Best Free SEO Tools

Free SEO Tools 50: Best Free SEO Tools

By Ajay Paghdal

Free SEO Tools 50: Best Free SEO Tools

Where Goes is a simple but useful tool for tracing the redirection path of URLs and shortened links. It shows you the entire path of redirects and meta-refreshes that leads to the final destination and lets you troubleshoot links, diagnose complex link problems, and perform competitive intelligence.


Intended for digital marketers, this tool automatically creates markup for your WordPress site and helps you get better search results.

It uses the information already existing on your site and adds schema markup to all your content.

You’ll get informed whenever Google changes recommendations and allowed to instantly update your markup.

You can also create new markup from library and install an eCommerce extension.

The tool is not free, but a 14-day trial is available.


Linkio’s Email Picker Tool is a bulk actions email prioritization tool that helps you choose the best contact email for each domain on your outreach list.

It doesn’t matter if you have 2 or 50 emails associated with each target domain on your list. With the Email Picker Tool, you simply create prioritization rules for which types of emails you find most valuable for your outreach, and the tool will pick the most relevant email for you.

For example, if you prefer to reach out to someone in marketing from your target companies, you can set that as a priority one. Then you can say, if there is no one from marketing, choose someone from the C-suite. And if there is no one from the C-suite, choose a general inbox email.

Using this free tool, you can set up your own custom rules or use the tool’s pre-build formulas and let the software do the heavy lifting, thus saving you hours of work.


Persistent Connection is good for your site’s speed. It basically means that the connection between the client and server stays open, which allows the transfer of multiple files through a single connection. This tool is created for scanning your site and checking whether your resource has persistent connection enabled or not.


The Title Capitalization Tool’s premise is extremely simple and will help you automatically capitalize your text. You can choose from a number of styles, including title case, sentence case, uppercase, lowercase, first letter, alt case, and toggle, although we’re not sure what the last one is all about.


Keyword Planner is a free AdWords keyword research tool for people who advertise their business on the Search Network.

It helps you find a perfect keyword for your business.

It’s a handy tool for finding new keywords or just an additional one for existing campaign.

Search volume helps you decide which keywords you should use but success depends on a variety of factors, such as budget, product, and customer behavior.

This tool requires creating a free account and to get the best keyword volume data, Google requires an AdWords account with some budget running through it.


DropMyLink is the ultimate link building helper.

It is quite handy for new websites where the need for fresh and natural links is on the higher level, but it’s also for all other sites willing to create a good and strong link scheme.

This tool is designed to put together all of the most useful footprints in one place and have them easily accessible.

This is a free tool; all you have to do to use it is create an account.


This is a free tool that can improve your site’s search engine performance and they recently added a backlink checker that not only shows you your backlinks, but backlinks for any website, including your competitors. While it doesn’t claim to show the entire backlink profile, early reports suggest its a healthy amount of data and free of charge.

You can get a summary view of all your sites and see how each of them is performing and where you need to take extra care.

The reporting option will point out the ways in which you can increase the traffic on your site.

Research and diagnostic tools give feedback on what people are searching for on your site.



Despite being just a little Chome extension, LinkMiner offers pretty useful functionality. It scans websites to reveal all backlinks, along with broken ones, and pulls metrics on them to help you make smarter decisions. It also allows you to export all links from a page and even display each link’s metrics and social data right next to it.


Once you have a list of link targets, paste them into this tool and run some simple bulk actions to clean up the list. You can remove certain .TLDs, different categories of websites, like social media sites or web 2.0 sites, filter by characters found in the root domain or URL and much more.

In almost any prospecting list, you’ll have lots of junk that you need to filter out. With this tool, a vast majority of the removals become automated. With it, save more time and have cleaner prospecting lists.


Enhanced Google Analytics Annotations is a little extension for Chrome created to save you time by automatically adding your targeted market’s holidays as well as Google’s algorithm updates as annotations in your Google Analytics. It will also help you better understand how national holidays affect your KPIs and see how both confirmed and unconfirmed algorithm updates impact your traffic.


