Top 10 White Hat Link Building Techniques

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Links are a valuable part of a successful website. Link building helps search engines crawl sites and discover new ones faster. Having high quality sites link back to yours will help your pages attract traffic, get more readers and drive ROI. These favorable business results happen through white hat link building techniques.

Studies have shown that more than 90% of content online gets no traffic because they lack backlinks. This means that there’s a slimmer chance for content to show up on search results when it doesn’t have other pages linking to it and vice versa. 

What is White Hat Link Building?

You’ll encounter many “hats” in SEO. There’s white hat and black hat SEO.

White hat link building is an SEO strategy that uses positive search engine optimization (SEO) methods to build links. 

Black hat link building involves any method that uses unethical practices, which are against search engine guidelines. These practices include using artificial intelligence (AI) to produce lots of spammy, low-quality content and create links, using your own website network to link back to your site, and purchasing links. 

Black hat techniques are frowned upon by Google  because these aim to simply increase a website’s ranking, disregarding user intent or the guidelines that Google has set to ensure that the users are receiving quality and factual information. 

White hat link building techniques take more time and effort than black hat  methods. since it’s a long-term strategy. Unlike black hat and gray hat methods, white hat doesn’t just aim to rank on search engines or gain traffic; it also aims to engage users or convert traffic into sales.

Why is it Better for SEO?

Google constantly  updates its algorithm to make sure that any website using black hat techniques is penalized or delisted. Penalties or “disappearing” from the search engines results pages will mean lost opportunities for valuable traffic.But this also allows for pages with more valuable, helpful information to get to the top and provide value for searchers on Google.

So don’t be swayed by cheap tricks and quick results because they will be a waste of time, money, and resources. Even when black hat techniques drive results in the short-term, an adjustment to the algorithm can not only lower your keyword rankings, but also cuse penalties to your site. If you do attract traffic, this may not be traffic that is relevant to your business, meaning you get a boost to traffic but very few conversions. 

Although you can hire an SEO company to do link building work for you, some white hat techniques may be done on your own.

10 White Hat Link Building Techniques

There are various white hat link building techniques that can help you gain external links and boost your website authority. But first, note that one of the simplest link building methods could be done right inside your own website. 

Before going out to seek external links, make sure that pages in your own website are properly linked to one another first. Internal linking or linking to pages in your own website can help Google understand your website more and easily crawl newer pages that they would have missed if they weren’t linked to a stronger page.

After making sure that you’ve properly done your internal linking, proceed to improve your relationship with other sites and earn backlinks. 

Below are the best white hat link building techniques to help your site gain healthy backlinks.

1. Create relevant and high-quality content

This is the process of publishing content that has value to your users or a certain niche. This is one of the most popular ways to generate backlinks as people can either share the post or link to it.

If you’re writing content for the purpose of backlinks, then make sure that you publish something that people need so that you can draw other websites to cite your page as a reference. 

Write blogs that exceed 1,500 words. Long-form blogs receive more backlinks compared to shorter posts, and going between 1,500 to 2,500 words tends to drive the best results. 

2. Try guest posting

Guest posting or blogger outreach is one of the most common link building tactics. With guest posting, you choose websites that have the same audience as yours and reach out to them to see if they are interested in sharing your content piece on their site. 

The goal here is to produce helpful, valuable content that will appeal to the outreach site’s audience. You then get to insert a link in that published article that can lead readers back to a page on your website. The key to an effective guest posting campaign is to reach out to websites that target the same market as yours. This doesn’t necessarily mean working with the competition. Figure out what your shoulder niches, or niches that are not exactly the same as yours but with an overlap in the audience.  

For example, if you’re trying to market a fishing gear shop online, you may want to collaborate with outdoor lifestyle sites, or the blogs of companies that offer camping equipment. 

3. Identify broken links

This is a tactic used to reconnect or relink links that you already had in the past, but the pages they’re linked to no longer works. What happens in broken link building is that you’re renewing broken links with a link that works.

You can monitor your site’s broken links through tools like Ahrefs. You can sign-up for a free trial to see whether your website has broken links you can fix.

To do this, download your tool of choice. We’re using Ahrefs in this example.

Once you’re on the dashboard, head over to “site explorer” then enter the URL of the website. Click the search icon.

Once a new window appears, scroll down until you see the “broken backlinks” tab on the left side of the screen and click to view all your broken backlinks.

The new window will show you the total number of backlinks that you need to fix. You can reach out to the website that has your older link and provide them with a new link to one of your pages so that they can update the broken one.

4. Leave relevant comments on major blogs

This is one of the simplest and most effective forms of link building. This is posting meaningful comments on high authority websites that allow “do follow” links. This will allow search engines to track your links and have them count. 

There are NoFollow browser extensions you can use to determine if a site allows do-follow or no-follow links. Aim to be informative and educational when leaving comments on other websites. 

Avoid bombarding sites with comments as it will be seen as spamming which could get your account or website penalized or terminated. 

5. Write testimonials and reviews

Many business websites showcase user reviews and testimonials as these can give the company credibility and authority. You can write a review about a product or service you’ve used, provided that they’re related to your business, and ask the company if it would be alright for them to post a testimonial from you on their site.

6. List your blog on business directories

List your website on web directories or popular business directories. Make sure to submit your site under the right category to validate the backlinks. 

For example, if you’re in the real estate business, it will help to get a listing up on popular online real estate directories. If you practice medicine and have a website, then you can list it on Yelp. 

The goal is to not only have their existing audience click on your link but to also have these popular and reputable sites link to yours.

7. Encourage business partners or friends to link to your content

If you have friends, relatives or business partners who also have websites or actively blog, then ask them to give you a link to one of your pages.

You can also increase your network and make friends through social media. There are many influencers and online businesses on social media who also have websites. You can reach out to them with a business proposal and ask them to review your services or you can ask if you can write for them and have it posted on their site.

8. Use your competitors to find backlink opportunities

This is a similar method to broken link building, but instead of auditing your backlinks, you can audit your competitor’s website and study their backlink report. 

Like what you did in Ahrefs, you can enter your competitor’s URL and see the list of links that are linking back to their site. Choose the ones that allow DoFollow links and then export them to an excel sheet.

9. Update your internal links

Internal links are one of the easiest but most overlooked link building techniques. Unlike external links where you’re getting links from a third-party website, internal links are links coming from a page from your own website.

Interlinking your pages will help Google easily find, crawl, index and follow all the pages on your website.

10. Answer questions on popular forums

Another white hat link building technique you can use is being active on popular forums, like Quora, Brainly or Medium. 

Create a professional account and engage in topics that are related or relevant to your business. You want to be a thought leader, so impart knowledge and insights related to your industry. 

Avoid sounding like a salesman and avoid selling on these forums. Place a link on your profile, but only include links in your answers only when necessary.

How this works is that if someone sees your answer to be helpful and relevant, they will click your link and if they find your blog or website to be as engaging as your answer, they can then link your content to their blog or site as well. 

White Hat Tactics Bring Better Results

Links are indeed powerful in the realm of search engine optimization. This is why some manipulate them to gain instant results. 

Be wary of dubious methods, such as link exchange, buying links, pay-for-placement directories and linking to sites with poor reputation. These sites include gambling sites, adult sites and sites about firearms.

Black hat tactics go against Google’s Webmasters Guidelines and will result in getting a website removed from search results. 

Instead, link to high-authority websites that are relevant to your content. Sites linked to these will always be prioritized over a page that has an adult site linking back to it. Target websites that are relevant to your industry, making sure to share content that brings value to the right people.

Link building will always take time, but it will deliver favorable business results.

Author Bio

Itamar Gero

Itamar Gero is the founder of, an SEO Services and digital marketing solutions provider that empowers agencies and their local clients all over the world. When he isn’t working, he’s traveling the world, meditating, or dreaming (in code).

Top 10 White Hat Link Building Techniques

Links are a valuable part of a successful website. Link building helps search engines crawl sites and discover new ones faster. Having high quality sites link back to yours will help your pages attract traffic, get more readers and drive ROI. These favorable business results happen through white hat link building techniques. Studies have shown … Continue reading “Top 10 White Hat Link Building Techniques”

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Best Link Building Services (50+ Agencies Reviewed)

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Best Link Building Services Criteria

A successful link building campaign means higher rankings, better traffic, more leads, and more deals. And an unsuccessful campaign can set your business back big time.

Whether you’re a strictly white hat or are open to the grey and black arts, you need a vendor that delivers quality links in a strategic fashion. That’s why we built this list, the Link Builders 50.

We actually went out there and contacted each and every single vendor to get more information on what link building tactics do they use, what their pricings are, what additional services do they provide (blogger outreach), and what their SEO metrics are, namely their Domain Rating and organic traffic (as these are essential indicators of expertise).

We also took note of the rate at which they responded, and whether they were open to doing blogger outreach to a list of websites we provide (as an honesty check for any link building business claiming to do real blogger outreach).

When you’re not sure who brings you the right balance of cost, quality, and results, check out our list to get some help deciding.

Top 10 Link Building Agencies for 2023

1. OutreachMama

OutreachMama Review:

OutreachMama offers two types of link building services: a pure outreach package and a guest posting one.

The first seems to be their most popular and sounds more like a PR service than a typical SEO agency offering. It is an 8-phase monthly outreach operation (strategy creation, pitching, prospecting, outreach, content creation, response handling, acquiring links, and monthly reporting) to help you grow your link profile while keeping in line with Google’s evolving algorithm.

The second one, termed the Guest Posting Service, will give you access to OutreachMama’s existing blogger connections. As explained by the team, bloggers go through several metrics and eye-test checks before becoming a connection, including DA, DR, and minimum organic traffic.

They have several link building resources and guides available as well.

OutreachMama Response Speed:

We filled out the contact form and received a response from the owner within 10 minutes. In addition to being incredibly swift, the email was very structured and included the services, prices, as well as a calendar link to book a strategy call.

We also tried their dashboard, where our requested samples and website suggestions (which we got for free) were responded to within 8 hours.

How to Order from OutreachMama:

You can order one-off or recurring packages through their dashboard. There, you’re able to customize your order and make additional specifications like niche parameters, content length, and content review.

OutreachMama Link Building Tactics:

OutreachMama’s blogger outreach service switches up their outreach strategy monthly, ensuring the diversity of your link profile. Examples include niche-specific blog outreachresource page links, and getting placements on articles linking to competitors.

OutreachMama Pricing Policy:

OutreachMama’s custom blogger outreach service will cost you anywhere from $850 to $1775 per month. The per-link pricing is $120 to $280 depending on the link authority.

Their guest posting service that utilizes existing connections has prices ranging from $180 to $230 per month.

Does OutreachMama Do Real Blogger Outreach?

When we asked if they’d reach out to 500 of our own prospects, the owner accepted our list and said it would be faster than if they had to find them themselves. That’s a good sign that their service is legit.

OutreachMama’s Own SEO:

Ahrefs displays their DR as 70 with 900 monthly organic traffic.

2. Only Outreach

Only Outreach Review:

Only Outreach has developed a unique Value-First Outreach framework to help clients score hard to get backlinks from corporate, niche and personal blogs.

In short, they look to enter your niche as a value provider – featured influencers and popular blogs in guest posts which open doors for their client link building campaigns.

This roundabout approach drives high quality links that a typical cold pitch can’t get.

It’s a novel and from their case studies, it looks extremely effective.

That, plus their fair monthly pricing and excellent communication makes Only Outreach a fine choice for your next link building agency.

Only Outreach Response Speed:

We received a response within 24 hours and were able to schedule a free consult through their dashboard easily.

Only Outreach Link Building Tactics:

Their key differentiators are centered around what they don’t do. Guest post farms and semi-questionable websites are on their no-no list. A trend that has become concerning for many business owners recently is the growth of strong metric guest post farms that look good on paper but carry no long term benefit.

Only Outreach’s Value-First Outreach framework does outreach in your niche to generate link insertion, guest posts and influencer swap opportunities on quality sites where its not even possible to pay for a link.

Only Outreach Pricing Policy:

Their packages start at $1499. You choose a monthly budget and they build a range of links within that package. Each link is assigned a monetary value based on the DR, traffic and type of links it is. For example, if they score mostly high end links a particular month, the total links delivered will be less than if they’d scored mostly medium-authority links.

Does Only Outreach Do Real Blogger Outreach?

They absolutely do! They target links from blogs with a content manager, content marketers, traffic-having niche sites, or in general, picky blogs.

3. uSERP

uSERP is a diverse team of SEO and digital PR experts helping great brands grow through performance-driven SEO. uSERP was ranked #1 link building company by Growth Ramp, Single Grain, Codeless, SEO For Growth, Respona, and more.

uSERP offers a variety of Performance-Driven SEO services including keyword and backlink gap analysis, toxic backlink audit, Internal Linking Optimization and On-Page Optimization audits. You’ll get authority backlinks from websites that you will recognize! Their fully remote SEO experts will get you real links and brand mentions from the biggest websites in the world (Crunchbase, Hubspot, Social Media Today, SEMRush…), those that actually improve rankings.

How to Order from uSERP:

You can purchase one of their three plans (Startup,  Scale, Authority) right from their website by discussing the finer details of your SEO needs through a contact form. Each plan includes different features and deliverables depending on your needs.

uSERP Pricing Policy:

The Startup plan starts at $7500/month (8 DR60+ backlinks /month), then the Scale plan at $10,500/month (10 DR65+ backlinks /month) and the Authority plan version will cost you $15000/month (12 DR70+ backlinks /month)

As for the features and deliverables, you’ll get a custom tracking dashboard, dedicated account manager, strategy calls, KPI reports and various high-quality services depending on your plan (Competitor opportunity report, Toxic backlink audit, On-Page Optimization audit, etc.). 

uSERP Link Building Tactics:

uSERP uses custom strategies for every client as they fully understand that each company is unique, most of the links built by them come from niche-relevant content contributions and top-notch resource additions.

uSERP Response Speed:

uSERP will answer any request for a call to chat about your business, your organic growth goals, and how they can help you drive organic success through SEO, link building, and digital PR in 1 business day. 

Does uSERP Do Real Blogger Outreach?

uSERP, through their network of active partners and innovative outreach strategies will publish content contributions and give you amazing mentions on domains with which they have an already established connections as well as new ones. 

uSERP’s Own SEO:

Would you work with a company that does not have an established website and presence? The same goes for SEO services. uSERP has a DR of 74, and almost 9,000 monthly organic traffic from search. Hire the ones that do the work for themselves!

4. Authority Builders

Authority Builders Review:

Safe links on real websites that move the needle.

Authority Builders was one of the first link providers to come to the industry focusing on delivering links from sites that actually rank in Google and pull traffic themselves.

They offer a variety of products including a fully operational dashboard to browse for link opportunities a la carte.  As well as ABC Plus, a managed link building service that includes analysis and implementation.

ABC dashboard

How to Order from Authority Builders:

You can purchase one of three of their plans right from their website or discuss the finer details of your campaign through a contact form. There is also a dashboard where you can purchase singular links or in bulk.

Authority Builders Pricing Policy:

The basic plan is only $500/month and the pro version will cost you $2000/month. The latter will get you 9 to 16 high-traffic links from websites with up to 65 DR.

As for the links you can buy from the dashboard, the prices start at $100/link and average at about $250/link.

Authority Builders Link Building Tactics:

Authority Builders use custom strategies for every website as they fully understand that each client is unique, but most of the links built by them come from niche-relevant guest posts.

Authority Builders Response Speed:

Despite Authority Builders having quite a large team, we received a real reply from them only after a full day of waiting.

Does Authority Builders Do Real Blogger Outreach?

They publish content on already established blogging connections as well as new ones. They asked us to send over our prospect list so the team can assess the situation better, ensuring us about the legitimacy of their services.

Authority Builders ’s Own SEO:

Despite providing professional services and being one of the most up-voted vendors on our list, Ahrefs displays their DR as 38, with only 93 organic traffic.


PR-Posting is an international content distribution platform, that was created in Ukraine.

It has been working for 4 years now and contains:

  • 44 000 sites worldwide,
  • sites from 177 countries,
  • geo: Ukraine, Europe, US, Canada, Asia and all other popular countries,
  • minimal charge is 10 USD,
  • average link cost is 60 USD,
  • charging fee – 0%,
  • partners program – 5%.

As well you can order on-site copywriting in 21 languages.

6. Review: is a premium link building agency helping B2B companies build links on the world’s most well-known and authoritative sites. They work closely with Google’s own guidelines to build safe, sustainable links that move the needle. Response Speed:

They respond within an hour after you fill out the initial information, and you can easily schedule a free discovery call through their dashboard. Link Building Tactics:

They believe the old ways of link building are over. Today, quality beats quantity, and relevancy outperforms the attempt to “outsmart” the algorithm. Every client they take on gets a dedicated project manager who does fresh outreach for every project. That means they don’t work off of lists; they think link marketplaces represent everything wrong with the SEO industry.

They believe in building links that not everyone can get and which pass through an editorial process to help create long-term, sustainable SEO growth. They stand for fair, transparent pricing. They price each link based on its authority using Ahref’s Domain Rating (DR) metric. Lower DR links cost less and vice versa. This way, you only pay for what you get.

How to Order from 

You’re able to schedule a strategy call after initial contact. If the engagement is a good fit, then you can set up your account, fill out the intake form, and get set up with the project manager to kick off the process. Pricing Policy:

Fair, transparent pricing. They price each link based on its authority using Ahref’s Domain Rating (DR) metric. Lower DR links cost less and vice versa. This way, you really only pay for what you get.

7. LinkDoctor

Linkdoctor Review:

LinkDoctor is one of the few link-building agencies that value the importance of white hat link building.

They offer three main services: Blogger Outreach Services, Guest Post Service, and White Label SEO Reselling.

Their high-quality services don’t just stop at delivering the links to you. Being a customer-centric company, they go the extra mile to conduct SEO audits and studies how your website and company can succeed even more.

It’s evident that they deliver what they promise based on the positive reviews they receive from their clients.

You can also check their site and view their case studies. The one that caught our attention was their success in increasing the ranking of, one of their previous clients, for a highly competitive keyword “Car games”. You can view the detailed case study here.

LinkDoctor Link Building Tactics:

LinkDoctor’s strategy mainly involves the creation of high-quality guest posts. Their teams meticulously research and brainstorm before conducting outreach campaigns to make sure that clients benefit from each backlink acquired for them.

LinkDoctor Pricing Policy:

LinkDoctor has one of the most competitive pricing in the industry. You can choose from different packages which start from $1,000. You can also inquire about personalized packages. They also accept one-time guest post orders for as low as $100.

How to Order from Linkdoctor :

When you visit their site, you will easily find the “Book a Call” button in the upper right corner. Book the most convenient time and date for you to discuss your order with their co-founder.

Does Linkdoctor Do Real Blogger Outreach?

They’re very transparent with their services. They give a disclaimer when clients demand some difficult tasks to achieve like reaching out to highly authoritative sites that it would take time. They do not reach out to a created list of websites but creates campaigns carefully depending on the niche of their clients.

Linkdoctor Response Speed:

LinkDoctor responds instantly, not going over 24 hours. But they may have some delayed responses on weekends which is understandable.

Linkdoctor’s Own SEO:

The website has a DR of 44 and traffic of less than 100. But this is probably because they rebranded their company from Organic Link Builders to LinkDoctor, a fairly new website compared to their competitors.

8. OutreachX

We are a full-scale independent agency specializing in outreach and link building services. Having stepped into the digital sphere some ten years back, we came to realize the dearth of scalable outreach service for brands. OutreachX is more of a guiding vision that works to offer safe & authoritative links that help impact businesses reach greater heights. In our endeavour to do so, we have been able to leave our mark of excellence working alongside with some of the top SaaS companies, globetrotting influencers, mega start-ups, and much more!

9. SEO Export

SEO Export Review:

SEO Export Solutions is a place where you can find quality blogger outreach services and more. They are here to help shape your future in the online world with their top-notch, supreme facilities.

SEO Export Response Speed:

SEO Export’s contact email wasn’t hard to find at all, and our reply came in the next morning.

How To Order from SEO Export:

Once you get in touch with the team, they will send you a list of websites for you to pick from. As soon as you choose your placements and inform them about it, SEO Export will start working on your project.

SEO Export Link Building Tactics:

SEO Export only works with blogs that have at least 30 DA, TF, CF, and DR. Upon approval, your publications will go live within 24 hours, and you will be able to review and edit them before that happens.

Does SEO Export Do Real Outreach?

SEO Export agreed to do outreach to our list of prospects upon request, signaling that their work is transparent and honest.

SEO Export Pricing Policy:

As with all other services, the prices for SEO Export’s guest posts depend on the metrics of your target websites, but the team did not give us any numbers before placing a real order.

SEO Export’s Own SEO:

SEO Export’s website gets visited 114 times each month organically, and its Domain Rating is 36.

10. Review: is a link building agency that specializes in outreach-oriented link building campaigns. They take a custom approach for each and every one of their clients and always focus on building links that will have an impact over the long-term. They pride themselves on their integrity and their standard for quality and they’re always focused on continually improving their services. Response Speed:

There is no dashboard for quickly ordering their services or requesting a quote. In order to reach, you have to use a contact form that takes surprisingly little time to get a reply. We got ours within half an hour.

The person on the other side of the screen was swift in their reply and very professional in how they structured their email, giving detailed answers to every single one of our questions.

How to Order from

Since there is no dashboard, to place an order you have to discuss it with a representative through email first. Link Building Tactics: employs outreach-oriented link building tactics such as unlinked mentions, broken link building, resource pages, and others. Content-oriented tactics like guest posts also aren’t a problem for them. Pricing Policy:

And even though requires monthly budgets, the company will only charge you per each successfully build link. The prices depend on the domain authority of the site that has linked to you and range from $100 to $350 per link.

Does Do Real Blogger Outreach?

The strategist that replied to our email acknowledged that reaching out to a list of 500 of our own prospects may be a challenge, but remained open to the task and willing to discuss details such as which link building tactics we had in mind, which is an indication that they do real outreach.’s Own SEO:

Ahrefs displays their DR as 9 with absolutely no monthly organic traffic. Perhaps the crawler is being blocked deliberately?

Runner-Up Backlink Agencies [Full List]

11. Marketix

Marketix Review:

Marketix work on link building with a two-pronged approach.

Marketix Link Building Tactics:

Firstly, they ensure that they build content and assets within your website that are worthy of generating backlinks. If you don’t have that, Marketix can help ideate and generate winning combinations.

Then, they conduct the PR and outreach to build authority and context for what you do best.

Does Marketix Do Real Blogger Outreach?

As described by the director, Marketix is not a volume business and typically engage over the phone or web conference. They asked us for the contact details of our prospects, indicating that their services are 100% transparent.

How to Order from Marketix:

You can request a quote or schedule a consultation with the team through contact forms.

Marketix Response Speed:

We emailed the director of Marketix and got a response the next morning. We didn’t get any pricings though, as we didn’t have a real project to discuss with the team.

Marketix’s Own SEO:

Their DR is only 18 with as few as 35 visitors coming from SERPs each month. The director meant it when said it was not a volume business.

12. LinksManagement

LinksManagement Review:

There are three things to look for at a reliable link building company — a comprehensive link building strategy, a huge publisher library, and additional tools for analytics. LinksManagement can provide you with all of them.  

LinksManagement Response Speed:

After sending the request for buying backlinks, you will get feedback within the next 2-3 hours. The support team works even faster, answering your questions and requests every 10 minutes.

