tips on how to best optimize your SEO strategy accordingly.
Onsite Optimization Intro - Page Factors to Consider
This video focuses on the different SEO factors to consider when you are creating content. Now that we understand that the right combination of URL, metadata, anchor text and content is important, we discuss how to implement these components into your content creation strategy. Topics covered in this part include: The importance of variety and uniqueness in your content, creating an effective keywords list and categories of keywords, how to incorporate anchor text correctly, and what things to avoid in your content.
Introduction to Off Page SEO and Link Building
This video focuses on building your popularity off of your website. Part of Google’s ranking process includes not only optimizing your web site but having off-site content that points back to your site and is consistent with what you’re showing on your site. This part focuses on building popularity of your website across the web through the use of backlinks from high quality and relevant web sites.
Introduction to Schema Markup for SEO
This video focuses on Schema Markup and how it pertains to SEO. Schema markup is a type of metadata that is added to the backend of your website and can help Google identify and organize what is presented on your site. Specifically, this part addresses types of schema markup, the different categories that are in Google’s database, and how you can implement relevant markup to optimize your search result listings.