The SEO Auditor from Zadroweb is a neat web-based SEO audit tool. Run a scan, and the tool will reveal information including your Page and Domain Authority, page speed, your top 10 keywords, metadata, your sitemap, and robot.txt files, the presence of social links , and even more.


Beam Us Up is an awesome free crawler dedicated to finding bugs and errors on your pages. It’s got a very simple but intuitive interface and provides you with a report on all found errors in a separate window. Another neat function of Beam Us Up is the ability to export those reports in Excel so you can easily store and access them later.


Link Redirect Trace is a Chrome extension that allows you to track excessive redirect chains, off-page, and on-page SEO issues, find and fix slow redirects using redirect timings, and see which sites were really visited through short URLs. It will come in handy for spotting weird sites redirecting to you and seeing if they are helping or actually harming your SEO.


AdWords and SEO Permutation Generator is a small but useful tool for generating tons of keyword ideas at the click of a mouse. Paste in your keywords in three different fields, hit “Generate Permutations” and the tool will permutate and combine them into keyword ideas.


Google Trends allows you to find out how popular any given search term has been in a given timeframe. It is great for keyword research and spotting event-triggered spikes. It will be especially helpful for seasonal businesses since you will know exactly when your products or services are trending, so you can adjust your marketing strategy accordingly.


The Disavow Tool is perfect for situations when you need to discount the value of an inbound link to avoid link-based penalties. It will be especially helpful if you’ve purchased links in the past, or have participated in bad linking networks and want to remove them because they’ve actually hurt your SEO.


The NoFollow extension for Chrome gives developers a way of telling search engines to not follow certain links using meta tags and rel attributes. It also outlines links both with and without the nofollow attribute, external links, and links on pages with nofollo, and noindex robots meta tag.


WIX is an awesome free website builder that lets you create, design, manage and develop your web presence exactly the way you want.

With it, you can design an entire website from the ground-up, add advanced features, edit your mobile view, and optimize it for search engines, all within its straightforward visual interface. is a free (daily-limited) service, which creates a professional report to help marketers evaluate link-building/ domain purchase opportunities, etc. Report includes numerous performance and seo indicators such as DA, PA, traffic estimation, page views and social presence.


PageOptimizer Pro On Page SEO Checker is a powerful free tool that compares your page against the top ranking competitors and shows how well your page is optimized right now. The tool will check your top 10 competitor pages and give you your on-page optimization score. It will define how well your page is optimized for the keyword that you provided.

If your score is 80% and above, the on-page signals on the website page are optimized pretty well in line with what Google is rewarding for the term.

If your score is below 80%, it needs some on-page SEO work. After you’ve run the SEO checker, you can try to optimize the website page on your own and re-run the checker. Alternatively, you can create a free PageOptimizer Pro account to get an in-depth on page analysis, as well as recommendations on how to improve your score and steps to take to rank higher


If you have a lot of backlinks going to a particular page, use this free tool to figure out what your percentages are without the manual categorization effort.


LSIGraph is the latest free SEO tool on the market which allows you to generate Latent Semantic Indexing (LSI) keywords.

This is a very easy-to-use tool and anyone can try it, even with no SEO skills at all.

All you need to do is add your target keyword, and it will generate the associated LSI keywords that you can then use in your content and anchor text.


This software is free to download, and represents a powerful toolbox used for Chrome, Safari, Firefox and Opera.

There is a useful installation and how to use guide provided, as well as program configuration help.

Although this program provides the most of SEO tools, you can modify it following your needs and this way you won’t be swamped with too much data.

It has a real-time SEO data checker, so you dont have to worry about the information reliability.


FTTT is a free platform that helps devices and tools merge with each other and work together.

SEOs can mix and match tons of different programs for free to automate their marketing.

For example, every time you publish an article, you can have a post get published to Facebook and Twitter and syndicate the content to your Web 2.0 blogs.

There are several options on the market that can do this now, but IFTTT has a very generous free plan.