LinksManagement Link Building Tactics:

Using this service, you can buy juicy DA40+ backlinks through easy-to-use inventory, boost search positions, and increase organic traffic to your website. All of that is possible due to four efficient methods of  link building that LinksManagement applies to all of its clients:

Article backlinks. It’s one of the easiest, fastest, and most important organic ways to pull in new links and diversify your backlink profile. 

Advanced Mode. The innovative algorithm from LinksManagement helps you build corresponding to your parameters backlinks at the optimal speed. 

SEO Automation Tool. SEO Automation Tool from LinksManagement analyzes the parameters you specify and selects unique pages from category-relevant websites to ensure your effective link building.

SEO Cost Calculator. Understanding and monitoring the basic key features of SEO is of great necessity. That’s what our SEO Cost Calculator is for. It analyzes your backlink profile and keyword competition in your niche, figures out how many backlinks you need, how long to run your link building campaign, and how much money to spend to rank high in SERPs. 

LinksManagement Pricing Policy:

The starting price of purchasing links is $6.72 per link which is cheaper than the average market cost of $10.00. However, it doesn’t affect their quality in any way. There is a huge inventory of tens of thousands of high DA sites in just about every niche, so every visitor will find what one is looking for.

Does LinksManagement Do Real Blogger Outreach?

LinksManagement is a service that saves you time. You don’t need to waste hours on blogger outreach and can just choose relevant backlinks, order them in a few clicks, and enjoy the increased organic traffic. So, there is no need to put a lot of effort in the search for bloggers, endless correspondence, and agreements. Thanks to a transparent list of categories, you can choose the topic of the site, see real metrics, and order juicy backlinks for your website.

13. Mi Guestpost

Mi Guestpost Review:

Mi Guestpost are proud link outreach services resellers and offer agencies like yours a chance to provide your clients with great content and more. With a team of qualified writers and content specialists on call for your agency, you can build your business and woo your own clients. Choose Mi Guestpost’s white-labeled SEO strategies and see what they can do for your business.

Mi Guestpost Response Speed:

We had to wait for 6 hours before the answer to our email hit our inbox.

How To Order from Mi Guestpost:

To order from Mi Guestpost, you have to first send the team details like your URL, anchor text along with your minimum requirements for the blogs you wish to get link placements on.

Does Mi Guestpost Do Real Outreach?

Mi Guestpost can use both trusted blogging connections that the team has already established for and manual outreach techniques for your own list of prospects upon request.

Mi Guestpost Link Building Tactics:

They make sure that each blog is relevant to your niche, has a real audience that will engage with your piece of content, and the owner is active on social media, ensuring your content’s promotion. Additionally, you can review each article before it is sent out for publication.

Mi Guestpost Pricing Policy:

Depending on your target website, a submission by Mi Guestpost will cost you $70 to $250.

Mi Guestpost’s Own SEO:

Ahrefs is getting blocked by Mi GuestPost’s firewall, so we are unable to dig into their metrics.

14. Stellar SEO

Stellar SEO Review:

Stellar SEO’s custom, high-quality link outreach services are perfect for companies that need safe, effective, and long term link growth strategies. They have spent years testing and refining their link acquisition strategies so that they can land amazing links for your business month after month, creating greater visibility for your site.

Stellar SEO’s custom outreach plan includes research, competitive analysis, strategic planning, and link acquisition. In addition, they offer blogger outreach services for those simply looking for a fixed monthly link building package. Both of their options will help you secure outreach link placements on quality, relevant sites.

The team has handled everything from small local link acquisition projects to full-scale enterprise link building campaigns. Using their unique framework and thorough screening process, Stellar SEO consistently secure quality backlinks for clients of all sizes. Put simply, their team of link builders has the knowledge, guidance, and framework to deliver quality links for real businesses safely and reliably.

Stellar SEO Link Building Tactics:

As stated on their website, the tactics Stellar SEO employ are editorial Links on niche sites, guest posting, HARO (Press) Source Link Acquisition, resource page outreach links, broken link reclamation, skyscraper link outreach, expert content development, and select submission-based links (citations, industry associations, etc.).

How to Order from Stellar SEO:

There are no pre-made plans and to place an order, and you will have to first go through a consultation with one of the team members.

Does Stellar SEO Do Real Blogger Outreach?

“Our custom link building service will be the fittest for outreach to a custom list.”- This is the answer we got to the question about 500 of our prospects. Clearly, Stellar SEO is honest and transparent about the services they provide.

Stellar SEO Response Speed:

We only had to wait about 15 minutes after submitting our contact form until one of the senior consultants sent us a message. They insisted on discussing the project in more detail via call before they would reveal their pricings though.

Stellar SEO’s Own SEO:

Stellar SEO’s website is pretty solid with 56 DR and 1,300 organic traffic per month.

15. Link Fish Media

Link Fish Media Review:

Link Fish Media is a link building company based in Greensboro NC, headed up by industry experts Julie Joyce and Jay Young. Link Fish was founded in 2007 but both Julie and Jay have industry experience since 2003, which covers search engine marketing, site development, technical writing, project management, and systems administration.

Link Fish Media is dedicated to everything linky and specialize in link building for competitive niches, link audits, link analysis, and link profile clean-up.

Link Fish Media Link Building Tactics:

While their methods for obtaining links are tedious, they help form a good relationship with their targeted webmasters. This results in better links. While they don’t think that anything in marketing is truly 100% safe, Link Fish Media take every precautionary measure to get links that are as safe as possible, and human review is key. Every single one of their links is built by a link builder with a minimum of one year’s training, and every single one is personally vetted by management before going out the door.

How to Order from Link Fish Media:

Link Fish Media offers basic packages, but to order them you will have to get in touch with the team through a contact form.

Link Fish Media Pricing Policy:

The most basic package will cost you $1050/month and will get you 3 links. The average package sells for $5000/month.

Does Link Fish Media Do Real Blogger Outreach?

Link Fish Media don’t reach out to the same sites that link to your competitors as they have “no desire to recreate someone else’s link profile since no two sites are the same” and scan for link building opportunities themselves.

Link Fish Media Response Speed:

We got no response after we’ve submitted the contact form (twice), so we were unable to see if Link Fish Media would do custom outreach too.

Link Fish Media’s Own SEO:

Only some of their pages are allowed for crawling, so the data we got from Ahrefs is inaccurate.

16. SearchRPM

SearchRPM is a digital marketing company in Austin TX that’s at the epicenter of the online ecosystem. Company founder Michael Ramirez recognized the need for a different kind of SEO company shortly after landing his first job at an interactive advertising agency. Having received a Degree in Advertising, he quickly realized that many standard SEO practices went against the traditional lessons of marketing and advertising – essentially giving the customers what they wanted, when they wanted it and how they wanted it.

17. Page One Power

Page One Power Review:

Page One Power is a custom link building company in Boise, Idaho. The agency specializes in manual link building services to improve search traffic and rankings. They work with mom-and-pop shops all the way up to world-class brands, securing evergreen links that drive meaningful, sustainable results.

Page One Power Link Building Tactics:

Page One Power specialize in resource link building and content link building, also known as guest posting.

Page One Power Pricing Policy:

Their typical link building campaign starts at $3,500/month, but each client is different and Page One Power are happy to create a plan that works for your budget and goals.

How to Order from Page One Power:

To place your order, you will first have to get in touch with one of the sales managers through a convenient contact form.

Page One Power Response Speed:

We used the contact email found down in the site’s footer, but, unfortunately, got no reply. Even after a follow-up. But, since Page One Power specializes in custom link building, we’re sure that outreach to a custom list of prospects is well in their range of capabilities.

Page One Power ’s Own SEO:

The Page One Power website is well-optimized and has 67 DR along with 4,800 organic visitors per month.

18. Smash Digital

Smash Digital Review:

Smash Digital have created quite a reputation for themselves by thinking outside of the box when it comes to SEO. They generally don’t accept the status quo without supporting evidence. In fact, they believe that half of popular accepted SEO knowledge is wrong, full of propaganda, and actually hurts webmasters.

Smash Digital tests, reinvents and creates systems to drive targeted visitors to your site for the long-haul.

Put simply, Smash Digital is all about doing what works.

(and not taking themselves too seriously)

They can back up everything they say. Founder Travis Jamison owns a portfolio of successful businesses, all of which use SEO as their main traffic source. They know what it takes to get results and offer the same systems for their clients.

Smash Digital Link Building Tactics:

The main way Smash Digital will get you links is through guest posting.

Smash Digital Response Speed:

Our reply came in the following morning, but before the director answered our questions, they wanted to know what our site is. So we gave them a URL of a real SaaS website.

Smash Digital Pricing Policy:

After looking at it, they came back to us with the prices. They offered to build our links on high-DR (50+) SaaS, business, and tech websites, charging $600 per link. Links from lower-DR websites would be cheaper.

How to Order from Smash Digital:

There are also three basic plans (starting at $1,199/month) to order right from the website and to get in touch with them you can use a contact form.

You will be able to monitor all of the links built through a tracking sheet they set up.

Does Smash Digital Do Real Blogger Outreach?

The manager told us that building links with our own prospects might not be the most efficient way of doing it, but agreed to do it, so you can be sure about their transparency.

Smash Digital’s Own SEO:

Their website could use some work, with only 37 DR and 74 organic visitors monthly.

19. LinkGraph

LinkGraph Review:

LinkGraph has the highest-powered links in the business, where most SEO companies cap out at DA 40, they specialize in DA 50-90+.

Every high-quality link they place is pitched to publishers organically in an original piece of content (article, blog post, press release, etc). Their unique high-quality content is drafted specifically to provide contextual relevance to the anchor text linking to your website, and written to fit the audience and stylistic guidelines of the publications they’re targeting. LinkGraph run their link building tactics and publisher outreach at scale, allowing them to consistently acquire high-quality links.

LinkGraph Link Building Tactics:

While many SEO companies will focus on guest blogging, they’ve worked hard to build countless direct relationships with marquee publishers so that the majority of their content placements appear fully organic (without sponsored tags or guest post attribution). Their editorial link building strategy allows them to attract links that send the most topically relevant link juice from these publishers to your domain, pushing you higher in the rankings and increasing traffic to your site.

LinkGraph Pricing Policy:

The prices for their monthly plans start at $549/month, with the most advanced one capping out at $999/month.

The number of links built depends on the DA of the target website. If you break the highest-priced plan down, you will get 10 DA 30-40 links, 6 DA 40-50 links, 4 DA 50-70 links, or 3 DA 70-100 links.

How to Order from LinkGraph :

You can order one of their plans right from the website, or schedule a free consultation to discuss a more personalized approach to your campaign.

Does LinkGraph Do Real Blogger Outreach?:

The LinkGraph team will secure your placements on relevant publications and has an impressive portfolio of direct relationships with well-known, quality publishers.

LinkGraph Response Speed:

We tried reaching LinkGraph through the contact email, but never got a response. We haven’t tried to book a consultation though, so if you try that approach you’re much more likely to get a swift, professional reply.

LinkGraph is one of the most respected and highly voted vendors on this list, so our situation is rather an exception than the rule.

LinkGraph’s Own SEO:

Ahrefs displays their DR as 41 with 15,400 organic visits each month, but a lot of their pages are blocked from crawling so this data is not particularly accurate.

20. LinkLifting

LinkLifting Review:

LinkLifting isn’t your typical SEO software. In fact, it isn’t software at all. Instead, LinkLifting is a fully managed service carried out by a team of experienced SEO professionals, all of whom have extensive experience working with small businesses and big brands alike.

How to Order from LinkLifting:

All you need to do is enter your website in the form at the top. LinkLifting’s system will automatically suggest the keywords and most relevant pages of your website for promotion, as well as recommending a monthly budget to achieve your results. Or you could choose up to 10 keywords manually.

Every day, the team will scan its massive database of tens of thousands of high-quality donor websites to find effective backlinking opportunities. As soon as they find a match for your website, they’ll add a powerful, highly relevant backlink pointing straight to your target page automatically.

LinkLifting Response Speed:

Our reply hit our inbox the following morning.

LinkLifting Link Building Tactics:

To secure backlinks, the LinkLifting team employs strategies involving blog articles, profile links, article comments, and social media mentions. Those might not be the strongest links ever, but their price is also a whole order of magnitude lower than most other vendors on this list.

In addition to link building, the cost also includes SEO services to improve your site’s online visibility.

Does LinkLifting Do Real Blogger Outreach?

Disappointingly, the team refused to reach out to our prospect list.

LinkLifting Pricing Policy:

As described by a member of the LinkLifting team, a typical monthly budget is anywhere between $100 and $500, which is rather cheap. If you’d like a more inclusive campaign, you can also place a custom order, and the bigger your budget, the more backlinks will be built for you, naturally.

They also feature a very handy quote form which enables you to estimate the cost of your campaign right on their page.

LinkLifting ’s Own SEO:

Speaking of pages, most of theirs are blocked from crawling, so we were unable to get their DR and organic traffic for you. Sorry!

21. Linkshero

Linkshero Review:

The amount (and quality) of backlinks pointing to your site is a top factor for your website’s success. The problem is – white hat link building is always an ungrateful and daunting process because the conversion rates are so low.

Yes, there is A LOT of rejection.

In fact, for every 100 leads, you’d get approximately 3 links. The rest is a “no” and that hurts…

And this is when Linkshero comes in. Their experienced team, armed with the market’s best tools and a very large amount of “notgivingashit”, cuts right through it. Linkshero get the links you deserve.

But that’s not all.

If you work with them you also get:

  • Free help with creating top-class linkable assets that attract links like a magnet;
  • Custom insights on how you can solidify your E-A-T (i.e. Expertise, Authoritativeness, Trustworthiness)
  • Your SEO-related questions answered by Artem, the founder of Linkshero;
  • And more.

Linkshero Link Building Tactics:

Linkshero focuses solely on white-hat link building techniques, completely rejecting comment link building, web 2.0 links, PBNs, directories, along with anything else that could damage your brand in the future.

How to Order from Linkshero:

To order from Linkshero, you will first need to schedule a call with its founder or reach them on LinkedIn.

Linkshero Response Speed:

They never added us on LinkedIn and scheduling a consultation without a real project to discuss is somewhat preposterous, so we’re not sure how much a link building campaign by Linkshero would cost you, but the owner is one of the better-known SEOs out there, and their service has tons of extremely positive reviews, so you can be confident Linkshero will deliver quality links for you.

Linkshero ’s Own SEO:

The Linkshero website is simply the owner’s little presentation of themselves and what they do and only features a handful of pages, with only 13 DR and 29 monthly organic traffic.

22. Breeeze

Breeeze Review:

Breeeze presents itself as a performance-driven B2B SEO and link-building agency that helps businesses get to the top. That could be the top of search results, business success – or both.

Breeeze offers several unique selling points:

  • Users pay for what they get, although their average is DR60+.
  • Breeeze builds sustainable SEO strategies focused on growth opportunities to grow organic traffic and MRR
  • There’s a flat fee per link.
  • Their links are do-follow.

Breeeze has been hired by inBeat, its sibling company. If you didn’t know this, inBeat is an influencer marketing platform that used to have just 500 visitors per month. Breeeze increased that number to 70,000 visitors per month, adding $4,000,000 in pipeline value.

Breeeze Response Speed:

You can contact Breeeze easily, setting a virtual meeting on Calendly at your earliest convenience. You can find free spots during the same day, and you’ll connect directly with David Morneau, CEO and SEO strategist of this company.

How to Order from Breeeze:

You can order directly from their Pricing page. Here’s the best part:

Once you hit that “get started” button, you’re automatically directed to their meeting scheduling page. That means you’re not just blindingly buying a generic package or solution. You can pick a 100% customized solution after a free strategy talk with Breeeze’s CEO.

Breeeze Link Building Tactics:

Breeeze’s link-building tactics are centered on two pillars: Google’s guidelines and sustainable SEO.

That’s why they can promise long-term results.

But Breeeze adapts its tactics according to each customer. For example, they can use HARO, relationship-based link-building, identifying low-hanging fruit keywords, and more. For their inBeat sibling, they also focused on building multiple free tools with high-traffic potential.

Breeeze Pricing Policy:

Breeeze’s pricing policy is straightforward: $400 flat-fee link pricing. However, they clearly state you “pay for what you get.” So, you’ll have to book that meeting with David Morneau to find out exactly what you can expect to get.

Does Breeeze Do Real Blogger Outreach?

Yes, they do. You can arrange all these details during the virtual meet-up.

Breeeze’s Own SEO:

Ahrefs lists Breeeze with a DR24, but you know what they say about the Shoemaker’s shoes. It’s much more important that Breeeze brought its customers to a range of DR50 to DR90+.

23. Loganix

Loganix Review:

Their link building philosophy revolves around analyzing link opportunities using a variety of metrics beyond the standard authority metrics from Moz, Ahrefs, and Majestic. The end result of any Loganix campaign is natural link placements within the content, from sites that have a real audience and search traffic.

Spammy directory links and poorly built PBNs are out of date and ineffective if you’re investing in links for your site you want to make sure they pack a punch and stick around.

Loganix Link Building Tactics:

Through relationships they’ve built with publishers and authors/contributors, they’ve been able to place 10s of thousands of quality links for their customers that would’ve been nearly impossible to get through traditional link building and outreach methods.

Loganix Response Speed:

Our questions got answered the next day.

How to Order from Loganix:

Loganix features a dashboard called DIY links where you can manually pick your placements, add them to your card and purchase them right then and there. The cost of content is included in the price.

Does Loganix Do Real Blogger Outreach?

They agreed to reach out to a custom list of prospects, but only if their contributors have them in their inventory, which is a bit disappointing.

Loganix Pricing Policy:

There are three types of services Loganix provides. The first being none other than guest posting with prices ranging from $200 to $300 per link.

They call their second service Authority Links Placements, but it is essentially the same thing, with a higher Domain Authority. A link like that would cost you anywhere from $400 to $600.

Their final service is access to their database of inclusion opportunities. For only $9.99/month you can see each site Loganix has previously worked with that is up for receiving guest posts.

However, publishing on those resources isn’t free (of course) and you will have to pay anywhere from a couple hundred up to thousands of dollars depending on the URL chosen.

Loganix ’s Own SEO:

With a DR of 70 and organic traffic that is over 3,200 unique visits monthly, you can be sure they know what they’re doing.

24. One Way Links

Welcome to the Internet’s original one way links program. The One-Way Links Program is a link building service from Ken Sproul, an SEO since 1998. The member base of the program is comprised of Mr. Sproul’s SEO clients and new members who join through the provisions of this website.

Building link popularity these days is not easy given the recent trend to penalize self-serving blog networks, spam directories, article-writing campaigns, reciprocal linking programs, etc. But you can still increase your link popularity by joining the Internet’s original one way links program. All the web sites included in this campaign are legitimate, hard-working businesses working to improve their link popularity at Google and the other engines. Overwhelmingly our links are business-to-business links, pretty much the best sort of links you can have.

25. Upper Ranks

Upper Ranks Review:

As a premier link building company, Upper Ranks help publicly traded companies, silicon valley startups, and even small in-house SEO teams reach ‘the upper ranks’ of the increasingly competitive digital world.

Based out of New Jersey, The Upper Ranks aims to help businesses of all sizes gain greater search engine visibility, attract more customers, and become more profitable by utilizing their SEO services.

Their approach to link prospecting, analysis, content, and outreach can scale to help you reach your goals. Whether you’re a small business, an online publisher, a respected agency, or an enterprise corporation, The Upper Ranks’ trademark link building techniques can scale to fit your needs.

Link building, coupled with a website that has great content and solid on-site SEO fundamentals, is the most targeted form of drawing unlimited traffic, leads, and sales for your company. With over 90% of search engine clicks coming from organic listings, link building is indisputably one of the best online marketing strategies for the short and long term.

Upper Ranks Link Building Tactics:

All of our links are 100% built by humans, and they are built with other humans in mind. Our ethical approach to link building includes detailed research on your industry and prospective websites, an analysis of your website, a thoughtful approach to manual outreach, and, most importantly, meeting your link acquisition needs.”- as described by the Upper Ranks themselves on their website.

No matter the size of the project, you can rely on their custom link building methods to help you achieve more traffic, leads, conversions, sales, and visibility.

How to Order from Upper Ranks:

No two campaigns are the same, and to place an order you will have to first discuss it with the team by callemail, or contact form.

Upper Ranks Response Speed:

We messaged the email address right above the contact form (as always, twice) and got no answer. So, without any information regarding their prices, we can only estimate how much The Upper Ranks’ services cost and guess whether they are up for custom outreach.

Upper Ranks’s Own SEO:

The Upper Ranks website is protected by a firewall hiding their data, but we do know that their DR is at least 54.

26. NO-BS

NO-BS Review:

Situated in Geelong Australia, just an hour from Melbourne, No BS has been delivering quality link building services for clients right across the world. Whether you’re from Australia, the UK, the USA, or any other location, they can help with your link building needs.

Their professional team understands the demands of this industry. With years of experience behind them, as well as a custom-built platform, they’re ready to disrupt the industry.

Today they work with thousands of clients all around the world and are trusted by some of the biggest names in the SEO industry.

How to Order from NO-BS:

NO-BS functions primarily as a self-service platform with an extremely intuitive dashboard. The general process behind it looks something like this: you first create your account and fill in your campaign brief to let the team know what you’re looking for.

After you’ve submitted your brief, NO-BS will start adding suggested publishers into your dashboard, where you can review them, accept or reject.

You can also personalize each of your placements by suggesting article topics, adding themed keywords, selecting the link insertion method, choosing the length of content, anchors, target pages, and more.

NO-BSResponse Speed:

We got a message back from NO-BS in about six hours.

NO-BSLink Building Tactics:

NO-BS builds links through guest posting, which is a proven and reliable way of scoring the juiciest backlinks.

Does NO-BSDo Real Blogger Outreach?:

The team does real outreach to relevant niche sites and can do it to your own list, so seems like no trickery is involved here. Though… don’t you think that it sounds too good to be true when a self-service platform agrees to do outreach to sites, not in their database..?

NO-BS Pricing Policy:

The prices depend on your target site’s Domain Authority and start at $150 per link.

NO-BS’s Own SEO:

Their DR is displayed as 44 and organic traffic sits at a hundred.

27. Submit Core

Submit Core Review:

Submit Core, with around a decade’s experience, and a strong team of experts has flourished through the ups and downs of the ever-changing SEO industry. They have witnessed the development of SEO technology and imbued what they have learned through experience in their operations. Fasten your seatbelts, because you are up for a turbo-charged SEO program like you’ve never had before.

Submit Core Link Building Tactics:

The most popular link building package of Submit Core is none other than their guest posting service.

How to Order from Submit Core:

You can purchase links one-by-one right from their website, or you can contact the team via the contact formemail, or phone to discuss your project in greater detail.

Submit Core Pricing Policy:

The cheapest link from a DA 10+ website would cost you $50, while the most expensive one from a DA 50+ resource has a $320 price tag.

Submit Core Response Speed:

We took the email route and got no response, even after following up. Still, if you were to book a real consultation, one of the team members would surely get back to you in the shortest time possible.

Submit Core’s Own SEO:

The Submit Core website can only be crawled partly, so getting accurate data regarding their DR and organic traffic is outside of our reach.

28. Digital Lead

Our M.O. is simple: Pair custom content, with a diverse profile of niche specific link opportunities, for top rankings in search engines.

Our results speak for themselves:

Prosperous clients with endless first page search results
Experts at organically grown white hat link building

quality content connecting companies to consumers

The strength of our system stems from an authentically earned network. Thousands of like minded site masters who understand that a robust backlink profile is the key to unlocking lasting success online.