Piwik is an open source web analytics application that tracks online visits to one or more websites and displays reports on these visits for analysis.

The tool is often used by individuals, big and small companies all over the world.

It is the leading open alternative to Google Analytics that gives you full control over your data.

Piwik lets you collect the data from websites, apps & the IoT and visualize this data and extract insights.

You can install this tool on your own server for free.


Google Sitemap plugin generates XML sitemap for your WordPress website and helps search engines index your blog.

It not only supports default WordPress pages, but also custom URLs.

You can add this plugin to Google Webmaster Tools account.

There is also a feature that allows you to set the maximum number of URLs in one sitemap file.


Google Mobile-Friendly Test checks if a website is adjusted for mobile phone use.

It is called a Google search console, which also notifies hacker content.

This handy tool will also help you manage the content that appears in the search engines.

When testing your website, you’ll get a screenshot of how the page looks to Google on a mobile and a list of possible mobile usability issues.

It is free of charge and very easy to use.


GTmetrix provides you with information about optimizing your website and tells you how well your site loads.

It can easily determine the performance of your website and can help you develop more efficient and faster website experience for your users.

This freemium tool can test your pages on daily basis, analyze the loading of your site from different regions around the world, set up monitored alerts, record a video of your page loading and pinpoint exactly where bottlenecks occur and more.


This tool helps you generate the tags for your multi-language or multi-country site easily.

It will help you generate the hreflang tags patterns to use in the different language and country versions of your pages.

This allows Google to understand your content and serve the correct result for users.

If you serve different language variations on your website, you need to display the equivalent language URLs for that page in the tag to understand that one page is related to another.


Check my Links is a Google Chrome extension intended primarily for web designers, developers and content editors.

It is a free link checker that looks for broken links on your web page.

This SEO tool will help you check if all the links on the web page you’re editing are working properly.

After locating the links, it starts checking all the links pointing out the ones that are valid and the broken ones.

It also gives you broken links’ URLs and HTTP response codes published in the Console log.


HARO is not a traditional SEO tool but is really helpful when it comes to collecting more backlinks to your site from various articles.

This tool gives journalists a wide database of opportunities for sources to obtain great media coverage.

Sign up and provide basic company information after which you’ll be receiving three emails per day containing media opportunities.

You can contact a journalist, send a quote to be included in their article and get a baclink to your site.

This is a freemium tool.


This tool is very helpful for determining bad backlinks that you should disavow.

It will save you a lot of time if you run site audits regularly, traffic drop assessments or link audits.

Enter URLs to obtain better results because you I will able to click on the links produced and look for your sites link.

Single URL use is free, but there is a fee of $25 per month or $250 per year and with that you’ll have an unlimited access to this tool.


Word to Clean HTML is a tool using which you can convert a Word document into an HTML document.

It provides automated conversion process.

This tool is using the Python programming language to manipulate the HTML.

You can not only convert a document into a clean HTML, but also see the original HTML and get a preview of the text on a web page.

Word to Clean HTML is completely free of charge


This is one of the free Google Webmaster’s tools that helps you check the indexing status and optimize your website’s visibility.

It is preferred by SEO-minded professionals as it provides various aspects of website’s appearance and keeps you focused on the metrics.

This console creates data points that don’t reconcile with Google Analytics or ranking and helps you understand your website and audience.

It provides the number of visitors on your website and tells you more about their user experience.


Open SEO Stats can help you gather lots of SEO data from any web page on the Internet.

It allows users to easily access a wide range of SEO stats and metrics including its Alexa rank, traffic stats, page speed, social metrics, backlink analyses, and more.

This tool is very useful for deep research quickly.

One of the best features of this extension is that you will get page index status of your website in all search engines at one place.

You can use Open SEO Stats free of charge.


Nibbler is a free tool for testing websites.

Enter the address of any website and Nibbler will give you a report scoring the website out of 10 for key areas, including accessibility, SEO, social media and technology.

The tool looks at the domain name for the address you are testing, and looks for pages inside that.

It is completely free, but it is also limited to three reports.


Google PageSpeed Insights speeds up the pages for both mobile and desktop devices.

It analyses the content of the websites and shows solutions for speeding them up.

This tool also provides suggestions about how pages can be upgraded.

The score it gives is categorized as being good, medium, or low as the tool assumes that you’d like to keep the same functionality of the webpage.


This is a tool you can use to easily create HTML with microdata.

After you create a schema, it allows you to copy and paste the code to your site.

You can also add additional item properties to it.

The settings allow you to turn CSS on and off, as well as to include/ exclude certain microdata attributes.


Wayback Machine detects error codes and checks to see if the archived versions of the URLs requested are available.

It is dedicated solely to storing web pages, so you can look through them again later and it is a great way to find old pages.

This tool provides a place to preserve digital artifacts, but it can be used for entertainment to see what a page used to look like.

The pages shown on Wayback Machine only reflect the ones that were archived by the service, not the pages’ update frequency.


Web Page Test is a free speed test tool for your website.

While testing it uses real browsers with optimization recommendations.

WPT is used for analyzing the web page performance and testing it is really simple and quick.

SpeedIndex as one of its features, measures how long it takes to the above-the-fold content to be displayed.

Visual Comparison is part of the Web Page Test and it helps you compare your website to other sites visually.


The Markup Validator is a free service by W3C that helps check the validity of Web documents.

It is able to process documents that are written in most markup languages.

Supported document types include HTML, XHTML, MathML, SMIL and SVG (1.0 and 1.1, including the mobile profiles).

Validating Web documents can improve and ensure their quality.


The SEO Browser is a basic SEO scanner that reveals information like the response code, load speed, words in page, the number of internal and external links, the heading structure, and a little SERP preview. While it might not be the most useful thing in the world, it’s free to use.


Google Data Studio is Google’s own data visualization tool. It helps turn raw data from Analytics and other sources into easily readable charts, graphs, and tables. Its drag & drop editor is very intuitive to use and there are even countless templates that allow you to plop in your own data and create a full-on report in minutes.


The seoClarity Research Grid allows you to dig into the mobile and desktop SEO performance of any website for absolutely free. You can filter data by rank, rank type, keyword, keyword patterns, URL, search volume, estimated traffic along with other filters, and even uncover the average cost per click of each keyword a website uses.


The Blueprint Training offer a variety of tools, courses, and pieces of training for aspiring SEOs. It includes 26 modules that cover each aspect of search engine optimization. As the team calls it, the package is an “SEO agency in a box”, and if you decide to pay the lifetime access fee, you will gain access to all of the tools forever.


This free SERP checker is awesome for quickly and accurately finding your search engine ranking position. Enter in your domain name along with up to 10 keywords and after the tool is done scanning, you will receive a graph with the performance of your page for each keyword.


The Referral Ghost Spam Removal Tool by Loganix will help you clean up your Google Analytics spam from social buttons, adult sites, and other shady resources. Not only does it block future spam, but also targets recursive spam. Its database is updated on a weekly basis, features manual submissions, and is statistically 97% effective.


Do you need to check how your site appears in SERPs from different locations? With ISearchFrom you can simulate a Google search from any location, language, and even device. It also has additional options like “show only in specified language”, Google domain, personalized search, and more. is a website that tracks the market shares of browsers, social media stats, screen resolution stats, OS market shares, and other kinds of statistics that might come in handy for web developers. You are completely free to save that data to your device in image format, as .csv files or even embed it into your own resource.


Even though it’s called the SERP Snippet Optimizer it doesn’t actually do any optimization. Instead, it simulates a SERP so you can see whether your title and meta description fit in within Google’s limitations, and make relevant adjustments if need be.


If you’ve ever needed to turn a spreadsheet of data into a comma-separated list, you know the pain of doing it by hand. With you don’t have to do it by yourself and instead can just paste your column data into the field on the left, and easily convert it into a comma-delimited line. It also works in reverse!