29. Desire Marketing

Desire Marketing Review:

Desire Marketing is an affordable link building company that offers customized and targeted services.

With over 5 years of experience, they’ve created a large catalog of 9K blogs in almost every niche to gain links from. Whenever their clients need links from blogs that aren’t in their database, they do outreach based on those requirements.

Their primary goal is to develop a brand-specific strategy to build contextually relevant links for each website. Such links send signals of authority to Google, Bing, and other search engines to rank them higher.

Desire Marketing Link Building Tactics:

Desire Marketing specialists use three ways to build links – guest posting, blogger outreach, and niche edits.

To do guest posting, they interact with influential bloggers and contribute high-quality content with clients’ links to their blogs. Or they can order blog owners to write an article themselves. That way, the link will appear on behalf of the site admin rather than a guest writer.

The tactic of niche edits is less time-consuming, as there’s no need to write an entire article for the sake of a single backlink. Instead, outreach specialists ask bloggers to insert their client’s link into an already published post.

How to Order from Desire Marketing:

To order Desire Marketing services, you can contact their team by email ( or mobile / WhatsApp.

Desire Marketing Pricing Policy:

Desire Marketing doesn’t have a one-for-all price. Since every case is unique, they customize their pricing packages to the budget and individual needs of each client. They do an SEO audit of their client’s website and provide a detailed estimate of how many links they’ll need and how much that will cost.

Note that if you are an agency, they’ll also let you resell links to your clients.

Desire Marketing Response Speed:

We reached out to their team on Friday morning and received a reply on the same day in a few hours.

Does Desire Marketing Do Real Blogger Outreach?

Yes, their team members don’t use any black-hat tactics like automated link building. They reach out to each blogger individually by email to get them to insert their clients’ links manually.

Desire Marketing Own SEO:

According to Ahrefs estimates, the domain rating (DR) of Desire Marketing is 52 at the moment.

30. Digital current

Digital current Review:

Digital Current is a leader in building domain authority, with the war stories to prove it.

They’ve been doing this for a while now (and boy do they have some stories from those early years!). But what does this mean for you? You’ll get top-tier strategies focused on collaboration and quality that increase rankings over the long term. You’ll benefit from Digital Current’s industry expertise in verticals like finance, health, technology, education, retail, e-commerce, professional services, hospitality, SaaS, and more. And, they’re completely transparent, keeping you up-to-date on your progress, every step of the way.

What do you get when you build links with Digital Current?

Domain authority strategy development, backlink auditing & monitoring, link acquisition & outreach, preemptive removal, cleanup & disavow, content distribution & promotion, penalty removal, and agency white-labeling services.

Digital current Link Building Tactics:

Digital Current don’t just find any old site to provide a link. Through tactics like content marketing, influencer engagement, publisher outreach, link-earning scholarship programs, graphic creation and promotion, real guest posting, and more, they identify ways to support your overall content and SEO strategies. This leads to a larger audience of engaged prospects.

How to Order from Digital current:

Before ordering, you will have to discuss your plans and budget during a consultation, as the team treats each project uniquely.

Digital current Pricing Policy:

The price of Digital Current’s services depends on your website and budget, and while some projects only require a thousand dollars monthly to maximize ROI, others need tens of thousands to do it right.

Digital current Response Speed:

We messaged Digital Current’s email twice and got no reply, unfortunately.

Digital current’s Own SEO:

Digital Current’s website is fairly well-optimized, with 59 DR and 1,800 organic monthly visitors.

31. Higher Visibility

Higher Visibility Review:

Having worked with hundreds of companies from small businesses to Fortune 1000’s, Higher Visibility understand your pain points. They also understand they aren’t the right agency for every business.

HV want to work with businesses that want a partner, not a doer. Their goal is to understand your business & what keeps you up at night so that they can develop a customized strategy that meets your specific needs regardless of size or industry.

Higher Visibility were recently named SEO Agency of the Year by Search Engine Land and are consistently recognized as a leader in their industry by multiple 3rd party review sites. They are also very proud to be included for their expertise in numerous publications including Search Engine Journal, Inc, Forbes, The Huffington Post, along with many others.

Higher Visibility Link Building Tactics:

Higher Visibility contact relevant and authoritative websites across the Internet to get their clients listed on resource lists, blog posts, news articles, and requesting websites to fix their broken links.

They also find creative ways to pitch their story ideas and will even create linkable assets like infographics or content pieces to provide valuable resources for websites to link to.

Higher Visibility Pricing Policy:

A link building campaign by Higher Visibility can fluctuate in price from several hundred dollars per month to several thousand.

How to Order from Higher Visibility:

There are no pre-made plans to buy from the get-go and to place your order you would first have to go through a consultation, which you can book via the contact form.

Higher Visibility Response Speed:

Higher Visibility were pretty swift to reply to our email within an hour but didn’t reveal any finer details such as price and custom outreach options before setting up a consultation call.

Higher Visibility’s Own SEO:

A lot of Higher Visibility’s pages are disallowed from crawling, but their DR is still displayed as a solid 74 with 2,900 monthly organic visitors.

32. The Hoth

The Hoth Review:

The HOTH is an acronym for Hittem Over The Head, in other words, to bludgeon with awesomeness. It can be used as a noun (as in their product, or their brand) or as a verb (i.e. To HOTH someone, to HOTH something).

When the HOTH was started in 2010, the industry was plagued by sketchy service providers with poor support. The HOTH was to change all that. They became the best SEO company so you would have an amazing experience.

The HOTH put their names and faces on it, made support a priority, and gave out guarantees, developing an entire suite of products to fit your needs. They made a streamlined production system that allows the team to deliver their custom projects and campaigns with agility, speed, and scale. All in a nicely wrapped interface that produces results for you, day in, and day out.

How to Order from The Hoth:

You can schedule a free consultation and discuss your order with one of their account managers through an interactive calendar.

The Hoth Link Building Tactics:

The team employs lots of different strategies depending on the type of service you’ve selected.

The Hoth Pricing Policy:

The HOTH offers a variety of services from generating leads to improving your site’s SEO and, of course, link building.

As for link building services, there is quite a selection as well: HOTH GuestPost, HOTH GuestPost PRO, HOTH Foundations, HOTH Blitz, and HOTH Boost. Let’s look at them one by one.

The HOTH GuestPost package has a name that speaks for itself. It is your standard guest posting offer with pricings depending on the DA of the site linking to you, starting at $100/link from a DA 10+ resource up to $500/link for a 50+ DA site.

The difference between the regular and the PRO version of the HOTH GuestPost lies in how the prospects are chosen. In the PRO package, instead of looking at a site’s DA, the team looks at how much monthly organic traffic a resource is getting.

A link from a site with a thousand organic visitors will cost you $200, and if you’d like to go for bigger resources with up to 25,000 organic traffic the price will go up to $500. Sure, this service is a little bit more expensive, but organic traffic is also a more accurate representation of a site’s well-being than its Domain Authority.

Next up is the HOTH Foundations. To sum up how it works: firstly, the team sets up mini-authority properties on blogging platforms, where contextual links back to your site are placed in original, semantically relevant content. Of course, you have complete control over your anchor text.

The prices for this package range anywhere from $60 to $500 depending on the number of URLs, blogs, and whether you’re looking for regular or premium content.

You will find the HOTH Blitz offer interesting if you’re looking to quickly boost your secondary resource. The team has a lot of connections with websites from practically every niche out there. And this offer secures permanent backlinks in the homepage sidebars of those sites.

You can get 5 such links for as little as $250, 10 for $450, and 20 for $875.

Last but not least is the HOTH Boost. This offer gets you in-content links on high-DA resources to, once again, boost your secondary properties, social media posts, videos, etc.

It is also the cheapest, with two pricing choices: $49 and $149 for 50 and 250 posts respectively.

The HOTH offers a pretty impressive range of services which you will surely find helpful.

The Hoth Response Speed:

The initial response to our email directed us to their 27-page price list, which, while being very clear and informative can feel a little intimidating at first and it would be nice if someone explained how all those work in person.

They did offer to schedule a free consultation with one of their managers though, so they are redeemed. That reply came in the following morning by the way, which is not bad at all.

Does The Hoth Do Real Blogger Outreach?

The HOTH has an already impressive database of publishers who accept guest posts, but their number grows daily and they are open for custom outreach, so there’s zero doubt about the validity of their services.

The Hoth ’s Own SEO:

The HOTH website is huge with a DR of 72 and 86,400 monthly organic visitors, and they are very professional about how they approach every single task thrown at them.

33. Lead to Conversion

At Lead to Conversion, our sole purpose is to help emerging businesses achieve the highest possible level of success through responsive web design and effective online marketing.

Our team delivers results-oriented services along with the industry’s latest best practices, producing tangible growth and ROI for your business — all at affordable prices. With Lead to Conversion, you’ll always stay ahead of the curve and in front of the pack.

We take pride in providing our customers with the highest level of personalized attention, care and commitment, with superior results and tailor-made plans designed exclusively for you and your emerging business.

Whether you’re looking to improve your rankings in the search engines or need a web site that responds to mobile devices and converts visitors … whether you’re launching a new small business or looking to grow and overcome the competition, Lead to Conversion is your source for innovative online marketing solutions.

34. SEO Power Solutions

SEO Power Solutions Review:

SEO Power Solutions specialize in planning and executing the most effective off-page link building plans which can boost the keywords ranking on various search engines. The genuine white-hat SEO guidelines are followed to the core, and the best suited back-linking plan is picked up by the team. This involves many diverse skills and profound knowledge of web and SEO- the factors that contribute to making their professionals special.

Affordability is another important factor for SEO Power Solutions, and yet the quality of service is never compromised. Get in touch and their excellent team is ready to discuss your link building demands and other SEO services!!

How to Order from SEO Power Solutions:

You can get a quote by submitting a form or contact the team via emailphone, or skype.

SEO Power Solutions Pricing Policy:

The owner didn’t give us any specific numbers (they wanted to discuss our order in more detail) and their website lacks any information regarding their prices as each campaign is unique and its cost is calculated depending on your industry and the metrics of your target websites.

SEO Power Solutions Link Building Tactics:

Guest posting and directory submissions.

Does SEO Power Solutions Do Real Blogger Outreach?

SEO Power Solutions run backlink audits of your competition and reach out to websites linking to them in addition to guest posting on resources within their database.

SEO Power Solutions Response Speed:

Our reply came the next day but it lacked answers to all of our questions, so we had to ask again.

SEO Power Solutions Response Speed:

Their website can’t be crawled at all so no data on their metrics here.

35. Stuart C McHenry

Stuart C McHenry Review:

It used to be that search engines would reward content with top rankings so long as they had links to support them. In the past few years, search engines have changed their algorithms.

Links must be relevant to your content, or your page might lose its ranking. Even worse, your website could get penalized in the search engines.

Stuart doesn’t use any unproven tactics or jump on the current bandwagon of link building strategies. Those shortcuts never last long and will only ruin your ROI.

My outreach and link building process will provide quality links that will maintain rankings for years to come.”, as stated by Stuart himself.

Stuart C McHenry Link Building Tactics:

The majority of the backlinks they build for their clients are done via guest posting, unlinked mentions, interviews, and content-driven tactics. These are the type of links you will be proud to show off.

How to Order from Stuart C McHenry:

To place an order you will have to discuss it with the owner through their email you can find, intuitively, on the Contact page.

Stuart C McHenry Pricing Policy:

The average price is $300/link, but it can fluctuate depending on your niche. More competitive niches cost more to build links in.

Does Stuart C McHenry Do Real Blogger Outreach?

Stuart agreed to reach out to 500 of our prospects, but for a different price. They charged us an hourly fee of $150.

Stuart C McHenry Response Speed:

Stuart works alone, so their response rate might not be as swift as other vendors, but we got our reply the next day.

Stuart C McHenry’s Own SEO:

Their website’s DR is 40 with only 52 organic visitors per month.

36. Internet Marketing Ninjas

Internet Marketing Ninjas Review:

For 20 years, Internet Marketing Ninjas have specialized in link building and strived to offer the most effective white-hat link building services anywhere.

Internet Marketing Ninjas Link Building Tactics:

The method they use for content marketing and link building first involves creating trusted content as well as brand assets (infographics, polls, quizzes, videos, calculators, etc.).

Once they create awesome trusted content and brand assets for your site, they market this content, and in turn, you earn real citations (links), which increase your site’s trustworthiness in the eyes of Google.

Internet Marketing Ninjas Pricing Policy:

The prices for their services start at $7,500/monthly and include consulting, and the content itself along with its marketing. That will get you 10 links.

How to Order from Internet Marketing Ninjas:

To place an order you have to go through submitting a contact form and discussing what exactly you are looking for with their VP of sales, but once that is done you get access to an extremely in-depth dashboard which you can use to track your project.

They even provided us with the login and password of a dummy account so we could see that dashboard for ourselves without ordering.

Internet Marketing Ninjas Response Speed:

The reply to our initial email came in as little as 10 minutes.

Does Internet Marketing Ninjas Do Real Blogger Outreach?:

They are one of the very few vendors who actually refused to do outreach to our prospect list because they “have their unique process and are unable to process someone else’s link building plan”.

Internet Marketing Ninjas’s Own SEO:

But they clearly know what they are doing with a high Domain Rating of 78 and with 26,600 unique organic visits to boot.

37. Digital Media Group

Our approach is different for every industry and company. With us, you will be earning links rather than paying for them. Whether you are a beginner or an established eCommerce site, we will help you to achieve your goals. We understand what types of content will earn links that are profitable to your website. We follow the best link acquisition tactics that comply with industry guidelines when securing links to our clients’ sites. At Digital Media Group we deliver top tier links that are relevant to your content and target audience.

Online marketing is vital for business survival. With our offices in Salt Lake City, Utah and Yerevan Armenia, we work with small businesses and entrepreneurs worldwide to help them build their brand. Our team of international link builders is here to serve you. Establishing our new office in Yerevan, Armenia gives us the opportunity to provide services to Russian-speaking clients in many countries.

38. Gorilla 360

Gorilla 360 Review:

To achieve results in both the short term and long term, Gorilla 360 utilize two strategies simultaneously: link attraction and link building. Link attraction is all about making your website and content appealing as a resource – naturally, this will impress and attract links from blogs, publishers, and journalists who see the value in good-quality content. Link building is about identifying relevant and immediate link opportunities, then executing with outreach and follow-up.

Gorillas pride themselves on providing a fully-transparent service, one where you receive constant feedback on links and results. They work strictly within the guidelines laid down by search engines because they know this will ensure your website’s strong performance now and in the future as well.

Gorilla 360 Link Building Tactics:

Their approach to link building is driven by quality content production and promotion along with analysis of the best performing competitors in your industry.

How to Order from Gorilla 360:

To order from Gorilla 360, you will first need to set up a chat with the team and discuss the finer details of your project.

Gorilla 360 Response Speed:

We filled out the contact form twice, and both times the only response was “One of our team will be in contact within the next 24 hours.”.

Gorilla 360’s Own SEO:

Gorilla 360 are doing pretty well online, and their site’s DR is 64 with over 3,200 organic traffic monthly.

39. Nettonic

Nettonic Review:

Nettonic does not create bare links for you, they create traffic conversion that helps your business. Their link creation is focused on creating a backlink profile for you which gives you an optimum impact on the SERP.

Nettonic also offers search engine optimization and marketing services.

How to Order from Nettonic:

You can reach Nettonic and discuss your order through the form in the contact section, or give their support team a call.

Nettonic Response Speed:

We used the contact form and got a reply as soon as the support guy started their shift the next morning. We sent our message quite late in the day, so you would likely get your answer faster if you did it earlier.

Nettonic Link Building Tactics:

By creating and sourcing the best quality, highly relevant, and contextual links they are able to render effective link building strategies that truly work. They build high-quality backlinks via theme-based one-way linkslinkbait, and more.

Inbound or inward link buildingReciprocal LinkingOutbound linkingThree-way link building, and much more, there can be different types of link building and each has its strengths. With their years of experience and well-honed skills, they have truly mastered the technique.

Does Nettonic Do Real Blogger Outreach?

Nettonic reaches out to relevant niche bloggers to get edits, citations, and releases on real resources with unique audiences.

Nettonic Pricing Policy:

Their prices range from £35 to £250 per link from sites with their DA being anywhere in between 10 and 50+. Payment is done upon publication.

Nettonic’s Own SEO:

Their website can only be crawled partly, preventing us from getting an accurate DR and organic traffic number.

40. Adonwebs

Adonwebs Review:

Established as one of the best link building services providers in India, Adonwebs avails you with contextual and exclusive link building services. What you need for the best rankings are a quality website and quality backlinks.

Adonwebs intend to provide you with the most advanced link building services. All the techniques offered by Adonwebs are unique and the links that are being built, come from well-established websites.

Adonwebs Link Building Tactics:

Adonwebs uses a wide selection of tactics, ranging from reciprocal link building and one-way link building to guest blogging, .Gov, and .Edu links.

How to Order from Adonwebs:

You can reserve a free consultation and get an idea of how much your link building campaign by Adonwebs will cost through a contact form, phone, or email.

Adonwebs Response Speed:

We used the support email right below the form to reach the team and got no response.

Adonwebs’s Own SEO:

The Adonwebs website only has 36 DR, but a stunning number of monthly organic visitors come to the site, clocking in at 22,600.

41. Trendy Online Solution

Trendy Online is the popular and the Best Link Building Service Company in India which includes relevant and quality backlinks to your site in order to generate good traffic. We have best SEO Packages for every business house. We first understand your business goal and offer you with the best-in-class link building service that will fulfill your requirements. By our link building service, we will easily enhance the quality and quantity of your website’s backlinks.

The process of our link building process consists of the representation of suitable web pages, forums & discussion groups, sending link requests and validation of backlinks after they are developed.

We will give a guarantee through our Best Link Building Service client’s website ranking don’t skip even if a search engine like Google will update its algorithm. We are Best SEO company India having the strategies for getting quality off Page optimization for Websites

42. Omnivision Design

Omnivision Design, a Montreal link building company, specializing in both onpage and offpage SEO, offers the best quality SEO link building service in both English and French, across Canada, and the United States. However, its principle client base sits in Montreal.

43. SEOProHub

At SEO Pro Hub, we’re an SEO firm that’s focused on providing you with the best SEO services at the price that no other SEO agency in competition can offer. Each SEO professional at SEO Pro Hub practices ethical and professional SEO strategies to achieve your desired goals. Fill in the form above to start your digital journey with us.

44. Three Fat Fish SEO

Link Building plays a massive role in our SEO strategy and is a fundamental area we focus on every month when working on our clients campaigns. Before we work on your campaign our PR specialists will carry out some initial research into who are the main influencers in your industry as well as identifying key audience segments who we can develop a strategy around to market content to, through blogger outreach and PR. We have our own teams who cover the creative aspects of your campaign such as content creation and developing info-graphics (to component the content we are marketing to make it more appealing to publishers from the more authority websites in your industry). We are completely transparent in our approach and work closely with all our clients so that we can help them develop the best possible link building strategy which will be rewarded with long term high rankings and high levels of visibility in the search engines.

45. Firefly

Our SEO team are specialists in building links so you can outrank your competitors. With the ability to conduct full audits on your website, the keywords we recommend and your competitors position, we can confidently forecast and plan our strategy to outrank your competitors. Firefly provides the highest quality link building in NZ.

46. Apps Innovations

Rated #1 link building seo company in New-Zealand and trusted by many clients across the globe, we always try hard to bring them to the top of the major search engines. Apps Innovations offer affordable seo services in New-Zealand that no one can match with us in pricing as we never compromise with our quality and link building is all about “Quality”. The more “Quality Links” you have the more chances to get the top position on Google. This is the reason why we our client trusted us and consider us the best ecommerce seo company in New-Zealand because we work really hard and delivered their desired results within a short time of span. Apps Innovations can ensure you that no small point will be overlooked when it comes to analysing your website while making link building seo strategies.

47. OneSEO

We are a USA based company with offices in Miami Fl. Our support staff is excellent with immediate response time. There is no back and forth. Everything is crystal clear, what you pay for is what you get. Many SEO link building companies are not reliable and their product quality is simply not good. When it comes to SEO you want links from trusted sources. Here are the main differentiating factors from our company:

  1. Reliable Partners
  2. US Based Company
  3. Amazing Turnaround Time
  4. Top Notch Customer Support
  5. Free SEO recommendation
  6. Transparency
  7. High-Quality Links from Authoritative Websites
  8. Non-Branded Reports
  9. A Reliable SEO Partnership
  10. White-Hat All the way!

48. Cube Digital

We find thousands of target websites and pull them into a sheet. We have a process for discarding low quality sites and keeping only sites with good metrics.

Then we manually visit every website to approve suitability, find the correct name and email to contact, and then test the validity of the email address.

If they have a write for us page, we follow their guidelines. Otherwise, we have our internal process which results in high response rates.

We agree on the topic, pass it to one of our writers, an editor checks the finished post, we create or find images, and then we send it for publishing.

If suitable, we will share on social channels – every little bit helps.

49. Clicks Online Business

Increasing the visibility of your website sustainably; a robust and high-quality backlink profile is required and is also one of the most important ranking factors. We run a professional link building service for your site, whereby the creation of quality and relevant premium links is our goal.

50. SeoEaze

SeoEaze Review:

The SeoEaze link building experts create a two-tier approach that helps in better and faster indexing of the links.

SeoEaze Link Building Tactics:

They use tried and tested link building strategies to keep your sites protected and at bay from major Google penalties and updates, mostly in the form of blog posts with natural anchor text.

As SeoEaze takes the project, professionals dedicate some time to research your site, niche, your competitors, and target keywords. After careful research, they make a clean plan for you as per what will work best in your niche and for your particular site.

How to Order from SeoEaze:

You can choose from 5 plans on their services page or get in touch with the team through a contact form.

SeoEaze Pricing Policy:

The plans found on their website range from $199 to $999, but SeoEase are more than willing to process custom orders.

As clarified by one of the managers, the average price per link is between $100 and $200, including the cost of content.

SeoEaze Response Speed:

We were looking at answers for our questions only half an hour upon sending the email.

Does SeoEaze Do Real Blogger Outreach?

The manager we spoke to agreed to do custom outreach but informed us that in the past they have received similar orders which wasted a lot of their time because a lot of the links in the prospect lists provided to them were dead.

They are honest about what they do, and that’s why they are on our list.

SeoEaze’s Own SEO:

Unfortunately, a lot of their pages are blocked from crawling. All right then, keep your secrets!

51. Clap Creative

Not all links are created equal. And when it comes to quality link building, we deliver. Period! Our thematic strategies ensure that you target and secure only the most relevant links out there. This helps you climb the search engine rankings faster. Your website’s brand authority is instantly recognized by search engines.

Every link has to pass our stringent quality guidelines including:

Link must be from a source highly relevant to your business
High page rank links with good relevant content are preferred
Anchor text relevancy is of prime concern along with targeted keywords
Paid links are avoided at all cost
Links from spam boards or private groups are avoided


Webris Review:

Webris are dedicated to staying one step ahead of the game. They invest time, budget, and personnel in creating and testing tactics, ensuring their ability to get results for their business clients. Webris also document all of their findings on their blog and YouTube Channel.

Webris Link Building Tactics:

Webris adapt their strategies depending on the niche your website is in, but the general majority of links built by them are earned through guest posting.

How to Order from Webris:

The only way to place your order is by submitting a contact form, filling in information such as the type of services you’re interested in (Webris also develops websites, optimizes them for social media and runs social media campaigns), your monthly budget, and, of course, your URL.