Redirect Path is another Chrome extension built for tracking redirects. It flags up 301, 302, 404, and 500 HTTP status codes along with client-side redirects (Meta & Javascript). It also keeps track of errors and displays HTTP headers like server types and caching headers along with server IPs at the press of a button.



Detailed is a backlink database for all of the most popular websites in the biggest niches. Select a niche, and you will see the top 49 websites that have the most backlinks in it. Choose the site you wish to take a closer look at, and get instant access to its entire backlink profile with dates and exact names and URLs of the pages linking to them.


Siteliner is a small web-based tool with irreplaceable functionality. Once you paste in your URL, it will scan your pages for duplicate content and errors. It also finds broken links, related domains and even compares your site with others in terms of page size, load time, words per page, text to HTML ratio, number of links, and more.


Yep, it’s really called the Keyword Shitter. And the name fits the tool quite well. Have you guessed what it does yet? It helps generate hundreds of keyword ideas by simply typing in your main keyword and clicking start. It is great for both short and longtail keywords, and for a free tool that costs absolutely nothing to use, it can come quite handy when you’re in desperate need of some keyword ideas.


Seed Keywords is a very simple tool that can be used as part of your keyword research exercise. In it, you can create scenarios, for example, “if you wanted to go to a restaurant, what would you search for”, get unique URLs for those scenarios and send them to your friends, contacts and customers via email or message for them to answer and give you keyword ideas.


Soovle is a great little tool for keyword research and content creation inspiration. It collects data from all the major services including Bing, Google, Amazon,, Yahoo, Wikipedia, and YouTube all in one place. All you have to do is type in a search term, and suggestions will start appearing all over your screen.


The Bulk Keyword Generator is the perfect keyword generation tool for local businesses. First, choose your business type, then type in the location you want to create keywords for, and after clicking “Generate” you will get your custom list of keywords for that business type and location. You can also export them in .CSV format to access later. is an awesome keyword research tool that snatches keyword ideas right out of Google’s autocomplete suggestions. In SERPs, you will see no more than five autocomplete suggestions per query, but shows up to 20! The tool will also add different letters to your query to get hundreds of unique suggestions in a matter of seconds



Keys4Up is a keyword research tool in its most basic form. Just type in your keyword in the field, click search, and the tool will give you the list of all its related keywords. You will have to register to get access to all of the related keywords though because if you don’t Keys4Up will only show a fraction of all keywords.


WonderSearch is another tool for keyword research. After entering in your root keyword, WonderSearch will reveal all of its semantically-related keywords for you. So, if you’re in need of some fresh keyword ideas, this little site can come in handy.


SEO Hero might seem like another semantic keyword finder at first glance, but it’s actually much more than that. After you type in your keyword into it, it will actually scan the top 100 URLs ranking for that keyword, extract n-grams and reveal all relevant, semantic concepts and topics that those websites cover to help you generate new content strategies and ideas.


Much like the keyword permutator, KeywordIn is a simple tool for generating keyword ideas by combining various short keywords into long-tail ones. This tool can have up to 9 columns from which it will take and combine your keywords. It also gives you a selection of 3 match types: exact match, “phrase match”, and [exact match].


Keyworddit is a rather unique keyword research tool. It works by extracting the most used keywords and phrases from subreddits. Just type in the name of a subreddit, hit “Get Keywords” and you will be given a list of keywords, ranging from as few as 10 to thousands of mentions. Keep in mind that subreddits with more activity will naturally have more keywords than ones with fewer messages and users.


Keyword Surfer is a tiny Google Chrome extension that serves a single purpose: to save you time by showing search volumes directly in search results. As soon as you type in your target phrase, not only will you get the search volumes, but also keyword suggestions, visibility metrics, related terms, and even on-page data.


The AdWords & SEO Keyword Permutation Generator is a simple permutator in its most basic form. Enter in short keywords into three columns and watch the tool spew out hundreds of variations in the big box below.