Webris Pricing Policy:

The prices for Webris’ services start at $1,000/month and can scale up to tens of thousands of dollars per month.

Webris Response Speed:

There is no contact email on the Webris website and the only way to reach the team is by scheduling a real consultation so we didn’t bother the team pretending to be a real client on a conference call. Besides, we’re terrible at lying.

Webris ’s Own SEO:

Webris sport a very well-made website with 67 DR and 6,300 organic traffic monthly.


BibiBuzz Review:

BibiBuzz is run by a single SEO who is adept at helping people build a natural, diverse link profile.

BibiBuzz Response Speed:

There is a simplistic but functional contact form you can use to reach them though, and we got a reply the following morning.

How to Order from BibiBuzz:

The whole process is rather straightforward: you use the contact form and then discuss your details with the owner.

BibiBuzz Pricing Policy:

Their prices start at $4,000 per 10 links, which isn’t too high, but not exceptionally low either. Anyhow, this price includes the content, publishing fees, etc.

BibiBuzz Link Building Tactics:

Their main way of getting links is guest posting, but while you discuss your campaign with them you can pick which strategies are to be used.

BibiBuzz also provides you with a project tracker which lets you see exactly what they are doing and what stage they are at.

Does BibiBuzz Do Real Blogger Outreach?

They are very flexible with their strategies and transparent about who they reach out to.

BibiBuzz’s Own SEO:

The BibiBuzz website could definitely use some improvement and the owner is very much aware of it, but they provide honest services and that’s what truly counts.


Sunrise Review:

Sunrise will help you by providing quality content for building links naturally. As they provide the most affordable rates for their link building services, they are the best choice for every budget company.

Search engine optimizations fail if you opt for link building services from companies that don’t provide you with quality content and relevant placements. Building quality backlinks has become much harder due to Google’s algorithm becoming smarter, because of the increased availability of the Internet all over the world.

Sunrise is the most trusted link building company in India today as they make sure to follow Google’s guidelines while providing you with high-quality links.

How to Order from Sunrise:

Ordering is done through email.

Sunrise Link Building Tactics:

SunTec employs content marketingguest posting, forumsQ&Asbroken link buildinginfographics, and other strategies depending on your website.

They also have a directory of “free sites” (their description, not ours), from which you can get links for an extremely low price.

Sunrise Pricing Policy:

Directory submissions will only cost you $15/link. As for proper placements on relevant resources, it can go all the way up to $200/link.

Does Sunrise Do Real Blogger Outreach?

At first, the fact that they sell links for only $15 (they even offered us a discount to do it for $10) tipped us off a little bit. But when we asked about doing custom outreach, they actually accepted our list, showing us that the directory is just one of the routes they can take.

Sunrise Response Speed:

It took them 3 days to process our questions. A little bit faster would be better.

Sunrise Response Speed:

No accurate data here, thanks to the firewall protecting it.

JDM Web Technologies

JDM Web Technologies Review:

JDM Web Technologies have more than a decade of experience in SEO Services and other Digital Marketing services behind their backs, employ proven link building tactics, and only follow white hat link building strategies to enhance your visibility. They have experts to develop high authority backlinks directly to your website from all the relevant websites and resources.

How to Order from JDM Web Technologies :

Placing your order is as easy as clicking the big golden “Buy Now” button. If you’d like to order a custom plan, you can easily reach the team via email and discuss what exactly you are looking for.

JDM Web Technologies Response Speed:

They are swift with replies and we got ours early the next morning.

JDM Web Technologies Pricing Policy:

There is a total of 4 packages you can buy, ranging from $495/month to $1295/month.

The only difference between JDM Web Technologies’ packages is the amount of work done and there is no such thing as a premium service you have to pay extra for.

JDM Web Technologies Link Building Tactics:

Their services are quite varied and they acquire links through guest posting, microblogging, social bookmarking, and everything in between.

Does JDM Web Technologies Do Real Blogger Outreach?

They too agreed to do outreach to our own prospects, but couldn’t guarantee they would get all of them to link back, which is more than reasonable seeing that their count is measured in three-digit numbers.

JDM Web Technologies’s Own SEO:

We couldn’t get an accurate representation of their website’s DR and organic traffic since a lot of the pages are blocked from crawling.

MD Media

MD Media’s method entails providing you just a HANDFUL of links from our AUTHORITY websites network, all PR 3-7. All DA 30+ MD Media’s websites have:
– Wikipedia, DMOZ, Yahoo! Dir, CNN and/or BBC links pointing to them
– Great Trust Flow of 30+ and Citation Flow of 30+
– Domain authority of 30+ some as high as 70+
– WhoIS information randomized (to maintain privacy)
– Over 3 years of domain age. Some of them are 13 years old!
– Absolutely zero foot print except that they all are running WordPress
Before we forget, we have spent anywhere between $400-$4,000 to acquire EACH domain because we know how effective this method is.
What this means for your business is that 5-12 of these high PR links from our network WILL most likely get you ranked at the top for many keyword phrases (as long as all the other SEO factors have been addressed).

SERP Matrix

SERP Matrix provides quality link building services so you can be assured that only trusted and respected organizations are providing backlinks to your business.

SERP Matrix evaluates numerous KPIs to insure that a cost-effective link building strategy that delivers tangible results. You can have us tell you more about what we could do for your company as soon as you call (713) 287-1134 today.


SunTec Review:

SunTec is more of an SEO agency, but offer link building services as well. The process involves the identification of suitable web pages, forums, and discussion groups, sending link requests, and validation of backlinks after they are developed.

How to Order from SunTec:

To place your order, you will have to use a contact form or reach the team through their email to discuss your project before purchasing.

SunTec Response Speed:

We found our reply in our inbox the next day.

SunTec Pricing Policy:

The assistant manager in touch gave us three prices. $900/month$2400/month, and $4500/month. He elaborated on them, explaining the workflow and how a dedicated team member would work 8 hours each business day solely on our project.

He also promised 60-70 backlinks daily, but personally, we find that hard to believe.

SunTec Link Building Tactics:

According to their website, they use directory guest post submissions to place links. The manager also mentioned using forums and blog comments (if you’re fine with getting a bunch of no-follow links).

Does SunTec Do Real Blogger Outreach?

They accepted our prospect list but we have our doubts about the 70 links/day part.

SunTec’s Own SEO:

Their DR is displayed as 31 with 3,900 organic traffic but it’s likely not accurate since Ahrefs warned us about their site being protected by a firewall.


Digitalico takes a “no bullshit” approach to client work. I listen to clients’ requirements, analyze their online and social media presence indetail, study their competition and come back with a bespoke, ROI-driven proposal aimed to improve your bottom line fast.

Heroic Search

Heroic Search Review:

Heroic Search link building services are centered around manual outreach, as well as relationship building. Their team frequently uses over a dozen tactics to earn links to clients in a variety of industries.

They have relationships with editors, bloggers, journalists, and even other agencies. When these two methods are combined, they present a strong force that results in high-quality links for even the most difficult niches and assignments. Offerings include monthly link building campaigns, as well as one-off packages.

How to Order from Heroic Search:

Ordering from Heroic Search is rather simple. All you have to do is fill out an online questionnaire with a few simple questions. That includes your name, email address, which link building tactics do you agree on using, and how many links do you actually want to be built.

Heroic Search Pricing Policy:

Unlike a lot of other link building companies, Heroic Search doesn’t make their prices depending on metrics like Domain Authority. Instead, the prices of their services are determined by how competitive your niche is.

They range from $300/link for low-competition niches like sports and arts to $450/link for legal, real estate, health, and other highly competitive niches.

Heroic Search Link Building Tactics:

As for the tactics they use, they include guest posting, broken link building, expired domain redirects, image link building, sponsorship link building, and more.

Does Heroic Search Do Real Blogger Outreach?

They agreed on using our own list of prospects to reach out to, but also suggested that the results might not be as good as if they filtered out their own prospects as well. So, they offered to do outreach to both our prospects and their own to get the most out of the campaign.

Heroic Search Response Speed:

It only took them about 20 minutes to reply as well, which is a sign of incredible organization.

Heroic Search’s Own SEO:

Their Domain Rating sits at 62 with the amount of organic traffic capping out at 62 visits monthly as well.

SEO Cherry

We are a Dallas SEO Company that is proud to say we offer the best link building service online. Our one-way link building services cultivate links from high authority websites relevant to your niche. With search engines such as Google penalizing unethical or “black hat” link building practices, it’s more important than ever to work with a Dallas SEO company that won’t sacrifice your brand for results.

Ollie Hill SEO

Here at Ollie Hill SEO we take care of your entire off-page SEO strategy and provide you with a report at the end of each month to show you exactly what we’ve done. We’re confident that there is no other white-hat link building service that is more cost-effective. The goal of SEO is to create a positive ROI (return on investment). By only paying for link building, you could save thousands, and our powerful links get great ranking results, bringing you more customers. Review: is a specialist link building agency that offers creative link building solutions. They put a strong focus on competitive analysis in order to create the perfect long term link building strategies for their clients.

They always place a strong emphasis on quality, impact, results, and they constantly analyze the ROI their clients are getting from their link building campaigns.

How to Order from

The ordering process from is simple. First, a custom order is set up based on your requirements and after that, you receive access to a dashboard. Response Speed:

Our reply came in the next morning. Pricing Policy:

Their most popular link building offer is a $5000/monthly package with 20 backlinks from websites with a minimum DR of 40 and at least 2,000 monthly organic visitors.

That translates into $250-$300 per link built depending on its quality. As with most other vendors, custom orders are very much an option too. Link Building Tactics: are very flexible when it comes to which strategies they use and will adapt accordingly to your situation.

Does Do Real Blogger Outreach?

By accepting our request to reach out to a custom list of prospects the team proved that the services they provide are very much legitimate.’s Own SEO:

Their site’s DR isn’t that impressive at 34 but their monthly organic traffic is a solid thousand visitors.


Milkwhale Review:

Milkwhale is a design firm that specializes and focuses on helping clients build links through infographics and guest posts. One of their main goals is to help clients improve their SEO and reach out to their target audiences.

With years of experience, Milkwhale has garnered clients from all over the web and has appeared in various publications online such as Mashable and Entrepreneur just to name a couple.

Milkwhale Link Building Tactics:

Milkwhale build links through creating link-worthy content like articles and infographics and publishing them on niche-relevant websites.

How to Order from Milkwhale:

To get in touch with Milkwhale you just have to drop a line at their support email.

Milkwhale Pricing Policy:

The prices for Milkwhale’s services start at only $200 and can scale up to thousands of dollars depending on your requirements.

Milkwhale Response Speed:

Our response hit our inbox 4 hours after sending the initial message. However, the team refused to discuss any finer details after informing us that they already had a client in the SaaS niche and they only work with one client in each niche at the same time.

Milkwhale’s Own SEO:

The Milkwhale website is protected by a security firewall, preventing Ahrefs from crawling it.


Click Intelligence

Click Intelligence Review:

Click Intelligence’s link building services are expertly delivered by a team of talented content marketing and PR specialists, who aim to provide your brand with exceptional coverage, quality backlinks, and organic referrals to your website. They will do their utmost to maximize a website’s visibility in the search engine result pages (SERPs). Their goal is to help you earn your place in Google, which is why they will develop a content marketing strategy to provide compelling reasons for a website to link back to you.

Understanding the best way to deliver a successful link building service is by building relationships, not just links. That’s why you can trust you will receive relevant links from authoritative sites in your niche with our SEO link building strategies, which will allow your brand to maximize its ROI.

Not only will you receive authoritative SEO backlinks, but you can also boost your referral traffic, improve your brand awareness, and significantly increase your website’s ranking.

Click Intelligence Link Building Tactics:

Their main way of building links is guest posting.

Click Intelligence Pricing Policy:

The cheapest packages start at only $63/link and scale up to $370/link depending on the Domain Authority of your target websites.

How to Order from Click Intelligence :

You can place an order on their site quite easily and choose the word count, anchor text, anchor type, and slot in your URL right there.

You can also call them or use a contact form to discuss the finer details of your project.

Does Click Intelligence Do Real Blogger Outreach?

As for our question regarding doing custom outreach to our list of prospects, they did agree, but on slightly different terms. Instead of paying per link, they requested an hourly fee of $100.

However, the team explained that 10 hours would normally yield 2-3 links, which translates into approximately $333/link, which isn’t extremely expensive in the grand scheme of things, but not very cheap either.

Click Intelligence Response Speed:

Click Intelligence were probably the fastest vendors to reply. In only 5 minutes we had a message from them in our inbox. The team offered to schedule a call and followed-up the next day, having noticed that we didn’t reply (sorry!).

Click Intelligence’s Own SEO:

Their site’s DR stands at 57, with an organic traffic number of 1,900.


Syndesmos is the in-house outreach team you wish you had.

It doesn’t matter if you are just starting out with SEO, you are an Agency owner or a 7 figure SEO Entrepreneur.

  • We treat our customers with the same love.
  • We have developed systems that are capable of delivering the same quality results for each one of our customers.
  • Communication and support is our first priority.

Syndesmos started with the purpose to make done right link building affordable to every SEO.

Forward Linking

Forward Linking Review:

Forward Linking provides a bespoke link building service that enables their clients to be featured on relevant & authoritative websites; leading to increased Google rankings, increased brand exposure, and increased levels of targeted organic traffic.

As the name suggests, they are a forward-thinking agency. Google’s algorithm is always changing so they like to futureproof their links by only building links that will stand the test of time. That is why Forward Linking have strict criteria for qualifying our target sites; they only contact the best websites in your niche.

These are links on relevant sites, trusted by Google, already ranking and receiving high levels of organic traffic.

Their outreach service can be described as being highly personalized, relevant, transparent, and ROI focused.

How to Order from Forward Linking :

There are three basic plans at the bottom of their homepage, but you have to discuss your order with the team before you can place it. Thankfully, their contact form along with the support email is right below.

Forward Linking Link Building Tactics:

We have plenty of link building techniques at our disposal, but we generally go after resource links, guest post links, and broken links.”

Forward Linking Response Speed:

It took them a couple of hours to respond, but the managing director in touch was very clear and to-the-point about each detail about their services (more so than a lot of other vendors we spoke with).

Forward Linking Pricing Policy:

The per-link pricing of Forward Linking’s services is £200/link at the highest.

Does Forward Linking Do Real Blogger Outreach?

Forward Linking is an example of providing honest services. They actually offered to reach out to our list with a 10% discount since they wouldn’t need to prospect for websites themselves.

Forward Linking ’s Own SEO:

Ahrefs displays their DR as 0.5 with 0 organic traffic, so something must be preventing us from getting the real data.


BrandLume Review:

Want complete SEO backlinks services to get you to the top of Google? SEO Link Building is as crucial as content marketing when it comes to dominating organic SERPs on Google through SEO. But getting white-hat links through backlinks, guest posts, in-content or permanent Links that truly improve your SEO is no easy task.

BrandLume Link Building Tactics:

From guest posts and in-content links to permanent high-DA homepage backlinksbacklink boosterslocal business listings, and social media citations, BrandLume has brought all link building services in one place.

BrandLume Pricing Policy:

BrandLume’s guest posting services start at $180/link from a DA 10+ website with the most expensive offer requiring $580/link from a DA 50+ resource.

How to Order from BrandLume:

You can add the services you need to your cart and purchase them right from the BrandLume website, much like you would do on any other online store.

BrandLume Response Speed:

We didn’t actually order anything, though, and went straight to the contact email to annoy the team with our questions, which got answered within 4 hours.

BrandLume’s Own SEO:

The BrandLume website is protected by the Cloudflare firewall, but we know that their DR is no less than 63.

Love To Link

Love To Link Review:

Love To Link is one of those SEO agencies founded out of the frustration of not being able to buy quality guest posts. At Love To Link, the main focus is to simply be the best guest posts service there is. They work hard to offer very competitive pricing, excellent customer service, and links that get their clients results.

Love To Link Response Speed:

We used the contact form to get ahold of one of Love To Link’s team members and they replied within 2 hours.

How To Order from Love To Link:

To get started with your order, you first have to create an account on Love To Link’s website.

Love To Link Link Building Tactics:

Love To Link uses an automated system that, unfortunately, makes it almost impossible for them to send the articles to you for review. They have certain requirements for the blogs to make it into Love To Link’s list, and their stats are updated monthly to ensure relevancy. All of the techniques used by Love To Link are purely white-hat. The turn-around time can range from 24 hours to a few days, depending on a website, and if a blog fails to publish your submission in time, you can opt-in for a refund or a placement on a different resource.

Love To Link Pricing Policy:

Love To Link’s pricing can fluctuate depending on the target website, starting at $79/link. The most expensive blog from their list has a price tag of $269.

Love To Link’s Own SEO:

Love To Link’s website has a Domain Rating of 23 and only 53 people coming from SERPs organically each month.

Blogger Webservice

Blogger Webservice Review:

The Blogger Webservice Guest Blogging Tool was created to help professional bloggers. Their guest blogging application makes the difficult job of drawing attention to your brand, products, or services far more comfortable and less time-consuming.

Blogger Webservice Response Speed:

Our reply came in 11 hours after messaging Blogger Webservice’s support email.

How To Order from Blogger Webservice:

If you go to the Packages page of the Blogger Webservice website, you will find a big, blue “Order Now” button under each offer.

Blogger Webservice Link Building Tactics:

Blogger Webservice is rather unique in their approach to guest blogging. Instead of offering content writing services, they provide you with an application that you can use to write your own articles and publish them on high-quality websites. All you have to do is choose the country for which you want to publish, your category, and select the sites where you want to publish your blog posts. You’re also able to embed images and videos.

Blogger Webservice Pricing Policy:

The price for using their guest post services is rather low, and you can get 5 publications for only €9,95.

Blogger Webservice’s Own SEO:

Blogger Webservice has a pretty average DR of 54, but only 3 people come to their resource organically each month.


Velseoity Review:

Beyond reputation repair, Velseoity specializes in SEO – especially in blogger outreach (A.K.A. creating and placing content in places that instate confidence and drive traffic). You could say that this puts them in the unique position of being able to power up the results that you want your prospects to see, and drive down the ones you don’t.

Velseoity Response Speed:

We found Velseoity’s reply in our inbox only half an hour after submitting the contact form.

How To Order from Velseoity:

The simplest way to order from Velseo is to send them a spreadsheet with your URL, anchor text along with any other information relevant to your project. Alternatively, you can use their back-end system.

Does Velseoity Do Real Outreach?

We asked if Velseoity would do outreach to our custom list of prospects, and they agreed, immediately asking us to share it with them.

Velseoity Link Building Tactics:

To qualify for guest posting, a blog needs to have at least a thousand organic monthly visitors, and be niche-relevant to your resource. Velseoity also looks at each blog’s SEO with Ahrefs, Moz, and Majestic, taking note of their quality metrics (DA, DR, etc.).

The turn-around time can be 10-14 days for a single link and even longer for larger orders. Of course, you will be able to review each article before it is published as well.

Velseoity Pricing Policy:

A guest post on a 10+ DA website can be purchased for $100$130 for a DA 20+ placement with the most expensive (DA 40+) blogs costing three times as much.

Velseoity’s Own SEO:

Velseoity have established a rather solid online foundation for themselves, with 56 DR and 546 organic monthly visitors.

Globex Outreach

Globex Outreach Review:

Globex was founded in 2010. Since its inception, the company has grown into one of the fastest-growing outsourced blogger outreach/content marketing agencies around the world. It is their goal to work with clients to improve link outreach and content marketing campaigns to improve their online presence and increase traffic to their sites.

Globex Outreach Response Speed:

Globex Outreach replied to our email 3 hours after we sent it.

How To Order from Globex Outreach:

To place your order, you will first need to pick out the websites you want your link placements on from Globex Outreach’s list (or your own one) and send them to one of the team members via email.

Does Globex Outreach Do Real Outreach?

Globex Outreach offers both a manual link outreach service and uses an already established directory of websites for guest posting (there are over 13,000 blogs in it).

Globex Outreach Link Building Tactics:

In the list the team sent us, each blog had at least 30 Domain Authority, 30 Page Authority, and 35 Domain Rating. The average turnaround time for Globex Outreach’s services is three to five days, depending on how quickly the bloggers reply.

Globex Outreach Pricing Policy:

Depending on the website you choose to publish on, the price can fluctuate from $65 to $550 and even more.

Globex Outreach’s Own SEO:

Their website’s DR is 30, with 14 monthly organic visitors.

Ranking By SEO

Ranking By SEO Review:

Guest blogging is a process of earning high-quality links by approaching other relevant blogs in any particular industry. Ranking By SEO always follow a simple but effective process, which goes like this – shortlisting, outreaching, and posting high-quality blog posts on relevant websites/blogs. They will not only help you become a brand online but also an authority, which in turn will lead to growth in business. If you are looking for a high-quality guest blogging service provider, look no further and contact Ranking By SEO today!

Ranking By SEO Response Speed:

We used the sales email found right in Ranking By SEO’s footer, and got a response three hours later.

How To Order from Ranking By SEO:

There is a number of packages you can order right from Ranking By SEO’s website, but you need to request at least 20 blog posts to place a custom order.

Ranking By SEO Link Building Tactics:

In addition to guest posting, Ranking By SEO also use social bookmarking, press releases submissions, PDF submissions and bookmarking, and even Web 2.0 blog posts & bookmarking links.

Does Ranking By SEO Do Real Outreach?

The consultant we spoke to said that manual outreach is also within the scope of their possibilities, described it in detail, and requested our list of prospects to take a look and provide us with according inputs.

So, if you need some manual outreach done for your website, you can rely on Ranking By SEO to do it honestly.

Ranking By SEO Pricing Policy:

The only detail regarding Ranking By SEO’s prices the consultant revealed to us before proceeding with a real order is that they are competitive and (as always) depend on your target website’s metrics.

Ranking By SEO’s Own SEO:

Despite having a lot of pages blocked from crawling, Ranking By SEO sport a fairly well-optimized resource. Ahrefs displays its DR as 67 with 720 organic traffic.


web logo

About is the digital marketing team behind several successful businesses masterminded by their serial entrepreneur leader.

Shortlist’s CEO, Dave Schneider, has bootstrapped more than a few businesses, growing them significantly from 0 to multimillion exits.

Throughout this time, Dave has built a strong marketing team under his lead. After validating their strategies through multiple business cases, they decided to open their services to other businesses. However, they offer something different and much more custom than the typical agency model, and at a fair price.

Instead of a detached approach where businesses rarely interact with their contractors, they get to have involved partners. By hand picking the best fit for their business from Shortlist’s specialists, they can personally build their own outsourced digital marketing “dream team”, but without the hefty price tag associated with typical agencies.

What they do

Shortlist’s main bread and butter is white hat digital marketing. The Shortlist team has mastered their strategies and systems through multiple business successes, and can confidently replicate these for other clients.

Their services can all be broken down into four sub-offerings:

  • Link building
  • SEO services
  • Web design and development
  • Done for you marketing

How to contact them

You can schedule a free strategy inquiry with a Shortlist consultant through a scheduler button on their website. White Hat Link Building Services

The Shortlist team is strictly white hat, with no minimum orders, and a refund policy.

Through years of building relationships when they were building links for their own businesses, the team has created a proprietary system for getting safe, quality websites for link building.

There are 4 types of packages to choose from: guest posting, Quora, business listings, and a custom bundle. You can then choose from 3 differently-priced link building tiers or buy just what you need.

You can also ask to get refunded for any link you don’t want.

Shortlist Pricing Policy

Something that sets Shortlist aside from other agencies is its very “un-agency” pricing model. It’s surprising how affordable it is for the quality of the team’s service. There are also no lock-in contracts, so you can purchase or terminate a service at your convenience.

As for a refund policy, they do have one. On top of this, they have a slew of loyal, satisfied clients, so proof of reliability is never an issue.

For guest posting, their packages include the article writing. So in effect, you’ll pay $150 for a standard guest post with organic traffic of 500+, $250 for a premium guest post with organic traffic of 1000, and $350 for a platinum guest post.

Quora link building packages are priced at $79 per answer for a minimum order of 3 answers. For Premium, the price is at $60 for a minimum order of 7 answers. And for the Platinum Quora package, the price is at $59 per answer for a minimum order of 12.

Business listings packages start with the Standard package at $249 for 50 links. The premium package is at $499 for 120 links, and the platinum package is at $750 for 200 links.

Shortlist Response Speed:

Shortlist has full-time project managers that are always reachable. The team is also dispersed across various time zones so there’s usually someone available during business hours. For longer sessions, it’s easy enough to schedule a team meeting.


LightningRank Review

The service of LightningRank can bring you editorial links from authority resources like BuzzFeed, Lifehack, Business 2 Community, etc.

They have a pretty simple link-building model.

All you need to do is submit the URL of your linkable asset with a preferable anchor text. On their end, they’ll write a 100% unique article of around 600 words and insert your link in its body. Depending on the editorial guidelines of the website they’ll pitch it to, your anchor text can be modified in some way.

As the team of LightningRank posts on popular resources with busy editorial calendars, it can take up to three or four weeks for the article to go live.

When making an order, you are free to choose a few sites from their catalog. And they’ll submit the article with your link to the one that’ll be available for the time being.

LightningRank Response Speed

We reached out to them via their contact form and heard back from them on the same day. Should you have any questions, you can also message Jon, Founder of LightningRank, by his personal email, which is revealed right above the form.

How to Order from LightningRank

You can choose one of the two link packages and make a payment by credit card or PayPal.

LightningRank Link Building Tactics

Members of the LightningRank team build links via guest posting. The examples of sites they deal with are listed on the service page. They mostly have high SEO metrics like domain authority (DR) of 60-90 and organic search traffic of thousands to millions of monthly visitors.

LightningRank Pricing Policy

Currently, LightningRank has two link packages: Tier 1 ($250 per link) and Tire 2 ($450 per link). To compare sites available in each package, go to their service page.

Does LightningRank Do real blogger Outreach?

They pitch their content to an already established directory of authority resources.

LightningRank Own SEO:

According to Ahrefs estimates, LightningRank has DR of 26 and organic traffic of 50 monthly visits. Yet, their service seems to be in demand, as they accept only ten new orders at the moment.

3 Leaps

3 Leaps Review:

3Leaps is leading India-based content creation, content development, content distribution, and blogger outreach service provider. They offer low-cost content writing and high-quality link placements.

3 Leaps Response Speed:

We reached out to the 3Leaps support email and got our reply an hour and a half later.

How To Order from 3 Leaps :

Once you get in touch with the team and send them your URL along with your anchor text, you will get a list of suggested websites for guest posting. You only have to pay after your submission has been approved.

Does 3 Leaps Do Real Outreach?

In addition to a list of already established long-term blogging connections, 3 Leaps are also fully open to doing manual outreach. Their outreach process is rather straightforward: they reach out to blog owners offering them a piece of content in exchange for a link to your resource.

3 Leaps Link Building Tactics:

They vet the blogs for quality using Ahrefs, taking things such as DA/PA, and organic traffic into consideration.

The speed of publication depends on the site. Some resources will publish within 24 hours, while others can take up to a week.

3 Leaps Pricing Policy:

The price can fluctuate depending on the website, but on average a guest post by 3Leaps costs between $20 and $60.

3 Leaps’ Own SEO:

Their robots.txt disallows crawling, so we couldn’t get any data on how well the 3Leaps website is performing.


A Brief Explanation of the Lists:

– This link building services list: this is a catch-all list of all the popular link building services, regardless of the specific method of link building they do
– Guest posting services list: companies make this list if they build links using their already existing network of bloggers
– Blogger outreach services list: companies make this list if they reach out to bloggers that they don’t have connections with on your behalf
– Citation building services list
– Directory submission services list

Do you have previous experience with any other vendor below and want to support them? Feel free to comment and take part in creating the biggest, baddest link building vendor compilation ever.

Best Link Building Services (50+ Agencies Reviewed)

Best Link Building Services Criteria A successful link building campaign means higher rankings, better traffic, more leads, and more deals. And an unsuccessful campaign can set your business back big time. Whether you’re a strictly white hat or are open to the grey and black arts, you need a vendor that delivers quality links in … Continue reading “Best Link Building Services (50+ Agencies Reviewed)”

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Link Building Costs

minute read

Building backlinks is a fundamental step of a successful outreach strategy. If a good number of high-authority domains refer to your pages, you significantly increase the prospects of improving your SERP ranking as well as your site’s authority.

Google utilizes multiple qualifiers when ranking SERPs, one of them being the number of reliable links from prominent sources that refer to your content. What you need to understand about this system is that it prioritizes trustworthy publishers and relevant content.

A successful link building campaign should rely on:

  • Producing relevant content;
  • Controlling the quality of what and how you post;
  • Develop combined strategies for building links to grow backlinks naturally.

All these rules point to the unfortunate fact that link building is not only expensive but usually takes a lot of effort, which means you can’t just improve your ranking overnight.

In many cases, outsourcing this process is more affordable than doing it in-house, mostly because you won’t need to create a whole new department with its own needs and ecosystem.

But even hiring an agency to help with your campaign comes with significant costs. Which brings us to the main question: how exactly should you approach link building from a financial standpoint?

Link Building Prices

The overall cost of link building is determined by a combination of factors: link quantity, their quality, your industry, and the scope of your campaign.

It’s always easier to calculate your estimates based on prices for individual links, which are directly tied to how you plan your content output. The potential price range starts at about $100 per link and goes all the way up to $1,500 and above.

Average link expenses per month can range between $5,000 and $20,000—a number that is typically affected by other marketing campaign operations and additional metrics related to the objective.

Keep in mind that these prices reflect “good” links and buying practices that aren’t related to toxic backlinks. This means that buying cheap backlinks is not a viable strategy. These types of links won’t grant you higher visibility. They also won’t improve your authority by way of sheer quality.

Boosting your ranking with the help of link building primarily means buying or generating links of good quality that Google will interpret as useful to particular queries. In other words, guest posting alone won’t help you, especially if it comes from link farms.

What Are Good Links?

To boost your ranking, your backlinks must be consistent in quality. If you want to simply buy cheap bad links in bulk in order to somehow out-win competitors with numbers—well, in short, it won’t work.

A good link must be:

  • Relevant;
  • Trustworthy;
  • Organic.

When generating links, be careful of how you handle anchor text—keep it as natural as possible and avoid using too many PR pitches and main target keywords, otherwise it will set off red flags for optimized anchors. The more your links are natural, the more traffic and, therefore, brand name and logo design recognition you will get.

For example, if you want to add a link to a crypto bot, you need to surround it with text about trading, stocks, and finance to make it look native. 

Additionally, authority score plays a huge part in the effectiveness of your backlinks. Make an effort to attract authoritative publishers and work up to building a valid backlink pyramid.

What Determines Link Building Prices?

The value of links is highly individual and hinges, above all secondary qualifiers, on your industry. Every professional field exists in the broader context of performance ranking, specifically how competitive your field is in terms of search queries.

There is no universal way of classifying industries into specific pricing tiers, but you can generally outline the three main groups based on the labor needed to improve your ranking via backlinks:

  • Low-end ($100-350): Backlinks that are relatively inexpensive due to the lower levels of competition in the industry, for example, education, non-profits, and gaming;
  • Middle-end ($350-600): Mid-range links that are more or less averagely priced based on the moderate levels of competition for rankings like SaaS, tech, and legal market;
  • High-end ($600-1500): More expensive links that require more intricate content development and input, for instance, gambling and the financial sector.

In addition to your business type, the budget is also defined by the following factors:

  • Link authority: Backlinks will be more effective and, in turn, more expensive if they come from publishers with higher authority scores. Their reputation and influence are integral to the effectiveness of your links. And unlike cheaper forms of link building like guest blogging, authority domains will demand higher rates for their efforts;
  • Content: Well-researched and competently written content tends to be more expensive, as it involves more intensive and dedicated labor on the publisher’s part. Never choose unrefined quantity over quality, but keep in mind that when it comes to creating more good backlinks, content’s length matters just as much—assuming it remains high in quality throughout;
  • Campaign duration: Dedicated campaigns are often more affordable with certain agencies. It might cost you less in the long run if you commission a bundle rather than a single link, i.e. buying 5 articles for 5 links amounting to $2,000 compared to a one-off article that costs $600.

How DR and DA Impacts Cost

Aside from the aforementioned factors, link building agencies also implement the pricing model that relies on Domain Rating (Ahrefs DR) as well as Domain Authority (Moz DA).

Both DR and DA are third-party metrics, so estimating their true effectiveness for the value is somewhat problematic, especially considering that Google doesn’t take DA into account. That said, these two indicators are routinely used for evaluating the website and link quality across the industry.

Vendors can charge from $100 to $1,500 for links with high DR/DA scores:

  • DR 40: $300-350
  • DR 50: $350-450
  • DR 60>: $450+

When buying links based on this metric, be aware of cheaper offers that sound a little too good to be true. Unnaturally low-priced links with supposedly high DR/DA are more likely to come from link farms, which essentially renders them worthless for SERPs.

If you aren’t buying a bundle for a specific campaign and instead need to purchase one-time links, always research the authority of these vendors.

Domain Rating

With DR, Ahrefs employs a 1-100 scale system to measure the strength of individual URLs and their complete backlink profiles.

High DR could be an indicator of websites that might yield organic search traffic based on their engagement, relevance of content, search words optimization, and other factors.

Having a clear picture of how specific pages perform on DR score can help develop a more effective link building strategy by highlighting more relevant URLs and filtering out bad links.

It’s important to remember that the DR score is by no means the defining factor for a website’s potential and shouldn’t be used as a sole indicator. 

Domain Authority

Moz’s DA is designed to predict a website’s performance on SERP on a score of 1 to 100. Note that this score denotes the ability of a page to rank based on multiple factors.

These qualifiers aren’t fully disclosed, but they do include attributes like domain age, outgoing/incoming link volume, linking root domain, quality and quality of backlinks, spam score, and other features subject to penalties by search engines.

As you can see, it won’t make sense to base your assessment solely on the DA score, as it’s only there to showcase ranking potentiality on SERP.

Building Links In-House vs Agency Method

If you don’t want to rely solely on agencies and are set on doing it in-house, brace yourself for some serious expenses. Building a team takes time, effort, money, and serious dedication.

After all, it’s not a one-off project—you will be responsible for maintaining the team and investing in its further growth, which includes training, management, prospecting, strategy, outreach, and more.

In-House Team Costs

The size of an SEO team is a highly individual thing, as every business has its own goals and operates within the parameters of a specific industry, requiring various levels of organizing.

An in-house team can be effective even with 4 or 5 people, while larger ventures will require teams with over 100 members. Paying and accommodating your team is naturally expensive.

Assuming that you plan to produce 10 links in one month, the overall cost will likely start at $4,500-5,000 per month for labor plus just as much for adjacent expenses. This sets the average link price at about $180-200 per link.

Keep in mind, these numbers are extremely approximated as not all links are the same. Their individual pricing hinges on their quality and the amount of labor that goes into building it:

  • Guest posts: $100-$300;
  • Resource pages: $300-$750;
  • PR backlinks: $750+;

Again, it’s important to understand that these costs are hypothetical and are meant to give you a rough idea of what to expect going into this.

To have a more complete idea of the total average per month (and year), we need to consider basic expenses that sustain a team:

  • Link budget: $2,000+/mo;
  • Manager: $3,000-6,000/mo;
  • Assistant: $1,250-2,500/mo;
  • Guest writer: $4000/mo;
  • Software: $500-1,500/mo.

Link budget

When organizing campaigns, it’s essential to allocate a monthly budget specifically for backlinks. Purchasing links is essential for a successful campaign, regardless of the method you employ to build links on the regular basis. It’s difficult to establish a conclusive bottom margin for the budget given the market diversity and specific campaign needs, but let’s say you will be spending $2,000 per month at the very minimum.


A link building team must have an experienced manager at the helm who can successfully organize the team and conduct campaigns. Full-time managers based in the U.S. are more expensive, charging $4,000-6,000/mo or $50,000-80,000/yr, but you also shouldn’t expect to pay anything less than 2,500/mo or $30,000/yr for managers based outside the U.S., Canada, or the EU.


A day-to-day organization is typically managed by link building assistants. These tasks range from outreach efforts and prospecting to scheduling and task customization. Even if you hire out of the U.S., be prepared to pay at least $1,250/mo, though in general, these rates tend to be higher based on location.

Guest writers

To nurture your campaign consistently, you will definitely need third-party contributors. With guest posts, it’s important to emphasize quality. The content itself must fit the necessary criteria for publishing, and many authoritative publishers are extremely rigorous about their quality control. 

In the United States, an average experienced writer charges $0.20 per word, adding up to about $400 per 2k words of content. Assuming you’ll be doing 10 posts a month, this will cost you $4,000 in total. Again, you can try saving money by hiring outside the U.S., but even then the rates will range from $500 to up to $2,000. 


The fact that you’ll need to get an Ahrefs subscription (minimum $500/mo) goes without saying. In addition, you will need to invest in email finders, monitoring tools, and outreach support to improve engagement. Without Ahrefs, you’ll be paying $500/mo at the very minimum. But to add it all up, your total will likely be $1,000-1,500/mo.

Overall cost per month: $11,000-16,000;

Overall cost per year: $132,000-192,000.

Link Building Agency Costs

If you don’t have the resources to build and maintain a permanent in-house team, your best option is to outsource your link building through an agency.

In general, outsourcing marketing is undeniably more cost-effective, but it still requires considerable forethought. In order for your campaign to be effective, it’s important to work with reputable vendors that generate quality results.

Link building companies

It’s impossible to provide a single specific figure for these vendors as their rates fluctuate based on their specialty, your business type, industry, and other requirements for your campaign. In general, the monthly cost may range from $3,000 to $20,000.

Content marketing companies

The development and delivery of complex campaigns from scratch are undoubtedly costly. On average, an agency of this type will charge you between $15,000 and $30,000 for a project. Companies based in major U.S. cities will be more expensive, but even with cheaper agencies, you will be expected to pay $350-1,500+ per link. Remember that these companies can’t promise the output will be 100% quality.

Freelance experts

Freelancers adjust their rates based on experience and market demand, typically charging $50-150 per hour plus retainers for bigger campaigns. That said, it will be your job to oversee other aspects of the campaign, including software, guest writers, link purchases, and more. Before choosing to work with freelancers, remember that independent professionals might not have the necessary access to the same resources that big agencies do.

How Many Backlinks Do You Need?

In Google’s terms, the relevancy of a specific page in relation to the original query is determined by its true usefulness.

The ranking of each result is measured by over two hundred factors, with the main focus falling on the content itself, the number of backlinks, and the Hummingbird AI algorithm in combination with its updates such as RankBrain and BERT. In addition, priority often shifts to mobile-friendly layouts, the use of secure protocols, and load speed.

To truly win at ranking, your optimization must focus on generating content that satisfies user expectation while reinforcing it with topical backlinks. Of course, the links will only make any positive impact on your searches if they come from sources with high authority rankings, are of consistently good quality, and are utilized naturally.

If you want to move ahead of the close competitors that outrank your pages, analyze how your DA and DR scores compare to them. Target the ones that have roughly the same domain authority and the same number (or fewer) of backlinks.

To roughly summarize:

  • DR lower than your competitor means more backlinks;
  • DA higher than your competitor means fewer backlinks;
  • Raising overall DR to at least 70 requires between 100-250 links based on your current score.

Again, this is not a universal formula. You will always need to tailor your approach based on the situation.

However, when it comes to link building, there are a few basic rules that you should stick to no matter what:

  • Buy links from publishers with high authority;
  • Look for links relevant to your content;
  • Work with domains in related industries/publishers with significant audience overlap;
  • Generate content that’s informative and useful;
  • Focus on email outreach;
  • Choose quality links over high numbers;
  • Apply link building in combination with other methods of outreach;
  • Research vendors before making any deals.


The main factor you should consider when developing your pricing strategy for backlinks is the method of acquisition.

Whether you choose to create backlinks in-house, through an agency, or with freelance support, always pay attention to the quality of referring domains and be aware of cheap offers that make unrealistic promises.

Focus on relevant links rather than cheap link farm posts, choose specialized agencies, and do your best not to rely on link building as your only strategy for optimization. And of course, do your research into the competition in order to establish priorities and plan your budget


Link Building Costs

Building backlinks is a fundamental step of a successful outreach strategy. If a good number of high-authority domains refer to your pages, you significantly increase the prospects of improving your SERP ranking as well as your site’s authority. Google utilizes multiple qualifiers when ranking SERPs, one of them being the number of reliable links from … Continue reading “Link Building Costs

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YouTube SEO 101: A Quick Guide

minute read

As the second largest social media, YouTube proves how powerful videos are. It has gone beyond an education and entertainment platform and has expanded into a promising business channel. Many even leverage YouTube as a source of income.

YouTube generates videos worth 30,000 hours every hour. Users can quickly look for videos from various topics like music, tutorial videos, vlogs, crypto video, and many more. With vast video options, YouTube is getting more fun to explore for users.

On the other hand, creators face a more challenging reality. They must have robust YouTube SEO strategies to make their video stand out in the crowd. Below we’ve rounded up YouTube SEO 101 that can be useful for you.

Before getting into the main discussions, let’s understand more about YouTube SEO and discover its benefits for your channel. Keep scrolling!

What is YouTube SEO?

YouTube SEO is the effort to optimize your video on YouTube to be more discoverable. It aims to push your video to get a higher position on YouTube’s search engine result page. Your video may also appear on other search engines, like Google and Bing, when users are looking for specific queries.

Optimizing YouTube SEO means working on the entire channel page, including the video content, description, and metadata. All the efforts in optimizing YouTube SEO aim to improve essential metrics to grow your channel.

You can improve viewer rate, engagement rate, brand awareness, like rate, website visits, and more. With such escalation on your overall YouTube channel and video performance, you have a better online presence for a long-term investment.

How Important Is YouTube SEO?

YouTube sits as the second largest search engine after Google. More than two billion users around the globe log into the platform per month. More surprisingly, 27.2% of viewers spend 10 hours watching online videos weekly.

The big red has gone beyond a space to have fun. It becomes a promising marketing place for brands to raise brand awareness, meet new prospects, and generate sales. 

A report reveals that businesses using video marketing boost their revenue 49% faster year-over-year than those that don’t. Following the great benefit, businesses with video marketing need to spend 45% more budget annually.

Moreover, customers often look for product information through videos. Social media marketers have spotted this behavior. The massive benefits of leveraging the platform have made 71% of marketers plan to stay on track and increase their investment in video marketing. 

But in the sea of video content, yours must stand out to come at the frontline of audiences. If you plan to use YouTube as one of your marketing channels, then employing YouTube SEO is necessary.

Below we’ve rounded up some best practices to optimize YouTube SEO. Taking extra effort is always worth your time to gain massive yield for business growth. Let’s dive right in!

Ways to Optimize YouTube SEO

You can never post a YouTube video without SEO. Optimizing some elements of your video before launching it online is key for winning the top rank of search engine result pages and helping you stand out in the sea of content.

Adjusting SEO on your YouTube channel and videos can make your content easily discoverable through search engines. Below we put together the 11 ways to optimize YouTube SEO. 

1. Use keywords to Rename Video Files

Optimizing YouTube SEO starts even before you step into the platform. Apparently, YouTube’s algorithm doesn’t “watch” your video to check content and keywords relevance. But it can read your file names.

Renaming your video files becomes vital. You must name your video files using relevant keywords in your content. Your chosen keywords must also be integral to your video’s title, tags, and description.

You can use SEO tools to decide on potential keywords that many are looking for. Many platforms offer free and paid use of keyword tools. Some best recommendations for online keyword generators are Ahrefs, SEMrush, Moz, and Google Search Console.

2. Create a Natural and Keywords-Friendly Title

The title of your video is a crucial part of attracting viewers. Plain titles won’t be enough, but exaggerated and unnatural titles are worse.  

Your video title must flow naturally. Ensure that the keywords are the highlight of your video title. Consider studying your competitors’ videos to prevent similar styles when producing titles. 

Pen down some points below to help you create catchy yet natural and keywords-friendly video titles for YouTube.

  • Keep your video title short by limiting up to 60 characters
  • Put your main keywords at the beginning of your title
  • Mention audiences’ pain points 
  • Use strong action verbs to encourage actions
  • Make videos that relate to trending videos
  • Use numbers or listicle style on your video title
  • Make the title and video thumbnail relevant and work well together

Taking into account some points above helps you avoid creating clickbait titles. You should avoid clickbait titles as they can be uncomfortable to viewers and decrease your credibility as a YouTube creator.

3. Optimize Video Description

Making SEO-friendly descriptions won’t be a problem if you know the best practices. Video description plays a big role in defining your video’s success, so never leave it empty. You can provide relevant explanations or further information about your content or channel.

YouTube provides 5,000 characters or around 800 words to write video descriptions, but you don’t have to use it all. You can keep it concise by writing relevant text containing 180-220 characters. Keep in mind some points below when creating video descriptions on YouTube.

  • Write relevant text to your video content
  • Put the main keywords in the first few paragraphs
  • Keywords must be searchable
  • Include hashtags
  • Include timestamps
  • Include links to related content if possible
  • Provide affiliate links if you have any

Video descriptions must be concise yet comprehensive. You can create a conclusion for your video content. In addition, you should encourage viewers to read your description box to find more information.

4. Include Relevant Keywords for Tags

Tags are significant ranking factors for YouTube’s algorithm. Tags can be in the form of single words or phrases that give context to your video. The tags you use must also be keyword-friendly and relevant.

As a piece of metadata, tags have a significant role in defining your video ranking on YouTube’s search engine. Videos with matching tags and keywords will most likely appear on the first result page.

Image via Backlinko

However, generating and choosing tags can be trickier than you think. Some tips below can help you make optimized tags to boost your video performance.

  • Make the first tag filled with the main keywords
  • Use broad and specific tags using short and long-tailed keywords
  • Don’t go overboard; stick to 5-8 keyword tags
  • Keep your short tags to 2-3 words in length
  • Find potential tags with online tools such as TugTube and vidIQ

5. Add Hashtags

YouTube reveals that hashtags (the ” symbol) can boost a video’s discoverability on the platform. You can find or put hashtags above the video’s title and inside the description box.

Video hashtags can optimize your SEO game and make your video more powerful in search engines. Hashtags help you garner viewers in three ways: 

  • Making it more discoverable

For example, when you put ‘YouTube marketing’ as your hashtag, viewers can find your video through the search bar.

Competitors may also use the same hashtag as you. When their viewers click the hashtag, your content may also pop up as another resource.

  • Helping YouTube understand your video better

Just like tags, hashtags are essential for your video performance. They help YouTube algorithms crawl, index, and understand your video content faster and better. If you optimize your hashtags, you can get a higher chance of winning higher ranks.

  • Tieing similar video content

Hashtags can also tie similar content to your channel and automatically create a playlist. For example, you add QnAsessions as a hashtag for some of your videos with the QnA concept. 