Getting information about newly-built links can take a couple days if you look at your analytics logs and even up to a month if you’re using search engine reports. Linkstant, on the other hand, gives you immediate access to all of your newly-built links, their URLs, and anchor texts within seconds of their creation. This will both keep your link building team motivated and save you a good deal of precious time.


Broken links are bad for business, and you need to run timely scans in order to find and fix them before they cost you traffic and revenue. This Free Broken Link Checker helps with just that, it validates both internal and external links, reports their HTTP error codes, and shows their exact location in your HTML for you to fix.


Backlinks in Neil Patel’s own backlink checking tool for competitive research. Instantly access the backlink profile of any site, and see sites that are linking to your competition but not to you. It even displays the exact number of referring domains and comes with a variety of filters for you to narrow the search down and identify only the best link opportunities for you.


Google My Business is a free tool for businesses and organizations to manage their online presence across Google, including Search and Maps. With it, you can verify and edit the information that users can find about your business. Statistically, businesses that verify their information with Google My Business are two times more likely to be considered reputable. Besides, it is always a good idea to have control over vital information like your working hours, website and street address.


The name of this tool really speaks for itself. Its sole purpose is to help you generate a short URL to share with your customers and grow your Google reviews. All you have to do is type in your business name, city, and postal code, and the tool will generate a link you can use to ask customers to leave reviews via email, messages, or even on printouts if you’re feeling old-fashioned.


The Mobile-First Index Checker is a neat little tool that helps you make sure the mobile version of your site is exactly the same as your desktop version. It keeps track of all the links and checks if your pages have exactly the same Breadcrumb structure, has the same user content, the same meta tags, rel tags, structured data snippets, and even checks the mobile page speed.


Both the desktop and mobile versions of your site need to have the same structure. The Mobile-First Index Tool by Merkle compares the two versions of your site and looks for discrepancies between SEO signals (canonical, meta robots, hreflang tags, content, structured data markups etc.). Additionally, it uses Google’s API to check if your page is optimized for mobile.


As the name suggests, Chrome DevTools is a set of developer tools built directly into Google Chrome. With it, you can quickly diagnose problems and edit pages on-the-fly to fix them quickly and effectively. Its UI can be a little overwhelming at first, but once you get to know it you will discover that Chrome DevTools can boost your productivity quite considerably.


SEO Minion is a neat all-in-one SEO tool that is great for performing all of your daily SEO tasks. That includes analyzing your on-page SEO, checking redirects, broken links, and Hreflang tags. It also features a SERP preview tool that allows you to improve your CTR by previewing your site on top of Google search results pages and check your rankings across multiple locations without personalization.


Sheets For Marketers is an awesome collection of online resources gathered to help marketers learn how to use Google Sheets. Here, you will find, hundreds of tutorials along with all of the Google Sheets templates out there, and even a list of marketing APIs for automating SEO work.


Small SEO Tools is a website with a huge collection of various SEO tools to help you speed up your work. Those include tools for text content, image editing e.g. background removal, keywords, backlinks, website management, website tracking, proxy, domains, meta tags, password management, online .PDF, development, as well as unit & binary converter tools.


The SEO Web Page Analyzer is a web-based tool that tests your site for search engine optimization. It gives your site a score on a scale from 1 to 100 and takes note of things such as page weight, meta descriptions & title tags, the heading structure, content, keywords, link structure, image optimization, and even social interactions.


Google Cloud Natural Language uses machine learning to analyze the structure, meaning, and feelings expressed by text. It is also able to extract information about people, places, events, and help you better understand social media sentiment and customer conversations.


Rich results are experiences on Google Surfaces like carousels, images, and other non-textual elements generated by the structured data on your page. The Rich Results Test allows you to check what kind of rich results will be generated for your publicly accessible page.


The Structured Data Testing Tool is meant for, well, testing your structured data. You can paste your code snippet that you wish to check for errors and instantly find out whether you’ve implemented it correctly. The tool can be used to validate JSON-LD, RDF-a, and Microdata formats.