Users can find your QnA content easier through YouTube’s search engine as similar videos will line up automatically.

The best practice to generate powerful hashtags is similar to creating tags. You can put short and long-tailed keywords and add your brand name or YouTube channel.

6. Add Subtitles or Closed Captions

Adding subtitles or closed captions on your YouTube videos can boost search rank, engagement, search traffic, and page views. The two are the text version of the audio in the video, but they do have differences.

In terms of intentions, subtitles aim to help viewers who don’t speak the language understand the video. Meanwhile, closed captions intend to help viewers with limited capabilities to hear audio.

However, in terms of forms, subtitles are typically optional for viewers to use or not. So, they have the option to turn on or off the subtitles. On the other hand, you can’t remove closed captions as they are attached to the video.

Many reports state that many users view videos without sound due to certain conditions. A whopping 92% of people watch videos in mute mode through mobile devices. So, you have a solid reason to add closed captions or subtitles to your videos.

7. Make Video Categorization

YouTube also allows you to categorize your video content. You can make all your content belong in the same category by setting a default category for your channel. It also lets you set individual categories for certain videos. 

At least there are fifteen categories on YouTube, which are:

  • Autos and vehicles
  • Comedy
  • Education
  • Entertainment
  • Film and animation
  • Gaming
  • Howto and style
  • Music
  • News and politics
  • Nonprofits and activism
  • People and blogs
  • Pets and animals
  • Sports
  • Travel and events
  • Science and technology

To set a default category for your channel, you can manage it through YouTube Studio. You can head to Settings > Upload Defaults > Advanced Settings and choose a default category for your channel. You can also set a default description and visibility for all your videos.

However, you can go to the ‘Content’ option below the Dashboard to set an individual video category. Then click on the video thumbnail and find the ‘Show More’ option on the bottom part of the interface.

Scroll down and find the ‘Category’ option. You can change your video category by choosing the option manually. YouTube categorization is essential to label your content and make it more visible through organic search.

8. Use Cards and End Screens

YouTube cards and end screens can be a great way to promote your videos. Do you notice the ‘i’ symbol in the right-hand corner of a YouTube video? That is the place where you can put YouTube cards. You can set your other videos related to the one currently playing.

Meanwhile, end screens refer to the videos you want to promote at the end of your currently-playing video. Commonly YouTubers put two end-screen videos to encourage viewers to hop on another video and a subscribe button to garner followers.

Consider adding more elements to game up your end screens. Consider adding labels to your end-screen videos, such as ‘Watch Next,’ Play This Next,’ ‘Next Video,’ and so on. You can also add social icons like Instagram, Twitter, Facebook, and other platforms.

9. Create YouTube Playlist

With plenty of videos on your channel, it can be messy and hard to follow viewers, especially new audiences. You can optimize your channel by creating playlists. Playlists will help viewers easily explore your channel and engage them longer.

Viewers can watch one video and continue to other related videos that belong in the same playlists. You can increase view counts, engagement rates, and, by extension, your rankings. In addition, playlists help YouTube to identify your video better.

For example, you can gather videos with similar concepts. You can create ‘Makeup Tutorials,’ ‘Makeup Reviews,’ ‘Daily Vlogs,’ and others.

10. Pin a Comment

You may have seen YouTubers pin some comments on their comment sections. Most likely, the pinned comments gain massive replies from other users. It’s a strategy that you can use to escalate your video’s rankability.

Not only does it boost your YouTube SEO, but pinned comments are also a great way to engage audiences. If you want to build deeper relationships with audiences, consider replying to some of their comments to show appreciation.

You can pin your own comment or others. Ensure that the comments you pin contain additional information relevant to your video content. You can encourage viewers to visit your social accounts or website by providing a link.

11. Create Enticing Thumbnail

Thumbnails are vital. Together with video titles, thumbnails are the first agents that attract audiences for the first time. Their roles are crucial in shaping audiences’ decisions to click your video or scroll it away.

Enticing thumbnails consist of visuals and short phrases or sentences to pull in viewers. You can use your picture or other objects that represent your content. Consider using editing tools like Canva and its alternatives, Photoshop and Picsart to edit photos for thumbnails.

Make sure you have verified your channel to make custom thumbnails. YouTube needs to verify your account by sending a verification code to your phone. You can verify your YouTube channel by visiting

Most importantly, consider some parameters below to make optimized thumbnails for YouTube videos.

  • Make your video thumbnails in a 16:9 ratio
  • The most recommended resolution for YouTube thumbnails is 1280×720 
  • Keep thumbnails size up to 2MB 
  • Save your thumbnails as .jpg, .gif, .png, and .bmp files.
  • Include persons in your thumbnails
  • Add enticing words, phrases, or short sentences

The above points are your go-to list to max up your YouTube SEO. It seems like a lot, but all your efforts in optimizing each point stated above will always be worth the results. To help you more, keep scrolling to reveal a list of tools to help you optimize YouTube SEO.

Best SEO Tools for YouTube

Working on YouTube SEO may take a lot of time and effort. You can lessen the load by leveraging some SEO tools for YouTube. We’ve pieced together five YouTube SEO tools that many recommend.

1. YouTube Analytics

The easiest and most accessible social media management tool you can dig into is YouTube Analytics. It shows you key metrics such as view count, engagement rates, traffic, bounce rate, traffic sources, and bounce rates. 

You can also learn about your audiences through their demographics, such as age, gender, nationality, and more. All the metrics accumulated will help you create better videos and optimize SEO accurately.

2. TubeBuddy

TubeBuddy is one of the most popular browser extensions. It helps you do many things, including creating a posting schedule, using saved responses, making end-screen templates, and many more.

You can save countless times by taking some insights from its SEO features to optimize your video and channel. Moreover, TubeBuddy has built-in data and research features similar to YouTube analytics.

3. VidIQ

Another browser extension you can use is VidIQ. It helps you track and analyze your YouTube performance. VidIQ also enables you to compare competitor channels with yours. You can learn your competitors’ strengths and adjust them to your video or channel.

Other winning features of VidIQ are automated mass email alerts for trending topics and Facebook Syndication features for sharing videos across social media. Best of all, you can also find and identify the best keywords for your video content.

4. YouTube Autosuggest

YouTube autosuggest is the easiest and simplest tool you can use. All you need to do is type a main keyword on the YouTube search bar. You will get a list of suggestions relating to the keyword you type.

Those suggestions indicate the most searched queries by users. You can use some for content ideas or include them in titles, video descriptions, and tags.

5. Rank Tracker

Rank Tracker is a tool to run more comprehensive keyword research. It’s excellent for generating potential keywords. You can access more advanced features with the paid version, which costs $72 per year.

Rank Tracker will also help you to study our video performance. You can see search volume, expected visits, competitions, and more. The metrics on Rank Tracker will help you boost video performance.


YouTube SEO has become a natural need for creators. It’s the only way to make your video discoverable and reachable to as many users as possible. The list above may seem like a load of work, but it will be worth your time to build an online presence in the long run.

Our YouTube SEO 101 can be your quick guide in optimizing your video and channel. It can also come in handy for businesses of all sizes. They can reach more audiences, garner more prospects, and boost sales. Most importantly, YouTube SEO is key to growing your business.

YouTube SEO 101: A Quick Guide

As the second largest social media, YouTube proves how powerful videos are. It has gone beyond an education and entertainment platform and has expanded into a promising business channel. Many even leverage YouTube as a source of income. YouTube generates videos worth 30,000 hours every hour. Users can quickly look for videos from various topics … Continue reading “YouTube SEO 101: A Quick Guide”

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Link Disavows Good or Bad?

minute read

With new google algorithms being rolled out constantly, many people wonder whether link disavows are good or bad for their sites when it comes to their rankings in the search engines.

We all know that a bad backlink can harm a website, but is a link disavow the answer? In this post, we’ll discuss exactly what a link disavow is, and how choosing to disavow links could be the only way to save your website from itself.

What Is A Disavow List?

A disavow list is a list of backlinks to your site that are deemed dangerous, spammy and not worth keeping as part of your link profile.

These lists are often generated using a professional disavow tool, and that your disavow file is then submitted to Google Search Console through Google’s disavow tool in order to be removed from your link profile.

These disavow lists often content unnatural links from spam sites, spammy backlinks pointing to your site that are auto-generated, and any other type of potentially toxic backlinks.

Are Link Disavows Good or Bad?

Link disavows are seen as being a great way to disavow backlinks and clean up your profile, and remove all potentially dangerous or spammy links from spammy pages that may have had you in a penalty in the past.

These services are known to have many benefits if carried out properly, from ensuring your backlinks are safe, eliminating and removing risky links from your profile, helping to lift you out of Google penalties from recent algorithm updates and potentially improving rankings.

So in general, link disavows are definitely a great service to have done, so long as your disavow is carried out by an experienced professional.

How often should you disavow links?

As a general rule of thumb, it’s advised you look at removing your spam links every year or so to ensure any bad links are removed entirely.

Ignoring spammy links pointing to your site over an extended period of time can lead to an increased chance of landing in a Google penalty, and more times than not, people are surprised at just how many questionable links pointing back to your site you end up with from past link building campaigns.

Most sites nowadays will have bad backlinks that the owners simply aren’t aware of, which could be identified and dealt with by a professional backlink audit company.

Examples of links that should be disavowed

There are many examples of links that should be disavowed from any link profile, including:

Private Blogging Networks (PBNs)

Private Blog Network links, or PBNs for short, can be amongst the more spammy links in your profile, and if identified by Google, can be a big factor as to why you’re not raking online for your chosen keywords.

Unnatural links such as these can sometimes be picked up by Google employees themselves, landing you in a penalty can effect you site wide.

That’s why it’s important to act on any bad links as soon as you can, as sometimes you may not even know that a PBN link is pointing back to you until it pops up in a disavow tool.

Low-quality directories

These low quality links can appear harmless, but a good disavow tool such a link research tools will quickly identify which of these directories are simply bad backlinks, and help you to move them into your disavow file.

Most sites will have some directories pointing to them in some capacity as part of a natural link building campaign, however, some of these can be extremely low quality links, and possibly worth removing.

When used properly, a good disavow tool will be able to locate any bad backlinks, including low quality directories, and help determine which need to be added to the disavow file.

Comment and forum spam

These spammy links often clog up a link profile contribute to the number of unnatural links pointing back to your site.

Disavowing links such as these is a great way to quickly clean up your entire link profile, as adding low quality links to a disavow file and removing them through google’s disavow tool will help.

Again, a disavow tool will help identify these better than any, and provide you with the option of removing them.

Negative SEO

Negative SEO attacks are a serious problem for many site owners, particularly in more difficult industries.

This manipulative link building technique is essentially carried out by a competitor that purposefully builds bad links to your site in order to negatively effect your rankings.

But don’t worry, these spammy links, often from spam sites in general, can be identified through a good disavow tool, and then removed through google’s disavow tool.

You’d be surprised how many of these links can end up as part of your disavow file..

Paid Links

Paid links are backlinks that have been paid for by the website owner. Now with paid links, it’s not necessarily the case that all paid links are bad links, however often times, within your paid links there are some that are worth submitting to Google’s disavow tool in google search console.

This link building technique often returns a bit of a mixed bag of quality, so they’re certainly worth looking at.

Any unnatural links, spam links or low quality links often raise a bit of a red flag. A link disavow specialist will be able to use a disavow tool to identify which are worth adding to the disavow file, and removing through Google’s disavow tool.

Hacked sites

Hacked sites are never good for any backlink profile, and often fall into the category of link spam with irrelevant anchor texts and high toxicity scores.

Link schemes like these can often fall under the same umbrella as negative SEO, but sometimes, site owners will buy links pointing to their site, without knowing they’re hacked.

These unnatural links are yet another example of why individuals look to disavow backlinks, as this link building method can seriously pull your entire site down as part of the updates in google’s algorithms.

What We Learned from Creating 120 Disavow Files in 2022?

Our team created 120 disavows files across 2022, and our findings might surprise you.

The biggest takeaway from our testing was that so many businesses and website owners out there, no matter how big or small, are wasting money on poor quality, spammy and dangerous backlinks that point back to their site.

Each and every time we’d carry out a disavow, no matter how many times we’d convince ourselves that “this site can’t have spammy links”, lo and behold we’d see another batch of bad links that was dragging the entire site down.

The key here is that so many are buying links without taking into account toxicity levels, anchor text diversity, trust and so many other factors that determine the quality of a link, scary really!

Who Has the Best Link Audit Service?

With so many link audit companies offering a sub-par audit, it’s commonly believed that there’s only a handful of excellent link audit services out there, which are the following:

Backlink Doctor

Backlink Doctor are one of the few companies that people actually recommend when you ask around, and that’s because their experience and know-how in the industry truly is second to none.

Backlink Doctor use the best disavow tool in the industry to manually audit your entire link profile, weeding out any bad links that simply shouldn’t be pointing to your site.

They then provide you with an accurate and reliable disavow file for you to submit to Google’s disavow tool in google search console.

Better yet, they even describe why they wouldn’t recommend that link to begin with, as well as pointing you in the right direction for a link rejuvenation package post audit, too.

So it’s no surprise to see why Backlink Doctor are so fondly thought of within the industry, with so many loving the reliability of the disavow file they send them, their communication and services in general.


Searcharoo are another excellent link audit company that offer a tremendous level of quality for the price of each audit.

Again priced competitively, Searcharoo do all that they can to ensure their clients have a detailed audit carried out for their site, with a detailed plan of what to do after the audit is carried out.

Searcharoo will then send you over a complete disavow file as a txt file ready to be added to Google Search Console!

Searcharoo’s testimonials say it all really, with so many of their clients so happy with their link audit services, and what they did to improve their websites.

So be sure to get in touch with Searcharoo is this service for a full backlink audit, disavow file and reliable service.

Advanced Tips for Link Audits?

Whilst it’s always great practice to have link audits carried out to identify bad links, it can sometimes seem confusing what the best action to take is after you disavow links.

Some people actually develop a bit of a fear of link building after an audit is done, but in actual fact, building high quality links after you disavow links is one of the best things you can do.


How Many Links Should I Disavow?

There is no set number to how many site links you should disavow as part of a link disavow file.

Instead, the best thing to do is to analyse the data that a disavow tool returns, in order to determine which links need disavowing.

This is best to be left to a professional with an in-depth understanding of backlinks, and which links need adding to your disavow file from your site’s profile.

Should I Disavow Links On A Penalized Site?

If your site has been penalized, then a disavow can be a great way to potentially get yourself out of a Google penalty.

Google’s guidelines state that manual action may be taken if a site is deemed to have links from spammy pages, and this can in turn effect your Google rankings.

We’d always recommend that you use a professional company to carry out your disavow, as they use the best disavow tool on the market to ensure your disavow itself is as accurate and reliable as it needs to be.


To summarise, good quality link disavows have been designed purely to help business owners remove their problematic and toxic links from their existing backlink profiles.

Most sites online will have backlinks with spammy links or manipulative link building tactics point back to their site, which can be seriously negative effect you in relation to Google’s algorithms and stance on bad links.

These services, coupled with rejuvenation packages, are an excellent way for companies to clean up their site in Google’s eyes, whilst pointing a massive amount of power and trust to their sites.

Link Disavows Good or Bad?

With new google algorithms being rolled out constantly, many people wonder whether link disavows are good or bad for their sites when it comes to their rankings in the search engines. We all know that a bad backlink can harm a website, but is a link disavow the answer? In this post, we’ll discuss exactly … Continue reading “Link Disavows Good or Bad?”

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Planning SEO strategies for a Software Project

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As a software developer, you may think that SEO is for your marketing department only.

But the thing is it touches every single person on your team, including you. If the software you develop isn’t “SEO-friendly,” promoting it in Google’s organic search will be a deadlift for your teammates.

And if your product doesn’t take up steady positions in SERPs, just imagine how much exposure it’ll lose.

The answer is 53.3% of possible traffic, according to BrightEdge.

That huge flow of potential customers will go to your competitors, while you’ll keep wondering why your management doesn’t give you a raise.

Whenever you come up with a new app idea, don’t rush. Before you get down to something new, the entire team should get together and brainstorm ideas of how to make the most of it.

You’re all playing in the same league, after all.

By combining your skills, efforts, and creativity, you’ll release a product that will pay off, and most importantly pay off without a six-figure investment. Especially since there are resources providing free advertising for small businesses that stick to a tight budget and need to save on marketing as much as possible.

Read on to understand how to plan a software project with SEO and marketing strategies in mind.

Make sure your software can fit in more keywords

First off, you’ll need to think about functionalities that would match people’s search queries, aka keywords.

Before your customer interactions even start, they will enter Google or any other engine and search for your software there.

Let’s say you are planning to launch a time management app to track work hours. Your target audience is basically everyone who wastes a lot of time, so they’ll search for tips on how to organize their workflow and boost productivity.

Each tip can correspond to a specific feature of your tool:

  • how to plan work hours – planning wizard;
  • how not to miss deadlines – email reminder;
  • how to assign tasks with ease – automatic scheduler.

The more keywords your software can fit in, the more times it can show up in front of your target audience. Note that Google Trends API can assist you in keyword research because it can search for a great volume of keywords in a short time and also provide you with location-specific and related queries, which you can then analyze to choose the most relevant for your campaign.

To gain maximum visibility, copywriters from your company’s marketing department should create a separate landing page or/and a blog post for each feature.

If you monitor search rankings, you probably know that one page can rank for hundreds of keywords. That’s why this investment will be justified.

plan a software project

Keep in mind that your new tool won’t rank high for very broad keywords like “marketing software.”

They work only for reputable companies that have been on the market for years, and their sites have impressive SEO metrics – 70+ DR (domain rating) and lots of traffic.

You can open any SERP checker to see the key metrics of the domains ranking for your target keywords yourself.

plan a software project

To get your software ranking, writers will need to focus on more specific phrases known as long-tail keywords. And it is your duty as a developer to launch a product that would match a lot of them.

plan a software project

For this, you can either use a premium SEO software tool, which will be much faster, or Google can actually get you covered for free.

Just type in your software category, and it will show you many variations of it people search for today. That’s possible due to a natural language processing algorithm integrated right into Google’s search bar.

You might have noticed that long-tail keywords don’t get as many searches per month as broad queries do. But ranking in the top 10 for broad queries is unrealistic, especially in the early days.

The quicker you can make more sales, the easier it’ll be for you to financially support the growth of your project.

Develop multipurpose software to embrace a wider audience

Wondering how to have startup ideas that could help you maximize your software reach?

This is the question commonly asked at the software planning stage.

First off, your tool should serve multiple purposes. You should plan it in a way that would suit the needs of different audiences. I mean people from different industries or, say, companies of different sizes.

plan a software project

To expand your reach, you can also develop an app for iPhone, iPad, and users of other devices. A big plus will be making your tool compatible with different operating systems and browsers.

plan a software project

Analyze search demand for your upcoming software

The cost to develop an app can vary based on multiple factors. It can be anything from an app type and its technical complexity to developers’ location and professionalism.

Building something simple like a timer or a calculator can take 5-7 months of work and cost around $30K-$150K. For a more complex project in the field of eCommerce, the numbers are higher – up to $300K.

For your investment to pay off, double-check that there’s demand for your app, preferably throughout the year.

In SEO circles, it’s called keyword seasonality, i.e. a period, during which your stuff will be in demand among searchers.

If you’re going to make an app for a specific occasion, people will be interested in it for a limited time only. And then, for the rest of the year, hardly anyone will check it up on Google.

For example, the app you’re planning to launch is meant for the Olympics.

Naturally, potential users will search for it shortly before and during the event. But once the Games are over, the demand for your product will drop and remain close to zero until the Olympics next year.

Always double-check the year-round demand for your software in Google Trends.

plan a software project

Find feature ideas that are in demand among your target audience

Time for the bitter truth – people don’t need another TikTok. What’s the point in re-inventing the wheel that hasn’t broken yet?

When planning a software project, you should identify new trends in your market. Also, try to figure out what people in your niche need but can’t find anywhere.

If you launch a tool based on their requests that others ignored, it’ll give you a competitive advantage. You’ll be able to get your product ranking for keywords that none of your competitors can make use of.

I must admit those keywords won’t have huge search volumes. But you’ll be the only one to attract the audience ready to convert for them.

Owners of many tools, particularly marketing tools like Ahrefs, gather feature requests on customer feedback management platforms.

Let’s visit one of them – Canny.

There, you will see what features users of competing tools ask for and how many times each request has been upvoted.

plan a software project

Note that the full name of each voter is in plain view.

So, you’ll be able to google them, find their email addresses, and reach out with good news. Imagine how excited they’ll be to try the tool that has the feature they’ve been waiting for.

plan a software project

Here are some other places to learn about the pains and needs of people in your niche:

  • forums like Reddit;
  • Q&A sites like Quora;
  • Facebook groups, both private and public.

Whenever you see some question or concern in too many threads, that’s a good sign. Most likely there’s no tool that could do what forum members ask for or complain about.

Take your chance to become a pioneer in that specific field.

Once your software gets a release, your fellow marketers will have a list of threads to comment on and spread the word about it.

Build a free version for your software

Keywords will only give Google an idea of what your product is about and if it matches people’s search queries.

But only backlinks can really prove its worth.

By Google’s logic, if many sites link to your software, they probably do so because it brings genuine value. That’s why it makes perfect sense to rank it on the first page for relevant keywords.

One of the most profitable app business models regarding links is freemium.

No, I’m not telling you to give away the entire product at no cost at all. Being in common sense, I understand all the app development costs you’ll need to reimburse.

Still, try to plan your pricing policy in a way that would include a few plans like Starter, Lite, Standard, and Advanced.

The Starter plan can be available for free yet come with a limited set of features.

Bloggers publish compilations of free tools all the time and will want to add yours too. If they also have free access to your stuff, they may play with it for a while and post a standalone review.

To make sure this digital marketing strategy works, your free plan should provide more than five credits per month. And when they expire, users will need to upgrade to a premium package to access more.

Such a trick won’t help your software appear in many compilations of the best free tools and won’t get easy backlinks.

Neither will it have an opportunity to rank for keywords that contain the word “free.” They usually get thousands of searches every month.

Be generous at the start, and your freebie will make up for part of your company’s marketing costs in due time.

plan a software project

Add link bait to your software interface

Sharing some functionality for free isn’t the only bait that bloggers could take to link to your software.

Another way to make it “link-worthy” is by including some sort of numerical data, e.g. as a feature of reporting.

Writers often link to statistics for their stories to sound reliable. And if your product interface has charts, graphs, timeline graphics, or any other visuals with stats, they can refer to it as a source of their data.

They can also illustrate their content with those charts using some of the best screenshot tools and link attribution below.

plan a software project

Take the place of discontinued software

The digital arena is an ever-changing environment.

Aspiring entrepreneurs regularly launch new tools, while start-ups that weren’t successful shut down.

Do you know about some good software in your niche that was discontinued? You can release an alternative tool and take its place on the pages that still link to it.

For example, Topsy was discontinued years ago but still has 1.86 million backlinks from over 40K domains.

plan a software project

That’s called broken link building in SEO.

Your teammates from the marketing department will be able to contact bloggers who haven’t removed links to the dead tool and suggest a replacement with yours.

Both parties will actually win here. You’ll build new links to your software, while bloggers will share only timely solutions with their audiences.

Final Words

Although you don’t do SEO yourself, you can’t just ignore it at the stage of software planning. That’s what will determine its success in organic search, which is the largest traffic channel of today.

By developing a potentially rank-worthy tool, you’ll also do a big favor to the marketing department. Your colleagues will find it much easier to promote your stuff.

I can’t speak for all the companies out there, but successful product promotion usually leads to more sales and a pay rise for everyone on the team, not only marketers.

If you have any questions about how to plan a software project, feel free to tweet me at @NickCampbelll

hare only timely solutions with their audiences.

Planning SEO strategies for a Software Project

As a software developer, you may think that SEO is for your marketing department only. But the thing is it touches every single person on your team, including you. If the software you develop isn’t “SEO-friendly,” promoting it in Google’s organic search will be a deadlift for your teammates. And if your product doesn’t take … Continue reading “Planning SEO strategies for a Software Project”

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Top SEO Agencies (10 Best Ranked)

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Best SEO Agencies Criteria

SEO is a complex and ever-changing field. It can be hard to keep up with the latest trends and changes, let alone find the time to research and compare different SEO agencies.

That’s why we’ve done the hard work for you. We’ve evaluated and ranked the top SEO agencies to help you make an informed decision about which one is right for your business.

The agencies on our list are all leaders in the SEO industry. They have a proven track record of helping businesses like yours achieve online success.

We’ve looked at their team, their pricing, and their results to help you choose the best agency for your needs.

If you’re looking for help with your SEO, then one of these top agencies is a great place to start.

Top 10 SEO Agencies

First Page Digital


First Page Digital is a Singapore-based SEO agency that specializes in content, on-site technical optimization, and link building. The agency has a strong team of over 50 digital marketers who focus on quality over quantity, and have a proven track record of success with numerous clients across a range of industries. First Page Digital has a minimum monthly retainer of $1000 USD with an average of $5000 USD.

SEO Locale


SEO Locale is a full service digital marketing agency that specializes in search engine optimization (SEO) and website design & development. With over 25 years of combined experience in SEO, the SEO Locale team has developed a proven strategy for success. What separates SEO Locale is their ability to identify the target keywords that will generate the highest ROI for their clients. As a result, their clients have seen remarkable results, including increased organic traffic and revenue.

Intrepy Healthcare Marketing


Intrepy Healthcare Marketing specializes in digital marketing services that help medical practices attract, convert, and retain patients. Services include SEO, medical advertising, website design, physician reputation management, and listings. The agency has a minimum monthly retainer of $2000 USD with an average of $4000 USD. Intrepy’s biggest strength is in helping practices improve search rankings through local SEO services. Notable accomplishments include developing a comprehensive on-page SEO optimization strategy for a large orthopedic practice that increased traffic by 85% and appointment goal completions by 33%.

EZ Ranking

EZ Ranking is an over a decade-old full-fledged Digital Marketing Agency. They have worked with more than 10,000 clients from a variety of industries over the past 12+ years, offering a wide range of Digital Marketing Services to choose from. The company takes immense pride in providing Premium Digital Marketing Services at Competitive Prices with Excellent Customer Service. With over 150+ specialists, the team builds custom websites & Mobile Apps and a variety of digital marketing services to assist any size company in any industry.

The expert uses advanced digital strategies and services starting from search engine optimization (SEO), Social Media Optimization (SMO), pay-per-click (PPC), Content Marketing, and Web & App development services which have generated guaranteed client ROI.

EZ Rankings have three categories in Digital Marketing and Promotion Packages which serve different promotional budgets starting from the starter package which offers 25% traffic growth quarterly, second is the booster package which offers 30% traffic growth quarterly and the last one is the premium package which offers 40% traffic improvement quarterly.
With years of success, EZ Rankings had earned some of the prominent industry awards from organizations including the clutch, the manifest, Designrush, etc.



WEBARQ is a large digital marketing agency that employs 150 people and offers services including UX design, development, SEO, and social media marketing. The company has a strong focus on paid digital marketing and is a certified Google Premier Partner and Facebook Partner. WEBARQ guarantee their SEO service will get clients’ keywords to the first page of Google within one year, with a current success rate above 97%.

SEO Agency Singapore

SEO Agency is a digital marketing agency in Singapore that specializes in search engine optimization (SEO). The company has a team of over 50 experienced researchers and strategists who design effective, multi-faceted marketing solutions that achieve results. SEO Agency’s success is due to their technical expertise and creative style, which provides a full-service solution to their clients. Notable accomplishments include expanding the team from 3 to over 50 people, and helping many clients rank their money keywords on the first page of Google. The biggest strength of SEO Agency is their technical SEO along with SEO content.

Click Intelligence


Click Intelligence is a specialist data-driven digital and internet marketing agency that offers bespoke SEO audits and strategies. The company has a track record of successfully improving a business’s search visibility, and its primary skills lie in managed SEO campaigns and improving search visibility. The Outreach team can also provide a specialist link building campaign to tie neatly into the SEO strategy, tailor-made for your site, with approval of all content available.



VELOX Media is an SEO-focused agency that employs 50 people and has a minimum monthly retainer of $8000 USD with an average of $25000 USD. The agency specializes in content marketing, SEO, Google Ads, Facebook Ads, SEM, and website development. VELOX Media has helped Dr. Axe improve online sales revenue by leveraging authoritative and high-quality link-building and AdWords campaigns. Within 90 days, the agency was able to help Dr. Axe outrank Amazon, Today, and GNC. To date, VELOX Media has generated a minimum of a 4X-6X ROI for all clients.

Smash Digital


Smash Digital is an SEO-focused agency that excels in link building. They have a portfolio of companies that they have built up using the same strategies they help their clients with, and they also have a VC company where they invest in their clients. Smash Digital is able to take clients and increase their organic traffic and revenue significantly. Their biggest strength is their ability to get links on high-end publications.



worldwideRICHES Web Design and SEO Services helps companies navigate the complexities of digital marketing to grow their businesses. With over 25 years of experience, they have developed high-performance SEO strategies and conversion-focused web design techniques that have helped local and Fortune 100 companies alike achieve their revenue goals. Their biggest strength is their ability to understand how a well-designed website can impact both Google rankings and client success.

Skynet Technologies USA


Skynet Technologies is a full-service digital marketing and branding agency that has been in business for 19 years. They offer services such as SEO, PPC management, social media marketing, email marketing, and content marketing, among others. They also provide ecommerce development, web development, UI/UX design, and data analytics services. Skynet Technologies has a strong focus on providing an excellent customer experience and increasing sales volume for their clients. Notable accomplishments include increasing organic traffic by 300%, 3X Sales, 160% increased orders, and 350% visibility on SERPs for one client. Skynet’s biggest strength is their ability to blend different types of marketing collateral and UI/UX design strategies to produce superior results for their clients.

Rest of the SEO Agencies We Evaluated

Kiwi Website Design


Kiwi Website Design is a digital marketing agency that specializes in SEO and helping New Zealand businesses improve their online presence. The agency employs 10 people and has a minimum monthly retainer of $10000 USD, with an average of $25000 USD. Notable accomplishments include helping a Top Rated Asian Grocery Store in New Zealand rank No.1 for keywords like “asian supermarket”, “asian grocery store”, and “asian grocery”. The organic traffic boosted from 122 visits a day to 1523 visits a day. Kiwi Website Design’s biggest strength is their ability to audit the technical issues on a website and execute a plan for a better user and search experience.

Search Partners


Search Partners is a digital marketing agency with many years of experience helping businesses improve their online presence on international markets. The agency offers SEO services and employs 4 people. Notable accomplishments include improving a telecom company’s visibility on Google by 85% and conversion rate by 363%, and cutting the company’s expenses by 25%. Search partners’ biggest strength is working on long-term projects to help clients build a sustainable brand.



Bizopia is an agency that specializes in designing and developing custom websites that are built to showcase businesses and be SEO-friendly. With a strong focus on content strategy and engagement, Bizopia has helped multiple businesses increase traffic to their website and online platforms, as well as boost appointment scheduling. The team at Bizopia is experienced in working with service-based companies in highly competitive industries, and is committed to helping businesses build their customer base through trust and effective communication.



Analytive is a top growth marketing agency that specializes in Search Marketing and SEO. They excel in content generation, on-page SEO, and technical SEO, and have seen massive increases in quality traffic as a result. If you’re looking for an agency to help drive lead generation and reach key accounts, Analytive is a great choice.



Velox Media is an ROI-modeled digital marketing agency specializing in organic search marketing optimization, paid management, and web development. This digital marketing agency that includes SEO as an offering employs 55 people and has a minimum monthly retainer of $6000 USD with an average of $25000 USD. Notable accomplishments include Rent the Runway’s successful testing of Velox’s ability to outrank key competitors in the industry–including Neiman Marcus and Nordstrom–in a major category search. Velox’s biggest strength is its focus on ROI-modeled search strategies.

Unbranded Manchester


Unbranded Manchester is a top digital agency that specializes in business development and technical SEO. They have a custom-built platform, the Layout Composer, that helps create perfect and SEO-friendly websites without any extra effort. Their biggest strength is their focus on development first.

Omaha Media Group


Omaha Media Group LLC is a digital marketing agency that specializes in SEO, SEM, and web creative management. They have a team of 15 experienced professionals who are dedicated to helping companies take advantage of the power of online search, social media, business collaboration, cloud computing, mobile applications, and other next-generation tools. Some of their notable accomplishments include doubling the organic traffic for one of the world’s largest marketplaces, and increasing their year-over-year revenue by 97%. Their biggest strength is crafting personalized industry strategies that focus on both organic brand identity growth and paid digital advertising.

Sixth City Marketing


Sixth City Marketing is a top digital marketing agency that specializes in conversion-optimized web design and SEO. With over 25 years of collective experience, they have helped clients in a variety of industries achieve success online through customized marketing strategies. They are headquartered in Cleveland, but also have offices in Columbus and Pittsburgh, and are able to serve businesses across the United States. Some of their notable accomplishments include increasing overall traffic by 402% and organic traffic by 540% for TYKMA Electrox, one of their long-standing clients. Their biggest strength is their ability to design websites that convert visitors into sales.

David Kranker Creative


David Kranker Creative is a top SEO agency that excels in link building, content creation, and helping businesses of all sizes across many industries. The agency has a strong focus on SEO and employs 4 people. They have a minimum monthly retainer of $2000 USD with an average of $5000 USD. Notable accomplishments include working with a B2B manufacturer who saw an increase in organic traffic by 338% and inquiries by 460%.



Solve is an award-winning SEO, digital marketing and web design agency based in the UK. With over 65 five-star Google reviews, Solve helps businesses all over the world get seen online through dynamic SEO techniques and personalised, honest approach to web design and online business consultancy. To date, they have provided 300+ businesses with a solid online foundation which has seen many clients return time and again. Highly eco-focused and B Corp certified, Solve’s biggest strength is their onsite SEO expertise.

Flying V Group


Flying V Group is a top SEO agency that employs a comprehensive and holistic approach to digital marketing and advertising. This includes website design and development, search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, and content marketing. The firm has worked with many clients in the financial services and fintech space and has seen an increase in click-through-rates, on average, of 42% and overall lead generation has increased by 67%.

Mr. Technique


This agency specializes in helping small businesses generate leads and sales through web design, SEO, and web hosting. They have a lot of experience with WordPress and local SEO, and their shared hosting plans come with a 75-day money back guarantee. They’re also very good at taking existing content and making it more search engine and visitor-friendly.

Next Level Metro


This top-tier SEO agency employs just one person, but has managed to achieve some impressive results for its clients. Its founder, Bryce Coffey, was invited to present at a roundtable event hosted by Tai Lopez and Dr. Alex Mehr, two well-known entrepreneurs. The agency’s biggest strength is its focus on helping roofing companies get more clicks from Google.

Image is a bespoke SEO company that focuses on providing quality services to help businesses improve their rankings on Google search listings. The company employs 4 people and has a minimum monthly retainer of $450 USD with an average of $800 USD. The company has notable accomplishments, such as helping a business turn over £50,000 GBP per month from £0 online. specializes in technical SEO, on-page SEO, and off-page SEO in order to provide the best possible results for its clients.

Hiring an SEO Firm FAQs

Why Hire An SEO Company?

A reputable and experienced SEO firm will provide professional, tried, and tested strategies that will aid your business to rank organically over time. If you found an SEO company that promises you instant rank on page 1 in just a few hours, be wary. Generally, keyword rankings that are highly targeted and effective take time. SEO is often referred to for its slow-burning nature due to this reason. ROI can be achieved over many months. Additionally, SEO firms also benefit from the most effective tools available (which cost money for non-technical people), top resources, and up-to-date knowledge of the ever-changing nature of SEO. A reputable SEO agency understands Google’s more than 200 website ranking factors and can help you obtain the most effective results that match your objectives and budget.

What Services Do SEO Companies Offer?

Services that SEO companies offer:

  1. SEO consultation. SEO companies can help you develop an SEO strategy that will work best for your website. They will analyze your website and suggest how to improve your ranking.
  2. SEO optimization. SEO companies or agencies will help you optimize your website for search engines. They will make changes to your website’s code and content to make it more search engine friendly.
  3. SEO copywriting. SEO companies can help you write SEO-friendly content for your website. They will help you create titles, headlines, and descriptions that will attract attention from search engines.
  4. Link building. SEO companies can help you build links to your website from other websites. It will help improve your site’s ranking on search engines.
  5. Monthly reporting. SEO companies can provide monthly reports on your website’s ranking and progress. It will help you track your website’s progress and make necessary changes.
  6. Keyword research on-page optimization. SEO companies can help you research and select the best keywords for your website. They will also help you optimize your website’s pages for those keywords.
  1. Technical SEO audit. SEO companies can help you identify and fix your website’s technical errors that prevent it from ranking higher on search engines.
  2. Off-page optimization. SEO companies will help you improve your website’s ranking by optimizing it for social media, directories, and other websites.
  3. Local SEO. SEO companies will help you optimize your website for local search engines. They will help you submit your website to local directories and ensure it will include in local search results.

How Much Do SEO Agencies Typically Charge?

SEO agencies usually bill monthly fees for their services. This fee can vary depending on the agency and the services they offer. Some companies and agencies charge a flat rate, while others charge based on the number of keywords they optimize or the number of links they build. In the US, SEO companies with experience generally charge between $125 and $200plus per hour, while Eastern European SEO companies may cost as low as 40 to $100 an hour. SEO agencies in Saudi Arabia, in their turn, typically charge 1K+ euros per project. Based on the type and size of the project complexity, level of experience, and the location of the agency, monthly retainers could vary from $500 per month up to over 25,000 dollars per month.

It’s necessary to shop around and compare prices before you decide which SEO agency to hire. Make sure you understand the services included in the monthly fee and ask for a list of recent clients to see how well the agency has performed in the past.

When comparing prices, remember that not all SEO agencies are equal in terms of the quality of services. Some agencies have more experienced and better track records than others. It’s worth paying a little extra for an agency to help you achieve your desired results.

How To Choose The Best SEO Company?

Take note of the following points when searching for a trustworthy and knowledgeable SEO agency. What tools do they employ (Paid and free)? SEO is a process that requires the most effective tools and resources to discover relevant keywords, gather data, and track progress on a large. Before you sign a contract with an SEO firm, inquire what time it will take to achieve results, how often they’ll update you on their progress, and how their constantly changing data will impact their strategies throughout the project. What are their methods of measuring the success of their efforts? Are their reports updated in real-time? Be it a contract with an agency or for consulting, it is good to have your coaching contract template in place․

Additionally, ensure you agree with their fees and payment structures. Are you paying an hourly rate, flat fee, or per goal accomplished? What are the services included in the monthly price?

The company should have a team of experienced writers, web developers, and SEO analysts who will help you achieve your desired results. The team should be able to answer your questions and concerns promptly and professionally.

When interviewing potential agencies, ask about their experience with your industry and target market. Ask for examples of their work, and ask to speak to some of their clients.

Finally, make sure you are comfortable with the agency’s communication style. You should be able to communicate them quickly and get timely responses to your questions and concerns. contact

10 Questions To Inquire Top SEO Companies Before You Hire One

  • What SEO services can you offer?
  • How do you come up with the strategies for search engine Optimization strategies?
  • What SEO techniques do you think will be most beneficial to us, and why?
  • What tools, platforms, or resources does your organization make use of?
  • Who will be involved in the project? What are their skills?
  • Who is our contact person? Who will be our point of contact?
  • What is the frequency of meetings and updates?
  • How often do you look at data and analytics?
  • How often will we receive reports?
  • What is the time frame for us to see the results?
  • Takeaways: What Is The Best Search Engine Optimization Agency?
  • What is it that makes the SEO agency genuinely unique?

That’s entirely dependent on you and your goals for the business. Of course, some essential factors to remember when ensuring that the company you’re working with is of the highest quality. They are:

  • SEO experts run it.
  • It boasts a vast portfolio
  • It relies on high-quality tools and resources.
  • It reports on results and provides results.
  • All the best!

When choosing an SEO company, it’s important to ask many questions to ensure you get the best possible service. Make sure the company offers all the services you need, is affordable, and is reliable and trustworthy. Read and observe reviews from past clients to get a feel for how well they have performed. Talk to the representatives from the company and ask them lots of questions to get a feel and background for their level of expertise and professionalism.

Top SEO Agencies (10 Best Ranked)

Best SEO Agencies Criteria SEO is a complex and ever-changing field. It can be hard to keep up with the latest trends and changes, let alone find the time to research and compare different SEO agencies. That’s why we’ve done the hard work for you. We’ve evaluated and ranked the top SEO agencies to help … Continue reading “Top SEO Agencies (10 Best Ranked)”

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Add Me to Search: How to Create Your Google People Card

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If you want to learn more about a person, a natural response is to use the Google search option. From Google search results, you can access a wealth of information. 

You can learn about their biographies, social media links, public records, professional networks, and more. Everything about their online reputation, you can have it.

Are you interested in creating your own Google People Card? Fortunately, the Add Me to Search feature and a feature called people cards allow you to do this.

Are you a digital marketer, influencer, entrepreneur, freelancer, or online business professional? Then, you could use a boost in search engine visibility. If you turn to these features, you can have that boost.

This article will cover everything there is to know about Google People Cards. We’ll discuss what they are, their significance in Google’s “Add Me to Search” feature, and how to edit your Google search card. Also, we’ll walk through the steps to create your own people card.

What Is Add Me on Google and Why Is It Important?

Add Me on Google or Add Me to Search is a new feature on the Google search app. It’s available to Indian users and users from other countries.

It lets you build a virtual Google search card or a profile on Google People Cards. Not only does it increase your discoverability, but it also allows you to control your online presence.

Do you want to create a bite-sized knowledge panel? You can make it happen with this virtual visiting card. Yes, you can use this Google search tool to claim and modify the public version of your knowledge panel.

Whether you are a digital marketing expert or affiliate marketing pro, it will improve the way you introduce yourself to potential clients in Google. And we all know the value of the first impression for businesses, right?

Here are the details of a Google People Card that you can edit:

  • Name
  • Job
  • Description
  • Company
  • Profile picture
  • Location
  • Website link
  • Email address
  • Phone numbers
  • Social media links

For instance, you want to edit the Google search profile of Arianna Huffington, an author, businesswoman, and founder of Thrive Global. To start, click Claim this knowledge panel to start the process. It will direct you to a page where you can make adjustments after you undergo verification protocols.

For example, Matt Cutts, a popular figure in the digital marketing and (SEO) search engine optimization spheres, secured the Add Me on Google feature and created a Google People Card. If you enter his name on Google, you can access his Google People Card containing the details he wants to share with the rest of the world.

Like most search results, his search Google card helps you (or anyone) learn information about him. Here, you can see core details like his existing website and a brief description. From his people card, you can also reach his social media links — links to his accounts on Twitter, LinkedIn, YouTube, and Instagram.

Here’s a more elaborate discussion about the benefits of securing the Add Me on Google feature:

  • Increase exposure – Make people feel your online presence. It grants search engine users access to optimized information about you on a massive search index. In addition, it raises the odds of earning the top spot on the (SERPs) search engine results pages.
  • Stand out – Differentiate yourself from namesakes, business professionals, and high-profile entities with close or similar names. Also, a Google People Card allows you to eliminate instances of mistaken identities.
  • Improve online reputation – Manually edit your public search information to remove any negative or unwanted associations. Nowadays, almost everybody has a public profile. To ensure the accuracy and quality of your public profile, check and edit details as necessary.
  • Gain a competitive advantage – Feature statistics, facts, and images that reflect professionalism. You may also check competitor Add Me to Search results and craft your public search profile to outperform these people. Not only does it speak volumes about your authority and dominance in your industry, but it also enhances credibility.
  • Foster better connections – Add links to recent contact details or up-to-date information to allow people to contact you with little effort. Aside from providing the details you want out in public, you are also upping the chances people will want to form a business relationship with you.

What Does Your Google People Card Have to Do with This?

The Add Me to Search feature can work in your favor if you have an optimized Google People Card. Remember, your Google people search card is your public search profile on Google.

Don’t be satisfied with generic info on your Google People Card. Edit it to elicit positive responses from searchers.

Think of it as a virtual business card or virtual visitation card. It helps you stay relevant through the changing times. It’s also a way to uplevel your digital marketing skills and future-proof your online presence.

Let’s dissect the components of a Google search card for a better understanding of it. For a concrete example, let’s go over the Google search card of Aleyda Solis, an international SEO consultant and founder of Orainti, one of the top digital agencies in the SEO consultancy niche.

We chose her Google search card to scrutinize because it’s a great example of a well-optimized card. ]

Here are reasons her search card is commendable:

  1. She promotes her expertise well – For an SEO consultant and founder of a consultancy firm, it’s in her best interest to inform people about her professional experience. It increases the confidence of searchers. And in her Google People Card, she does just that. Specifically, she emphasized her About info.
  2. She shares relevant information – She divulges personal details that support her About section. In addition to highlighting the books she authored, she lists relevant information for people who want to learn about her background. Notably, she shares her nationality, education, and her founded organization.
  3. She displays links to her social media profiles – Searchers can easily reach her on different social media platforms. And in her lineup of social media profiles, she prioritized a more professional and career-oriented social media network, LinkedIn.

Steps to Create Your Google People Card

To create a people card on Google search, you need a personal Google account, mobile device, and internet browser with a decent connection.

Here is a step-by-step guide on how you can create a people card:

Step # 1 – Type Add Me to Search on the Google search app

Are you using Google Chrome? Then, type the keyphrase on the search option. The keyphrase Add Me to Google works, too. You can also search for a name.

Once you hit Enter, the top of the search results will display an option where Google lets you add this person to its search database.

Step # 2 – Click Get Started

Before you start, turn on Web & App Activity. If this feature is on, Google monitors and saves all your searches. You can say the same for every action you take using Google’s services — location, IP address, device, and more.

To turn it on, log in to your Google Admin console. Then, follow these steps:

  1. Find and open Menu Apps.
  2. Scroll to the Web & App Activity section.
  3. Launch Service status.
  4. Turn on.

Step # 3 – Fill out the required information

Fortunately, Google has no rigid content guidelines on this. But, to maximize the positive impact of the search card, submit content of the best quality and refer to Google’s best practices for crafting content.

To start, provide the required information like:

  • Name
  • Location
  • About
  • Occupation

If you want to provide more info, go ahead. The optional information fields are:

  • Work
  • Education
  • Hometown
  • Website
  • Social profiles
  • Email
  • Phone number

For most fields, you can enter the required information manually. As for the information about your email address and phone number, Google handles them. Its basis is the information you provided on your account settings.

Google automatically fills out these information fields. If you want to provide a different email address and phone number on your search card, you can’t do it here. You can only do it if you change the details on your Google account.