With Google Tag Manager, you can quickly and easily update measurement codes and related code fragments (tags) on your website. Its web-based interface is pretty easy to use and allows you to set up tags, triggers that cause your tags to fire, or variables for simplifying and automating your tag configurations.


View Rendered Source is a tiny Chrome extension that allows you to view how a browser renders a page and constructs the original HTML into a working DOM. This enables you to see how search engines view your pages and spot the differences between raw and rendered versions, which are highlighted line-by-line.


SERPSim is the most accurate SERP snippet generator and SERP simulator on the Internet. If you’re worried your title and meta description might not fit within Google’s pixel limit, you can easily test it within SERPsim. You can import your existing meta data or paste in dummy text to see how it will look in Google, and the tool will always keep you within the current pixel limit and even alert you of any important issues.


Merkle’s Schema Markup Generator is a structured data generator that helps create JSON-LD markups, including all of the required item properties and more. Just pick the markup type you wish to create, paste in your page’s names and URLs and the tool will do all the hard work for you.


The Google SERP Preview Tool is great for helping you optimize your title tags and meta descriptions for length. Paste in your URL, page title, and description, look at the preview window and see if your data is within Google’s limits. You can also see exactly how many characters and even pixels your text takes up.


Google Lighthouse is a great, automated tool that measures the quality and performance of web pages. It runs your website through a series of audits to determine its speed, accessibility, and search engine optimization. Aimed to help web developers, it is also able to test progressive web applications to test them for compliance with established standards and best practices.


The Domain Authority Checker by ClickMinded allows you to bulk check the Domain and Page Authority of up to 50 URLs at a time. This will come in handy for competitor research and checking how your own website fares up against your competition.


Looking for available or expired domains? The Bulk Domain Availability Checker by NameBright will help you do just that. The best thing about it is that you can paste in up to five thousand .com/.net/.org/.cc/.tv domains into it simultaneously.


Short on content ideas? FaqFox is a lesser-known tool that can scrape up tons of content ideas from questions that people have asked about your topic. Paste in your keyword, and select from pre-made site categories or add in your own URLs to see people’s questions that you can answer in your own content.


Google rolls out hundreds of algorithm updates every year, and keeping track of them all by yourself is practically impossible. Luckily for you, the Website Penalty Indicator does exactly that. To run a penalty test, al you need to do is paste in your domain’s URL, choose your database, enter a captcha, and the tool will do all the work for you.


The Structured Data Markup Helper is Google’s own tool designed to help you implement structured data on your website. Adding structured data to your resource is extremely important since it helps search engines know exactly what’s on your site to give search users relevant results.


Creating and properly formatting an .XML sitemap is a huge hassle. But with you don’t have to do it all by yourself. Just paste your URL into the tool, and it will scan through all of your pages for you. Once it’s done, you can preview your sitemap, download it, and upload it to the root folder of your website and add it to the Google Search Console.


“Looking for an easy way of creating a schema markup? The easiest way of doing it is to use JSON-LD, and the schema generator by Hall Analysis does exactly that. Just choose the type of markup you wish to create, and follow the instructions on the page to quickly generate a JSON-LD markup without hassle.


If you’re worried you didn’t implement your hreflang tags correctly or just want to run a check for good measure, you can use the Hreflang Tags Testing Tool by Merkle to quickly check if the hreflang tags for a page (HTML and HTTP headers), or in XML sitemaps are correct. Just paste in your URL, choose a user agent, and run the test.


“Microdata Generator is another website that helps with schema markups. It gives you two choices: either the MicroData or the JSON-LD format (however, google prefers the latter, so you should probably use that one). Just fill in the blanks with your info, and the tool will generate the markup for you to paste into your website.


The Map Broker XML Sitemap Validator (quite a name, huh) serves a singular purpose, and it’s in the name. If you need to make sure your sitemap is formatted properly and contains no errors, you can either upload the .XML file for the validator to check, or just paste in your sitemap’s URL.


The tool is a great way to quickly compile or clean a disavow file. Its interface is hard to get lost in since it’s literally two fields on a white screen with two blue buttons and the files it creates are ready to go straight into your Google Search Console.


It’s important to let search engines know about your content releases and updates. You could upload a newer version of your sitemap, or you could use Ping-O-Matic to send out a ping so that Google knows it’s time to recrawl your webpage. The tool might be a bit dated in 2020 but still serves its purpose quite well.


The Geo Sitemap & KML generator is another web tool for quickly creating a sitemap for your site. Either upload a .CSV file with your company details or type everything in manually, and enjoy your newly-created sitemap.


Properly formatting a robots.txt file and keeping it free of any errors is no easy task. So, the Robots.txt checker by Motoricerca might come in handy for checking it. Simply paste in the URL of your robots.txt file, and the tool will check it for syntax errors, logic errors, spelling errors and even give optimization tips while doing it.


The developers of this web app decided not to overcomplicate things with its name. It does exactly what it sounds like – generates robots.txt files for you. It’s great for saving you a good deal of precious time and gives you three options: to allow all, disallow all, or use custom settings for each bot and page.


RankMath is a plugin for WordPress that makes optimizing your content easier using built-in suggestions that are based on widely-accepted best practices. It will save you countless hours of repetitive work and easily customize vital SEO settings, control the indexability of pages and even your structured data.


tl;dr marketing is a highly curated SEO Newsletter with summaries from the best sources and a link to them, great for saving you time and keeping you up to date.

Every weekday you will get an email with the latest updates covering organic, paid, social and other digital marketing topics that are super important.

No wordy fluff, just the things that truly matter to SEOs.



This little Title Case Converter allows you to convert the text you enter in to Title Case, it will also un-capitalize words if they’re erroneously capitalized in the input.


Bulk add suffix / prefix to keywords is a FREE online tool that will help you add any given prefix or suffix to any batch of keywords that you are working with.

Just copy and paste your keyword list into the text area, add your suffix/prefix (or both), and the tool will generate a new list of keywords, with the suffixes and prefixes applied.

This tool will save you  a lot of time, especially if you need to bulk edit a bunch of keywords at once.


The FAQ Page Schema Generator can help you quickly create the required structured data for your content to be eligible for display as a rich result in Google search.

The tool works on both desktop and mobile, and requires absolutely no coding knowledge to use. With it, you can create your own structured data markups with just a couple of clicks!


The FREE Scroll To Text Fragment Bookmarklet will help you easily generate Scroll To Text Fragment  links.

All you have to do is add it to your bookmark bar, highlight some text on any page, and press on the Bookmarklet, which will in turn instantly generate a link that leads to this specific part of the text on your page.




Want a quick way to check for nofollow links and the recently introduced – the ugc and sponsored links on a webpage? Try this FREE Bookmarklet.

It is extremely simple to install and use: all you have to do is drag the Bookmarklet onto your bookmarks bar, and press it when you want to reveal all links on a page.

Regular links will be highlighted with green, nofollows with orange, ugc with beige, and sponsored ones with red.


This is  a handpicked collection of advanced search operators and URL modifiers from Google. You can use these to filter Google’s search results.

If you need a quick search operator and URL modifier cheat sheet, then Supple is the kind of thing for you.



This tool’s name speaks for itself, really. It makes generating a unique Google Business Review link as easy as typing in your business name and selecting it from the drop-down menu.

You can choose between two review options: one displaying all of your previous reviews with an option to write a new one, or only showing the review box itself.

After you select your business, you will get a full URL, short URL, an email URL, and even a QR code that users can scan to leave reviews.


HubSpot’s marketing tools include live chats, contact forms, ads, reports, and more, all tightly-packed into a neat CRM.

With its help, you will get much more data on your leads, including additional contact information, even job titles and social media profiles.

Using the built-in analytics, you can easily track which pages, offers, and traffic sources drive the most conversions, and start turning more visitors into customers using that information.

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