As for the information about your social media profiles, Google lets you link to the following networks:

  • Facebook
  • Twitter
  • Instagram
  • Pinterest
  • LinkedIn
  • YouTube
  • SoundCloud

Step # 4 – Tap Preview

Check how your Google People Card appears to the public. Search for yourself and look at the search results. Focus on the quality of your information. Remember, it reflects a personal brand. It can also reveal if you have a weak or strong online presence.

Here are more tips on how to create your search card:

  • No advertisements – Be straightforward. Don’t use your Google card as a platform for advertising. Avoid using “top-class,” “affordable,” and other advertising words.
  • Add a photo – Post a high-quality and recognizable avatar or photo of yourself. Because you don’t need to upload a cover photo for your Google People Card, ensure that your avatar reflects personal branding. The idea is to make your search card enticing and visually appealing.
  • Select information – Prioritize essential information about yourself or personal branding. Better yet, choose the details you share publicly and see if they can help you achieve your goal better.

Step # 5 – Hit Submit

If you don’t want to make changes to your Google People Card after previewing it, it’s ready. After you send in your search card, Google will review it, then approve it.

Here are tips on how to increase the chances of approval of your Google People Card:

  • Provide lots of information – Fill your search card with good info. The more information you provide, the better.
  • Show accuracy – Include your actual information on your Google People Card. Be as authentic as possible and delete anything false. While you should provide lots of information, prevent using inaccurate or misleading information. If Google identifies fraudulent activity on your end, it can put you in serious trouble.
  • Avoid vulgarity – Use positive words to get on Google’s good side. Google doesn’t support hate and dislikes corrupt and unlawful behavior towards yourself or others. It also forbids the use of embarrassing, demeaning, and humiliating words.

How to Edit Your People Card

Are you unsatisfied with your Google People Card? Then, sign in to your personal Google account, go to your people card, and tap Edit.

Here are more instructions on editing specific details:

How to Remove Your Phone Number

  1. Go to the phone number section of your Add Me to Google people card.
  2. Erase your existing phone number and:
    1. Leave the field blank if you have no phone number to post
    2. Overwrite the existing details with a new phone number
  3. Tap Save.

How to Remove Your Email Address

  1. Go to the email address section of your Add Me to Google people card.
  2. Erase your existing email address and:
    1. Leave the field blank if you have no email address to post
    2. Overwrite the existing details with a new email address
  3. Tap Save.

How to Remove Your Google Card

If you don’t want Google to feature you in search results, you can remove your Add Me to Google people card. This is helpful if you don’t want to have a public anymore.

Here’s a step-by-step guide:

  1. Go to your search card and click Edit.
  2. Scroll down to the Remove my search card from Google option.
  3. Click DELETE.
  4. Verify this by searching for your name on Google. If Google isn’t including your people card anymore, the fix worked. But if your search card still shows up, it’s ideal to wait a few hours for Google to update its database.

Frequently Asked Questions

A Google People Card is a relatively new feature. Plus, it has limited availability, and not everyone is familiar with it.

Below is a list of 10 questions that people frequently ask. Let’s address each with simple answers.

What Information Should I Add to My People Card?

The details you add to your Google People Card should reflect your personal branding. And adding more relevant info results in a more effective search card. Ideally, include your name, contact info, and links to your social media profiles.

Can I Create a Google People Card Immediately?

Yes. But, before a Google People Card shows up on the search engine’s database, the team at Google will evaluate it first. If it passes the evaluation, Google will approve it.

Can I Edit Anyone’s Google Virtual Business Card?

No. You need access to the Google account that you used to create a Google search card. You can only edit a Google card that you created.

Is a Personal Google Account Necessary to Use Add Me to Search?

Yes. It’s necessary because it’s where Google gets information to fill out for your email address and phone numbers. You can use your existing account or create a new Google account.

Why Is Add Me to Search Not Working?

Not using a mobile device or mobile browser is a common reason the Google Add Me to Search option isn’t working. Other reasons include not turning on Web & App Activity and not choosing English or Hindi as your language.

Is Add Me to Search Available for All?

Unfortunately, not everybody can use Add Me to Search and Google People Cards with ease. These Google features are exclusive to people in India, Kenya, Nigeria, and South Africa. Google also had no prior announcements of its plans to make these features available to everyone.

How Can I Make Add Me to Search Available in My Location?

A workaround is to use a (VPN) Virtual Private Network to create your search Google Card. Then, set your location to India, Kenya, Nigeria, or South Africa. Even if you search for how to create a Google People Card elsewhere, you still can’t create a search card in an unlisted location.

Why Is My Google Card Not Reflecting the Edits I made?

Don’t panic if you don’t see the edits you made right away. Google reviews every submission and while quick, the process isn’t immediate. Wait a few hours and check it again.

What Happens If I Don’t Edit or Manage the Information on My Google People Card?

You need to manage your people card regularly. If not, Google can take matters into its own hands. It can penalize you or remove your people card.

How Can I Help People Find My People Card on Google Search?

You can use digital marketing and SEO techniques to generate traffic and improve your chances of getting featured in search results. From there, an increasing number of people will search for you online and stumble upon your Google card.


Add Me to Search and Google People Cards are great for everyone, especially job hunters and digital marketing service providers. These can strengthen their professional profiles and boost their chances of getting hired.

Your Add Me to Google card is your intellectual property. They should paint you in a good light and help put your best foot forward. You need to make changes if it isn’t the case.

And while these features are not available to everyone at every location, find a workaround — it’s an ideal solution. After all, having a Google People Card can dramatically improve the online presence of anyone.

Add Me to Search: How to Create Your Google People Card

If you want to learn more about a person, a natural response is to use the Google search option. From Google search results, you can access a wealth of information.  You can learn about their biographies, social media links, public records, professional networks, and more. Everything about their online reputation, you can have it. Are … Continue reading “Add Me to Search: How to Create Your Google People Card”

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How to Follow up on an Email (What Gurus Forgot to Mention)

minute read

The idea to follow up on an email that got no reply is as old as time.

Or at least as the web.

I’m not gonna tell you for the billionth time that follow-ups increase response rates. Many gurus and studies have done it for me.

I wanna talk about another side to the story, usually unreported.

Along with a growth of response rates, the number of spam reports on each consecutive follow-up you send grows too. Unfortunately, there’s currently no tool that would let us collect stats on this. What happens in someone’s inbox remains in their inbox.

But the reality is a good portion of outreach emails land in my spam folder.

No, they don’t have any spam triggers like “buy now” or “discount.” And I must admit I occasionally see quite good emails there. Still, they go directly to spam and do it for a reason. Their senders must have abused outreach tactics earlier, which annoyed recipients to the point that they started reporting spam on them.

And criticism from social media only proves it.

follow-up tips


Do you get what I’m saying?

While a lot of follow-up tips sound promising, they don’t always have the outcomes promised.

Let’s dig deeper into controversies about follow-ups, based on the feedback from people who receive them all the time. Their insights should help you understand how to follow up on an email the right way.

1. How many follow-ups would be TOO many?

follow-up strategies

Gurus say you should create an entire sequence of follow-ups. Opinions differ on the exact number, but I’ve seen suggestions of up to nine follow-ups.

I wonder how many follow-ups would be enough.

It’s one thing when someone forgets to reply to your original email and is too busy to do it the first time you follow up.

follow-up tips


But when people keep ignoring you intentionally, which follow-up should be the last one?

Opinion from Jeremy Knauff – CEO at Spartan Media (digital marketing agency that provides web design, social media, SEO, and PPC services).

Connect with Jeremy on LinkedIn & Twitter.

As with most things in the world of SEO, the answer is this – it depends.

If you know the podcaster personally, you can get away with more follow-ups than you could if you were reaching out to a stranger. But in any case, you have to weigh your follow-up against the risk of alienating them. If you push too hard, you could kill any chance of ever being on the podcast, and that line is never black and white.

You never know what someone is going through at any given point, so be mindful that their lack of response could have nothing to do with you, and may just be indicative that they’re overwhelmed at the moment.

I’ve reached out to podcasters and got no response, and then suddenly, months, or in one case, more than a year later, they replied and brought me or a client on their show.

The important thing is to treat this like any other relationship because that’s exactly what it is. Don’t ever let anyone tell you it’s just a numbers game.

A good rule of thumb is three emails spread at least a week or more apart. Depending on a number of factors, you might consider emailing again once per quarter if you still haven’t received a response, but in the meantime, you should be working to build a relationship through social media.

My two cents. The more follow-ups you send, the more risks you get your brand exposed to.

The risks you could avoid…

1. Some recipients will report your follow-ups as spam and get your new emails landing in spam folders later.

Such actions won’t just harm your outreach visibility. Many people do check their spam folders once in a while. The problem is they automatically treat in-spam emails with a grain of salt, without even reading the first line of an offer.

2. Others will remember your name or/and brand to make sure not to deal with you ever.

3. Catch someone on a bad day, and your email will go public on social media. Their followers (and often followers of followers) will see it, and you’ll end up with more haters than you deserve.

To be honest, there’s an unspoken rule to use a different domain for outreach, e.g. instead of It can help you secure your domain reputation against spam reports, but certainly not the reputation of your brand.

2. Is the fortune in follow-ups, as they say?

follow-up strategies

Gurus say the fortune is in follow-ups.

You can’t just send one follow-up and call it a day. The competition in people’s inboxes is huge. If you give up too soon, someone else will show up and reap the benefits of what you started but never ended.

I wonder if people actually reply after, say, the third or fourth follow-up.

I understand that someone might have forgotten to reply to the first email. But isn’t it naive to hope they also forgot to react to three or four follow-ups?

Opinion from Darren Shaw – Founder of Whitespark (tools & services that help businesses with local search marketing).

Connect with Darren on LinkedIn & Twitter.

I can think of some times when I’ve actually responded to something positively after the 4th follow-up. It certainly depends on the offer and who it’s coming from. If it’s some random person pitching guest posting services, I’m never going to reply. If it’s something that could benefit me or my company, then maybe I just need a few follow-ups.

Sometimes, it’s just my mood at the moment. An email comes in, and I don’t have time or interest in it, so I ignore/archive. Later, the follow-up comes in, and they may have caught me when I have more time to consider it, or it might now be the time I’m interested in whatever they’re pitching, so I reply.

In general, sending more than one follow-up may net you some additional conversions, but at what cost? You will burn some potential brand trust by annoying people, and you’re likely going to increase the number of spam reports you get.

My two cents. So, people may ignore you for a while because of time constraints, mood, and no interest in their current circumstances.

You can’t control anything about that on your end, can you?

I can’t speak for everyone, but my circumstances don’t change overnight. Considering that commonly suggested intervals between follow-ups are a few days, you’d better let some more time pass before/if you reach out again.

In general, I can think of only one legitimate reason to go beyond one follow-up – offering different or more value each time. Sending reminders about the same stuff over and over is a dead-end job.

3. Are you supposed to get a response to your follow-ups?

follow-up strategies

Gurus say you should keep on following up until you get a response.

Any response…

Even if it’s a no, you can discuss with prospects what could change their mind or suggest an alternative. As a last resort, you can agree to play by their rules, whatever it takes.

I wonder if recipients owe anybody a reply back.

follow-up tips


Opinion from Maddy Osman – Founder of The Blogsmith (SEO content writing and strategy development for B2B technology companies).

Connect with Maddy on LinkedIn & Twitter.

In many situations, it’s the follow-up that gets the sale or the backlink placement. We often catch people at the wrong time or their inbox fills up and your backlink request gets lost in the chaos. It’s OK to follow up, perhaps even more than once.

That said, there’s a line that people frequently cross when it comes to requesting backlinks specifically. Nobody owes you a response (or a placement!) and to suggest otherwise in your follow-ups is ludicrous.

Don’t keep following up when someone tells you no or doesn’t respond after your third attempt – just move on.

My two cents. By following up with your prospects over and over, you’ll probably squeeze a response out of them eventually.

But are you sure you’re gonna like it?

In the best-case scenario, they’ll just reject your offer with a polite “no, thanks” reply. But some people can get more annoyed and demand that you never email them again. The end.

follow-up tips


4. Should you follow up after rejection or let it go?

follow-up strategies

Gurus say you shouldn’t give up on editors who rejected your original pitch.

Feel free to follow up with an alternative idea – you don’t have anything to lose anyway. In the worst case, they’ll just ignore it or send you another no.

I wonder if editors don’t mind reviewing more stuff from someone they initially rejected.

Opinion from Elisa Doucette – Founder & Managing Editor at Craft Your Content (editing, writing coaching, and content management services) and Blogger at

Connect with Elisa on LinkedIn & Twitter.

To be fair, the follow-up after a canned rejection is a hit-or-miss endeavor.

Depends if it’s thoughtful and obviously original, or just another time-wasting template. Keep it brief, address the editor directly on a human-to-human level, and do as much of the work as possible (e.g. don’t ask “What was wrong with it?” but instead ask “Could you give me one thing to improve in this piece to make it a great fit for you?”)

You can disagree with editors. You might even be right – shockingly, we are not always correct.

If you think an editor is not understanding your submission, or you really want to write for the publication, you’ll be surprised to know how many people will reply back to a well-written follow-up that you’ve put time and thought into.

Then, there are folks who write back to tell me that I’m wrong, we’re missing out for not including their writing, and they don’t care about our content guidelines.

There’s one that took me aback – the writer “updated” the piece to target our audience more by just dropping the word “programmer” into the SAME EXACT POST 5-7 times.

follow-up tips


My two cents. If you’re gonna try to get a second chance with editors, keep one thing in mind.

It’ll require more work than you did earlier.

Editors don’t reject drafts because they are too lazy to make a few edits. They actually get paid for that. The reasons for rejections are usually more serious: a totally irrelevant topic, poor research, no new information that hasn’t appeared on hundreds of other blogs yet, or something along these lines.

Also, don’t neglect to mention the extra perks you could bring to the guest blog. Does your content target a keyword with a high traffic potential and a low keyword difficulty score? Do you have a solid social following to share it with the morning after?

Spell out what benefits editors will reap from your submission.

5. How to send a follow-up email to a busy person

follow-up strategies

Gurus say you shouldn’t delay following up for too long, until better times.

No, it doesn’t mean you can show up in someone’s inbox 24 hours later. But waiting for more than 3-5 days, you’ll simply miss out on opportunities. Your prospects will write you off and focus on others instead.

I wonder what if recipients have no time to consider an offer within a few days.

That’s definitely not enough for someone with a heavy workload. What would be a better way to follow up with people pressed for time?

Opinion from Kevin Indig – Director of SEO at Shopify (top eCommerce platform) and Owner of (where he blogs about SEO and growth trends).

Connect with Kevin on LinkedIn & Twitter.

Ask prospects, “Would it be okay to follow up in a couple of weeks instead of you having to make this decision right now?”

This way, if they come back to you and say, “Yeah, sure. Follow-up in a couple of weeks – now is just not like the right time, I don’t have the headspace for it,” they can show a bit of interest, but don’t have to make the decision right that moment.

My two cents. Trying to get an answer asap won’t always work in your favor.

On the other side of your outreach funnel, people struggle with busy schedules and can find it challenging to squeeze someone in.

It doesn’t take a minute to consider a pitch, evaluate its benefits, assess possible risks… Yep, not every pitch actually has value. Some marketers only ask for favors but never offer anything decent in return.

Thinking they need to decide right away, busy folks will find it easier to reject your pitch rather than give it some thought.

6. When is it legitimate to follow up early?

follow-up strategies

Gurus say you can’t follow up with editors the day after you sent your first email.

It’s just disrespectful.

Your prospects won’t drop everything to address your pitch as a priority. They have lots of others on the waiting list to handle. Be patient and wait your turn.

I wonder if there are any exceptions when following up the next day could be justified.

Opinion from Michelle Garrett – Founder of  Garrett Public Relations (writing, PR, social media, and content marketing services).

Connect with Michelle on LinkedIn & Twitter.

Many journalists say they don’t mind it when you follow up on a pitch. But it’s best to wait at least a few days, maybe even a week, before following up.

However, there are a few situations where you might need to follow up the next day. Pitching the breaking news would be one of those.

My two cents. When you follow up in a day or two, make it clear why you’re doing this.

What’s obvious to you isn’t always obvious to others. Editors have a lot on their minds and may not figure out a noble motive behind your actions.

To make sure they don’t see you as another inbox pest, emphasize that you pitch the breaking news. That’s why it makes sense to get it published before the buzz ends.

7. How to shift focus from the flop of your original email

follow-up strategies

Gurus say you can’t tell recipients that you’re following up.

With such claims, you basically admit that your original email failed. The first thing they’ll do is try to recall why it didn’t work with them.

I wonder how to avoid reminding prospects about the failure.

Opinion from Joanna Wiebe – Founder of Copyhackers (conversion copywriting courses and resources) and Co-founder & Head of Growth at Airstory (writing software).

Connect with Joanna on LinkedIn & Twitter.

If you have to follow up on an email, it’s probably because the contact ignored or deleted your first one. Which means you’d be kinda nuts to send a follow-up that’s like, “Hey, just following up on that email you ignored or deleted” – which is exactly what you’re saying when you send a “follow-up” email.

Instead, just send a brand new email, as if you’ve never reached out to them and been ignored before. Your contact doesn’t need to know you’re following up. Keep that to yourself.

Would it be better to start over with all the prospects or only those who never opened the first email? If someone didn’t see the pitch, you can’t know if they’re interested or not.

I’d recommend changing the subject line – you can certainly reuse the pitch if they never saw it.

But why didn’t they open?

It’s either your “from” name, your subject line, or your send time (in most cases, that’s what it comes down to).

My two cents. Another reason why your email can remain unopened is its first line. Being visible right in the inbox, this snippet can make or break the outcome of your outreach.

Let’s take link building campaigns as an example.

Many link builders use the same outreach template that’s been flying around the web for years. If you have a blog, you’ll probably recognize it in a blink:

Hey [name],
I’ve just found your post about [topic] and really enjoyed reading it.

Emails starting this way usually mirror one another, except for maybe some minor differences in wording. You don’t need to open them to understand how they will end:

I’ve actually written a similar post [link], which should make a great addition to your article.
Let me know what you think

My point is you can’t heavily rely on templates you found on Google. Others use them too, and people are getting more and more reluctant to read emails with opening lines they’ve seen like a hundred times before

8. What to say in a follow-up coming in a new thread

follow-up strategies

I still wonder what to say when you follow up in a new thread.

While the thread will be new, the offer will still be the same. Should marketers retell the story once again, as recipients won’t have easy access to it anymore, or say something else that would make them more inclined to reply?

Opinion from Brooklin Nash – Co-founder of Nash Content Consulting (B2B inbound marketing services for SaaS companies).

Connect with Brooklin on LinkedIn & Twitter.

Restate more briefly, then add value in a new way.

I’d suggest trying a new thread for a few different reasons:

  • It gives you room to try out different subject lines and CTAs.
  • It avoids giving the impression that you’re an “annoying” salesperson.
  • It focuses on adding value.

Too often, sales reps treat a follow-up email as simply a way to bump the thread to the top of the inbox. But all that does is remind the prospect they most likely weren’t interested in the first place.

By creating a new thread (and referencing the previous email), you’re given more of a fresh start. Instead of “Hey, any thoughts on the above?” it becomes “Hey, I saw your post on xyz and it reminded me…” or “Thought you might be interested in…”

If someone is truly focused on bringing value to the conversation, I’ll nearly always reply.

My two cents. Don’t use this tactic just for the sake of it.

Following up in a new thread has a clear purpose – offering more value or something different. If you don’t have anything else to add, which is quite common in outreach, you’d better stay in the same thread.

It’s not okay to increase the number of new threads in the inbox for no reason. What if everyone starts doing it? Just imagine how cluttered and disorganized that inbox will get. It will only set your prospects against you and other email marketers.

I can tell it from personal experience. Look at the follow-ups I receive in a new thread.

follow-up tips

All they do is change a word or two in the subject line and a few words across the message, but the key point remains the same. It can hardly feel like a fresh start – these are just reminders about the same email campaign that didn’t work out.

9. How NOT to start a follow-up email

follow-up strategies

Gurus say you should avoid cliches like “just checking in” or “just pinging you.”

That’s how every other follow-up starts. And today, many people get their right eye twitching whenever they see such an opening line.

follow-up tips


I wonder how to start follow-ups in a way that would better resonate with recipients.

Opinion from Kristie Holden

SaaS Startup Marketing Consultant at

Connect with Kristie on LinkedIn.

If you’re meaning a follow-up after you’ve emailed them once but not heard a response, I’d try something like this:

Hi [name],
I understand you’re busy and probably get a lot of emails.
Just looking for a quick response. Are you interested in [what’s the value you offer?]

Or you could do some research and try something like…

Hi [name],
Congrats on the award for [XZY]. I saw the mention on [your blog/news site], that’s great!
I was wondering if you’re interested in getting help with [what’s the value you offer]?

My two cents. I’m far from being a guru, but I do outreach once in a while to gather opinions for my articles.

Hey [name],
I’m picking possible publication dates, and the final choice will depend on your preferred time to submit the information.
Let me know if you have an approximate date in mind so that I could plan my editorial calendar accordingly.

Basically, you don’t need to reinvent the wheel. Instead of “checking in,” ask your prospects what exactly you want to learn from them.

Also, try to omit the word “just” as well.

I understand that you use it to emphasize that you’re not gonna load them with any more requests – you’re just trying to get an answer to the same simple question from your original email.

But on their end, your message won’t sound as if it’s just a reminder, not something important to respond to asap.

10. Is it a good idea to use humor in follow-ups?

follow-up strategies

Gurus say you should use humor to relieve the tension in overloaded inboxes. It’s more enjoyable to chat with a funny person than some whiner, after all.

I wonder if jokes like “were you recruited by wolves” are appropriate for business correspondence. Here’s some feedback on a humorous follow-up I’ve found recently.

follow-up tips


Opinion from Dr. Pete Meyers – Marketing Scientist at Moz (toolkit that makes SEO, link building, and content marketing easy) and Owner of

Connect with Pete on LinkedIn & Twitter.

While I’m generally fine with using humor and use humor often in emails and on social media (including work posts), it’s a lot different in the context of an unsolicited request from an unknown party.

That naturally feels more aggressive, and the tone of the humor is often too personal.

Coming from a stranger trying to sell you something, the wolf thing (which might be funny among friends) almost feels like negging.

My two cents. “Were you recruited by wolves/abducted by aliens/sucked into a black hole?” – these jokes are like old memes. Pretty much everyone heard them many times, and they’re not funny anymore. There are surely better ways to improve email productivity.

Also, note that you can’t know what your prospects are going through.

Assuming your joke is creative, it may bring a smile to the face of a person who’s doing great. But how about someone who’s having a hard time, not necessarily at work? Your attempts to sound funny can only enrage them.

11. Should you be a bit pushy for your follow-ups to work?

follow-up strategies

Gurus say you’ll sometimes need to push recipients for them to write you back.

Just a little…

Procrastination is in the DNA of so many people, and your prospects are no exception. When they’re reluctant to react to your pitch, you could follow up, saying that you haven’t heard back from them yet and are still waiting for their reply. It should shake them up a bit.

I wonder if such claims won’t make them feel uncomfortable to reply back. Psychologically, it’s much easier for me to ignore someone than admit my fault for keeping them waiting.

Opinion from Anisa Purbasari Horton

Freelance Writer & Editor at

Connect with Anisa on LinkedIn & Twitter.

In the ideal world, everyone would have time to respond to every single email, but we don’t live in that reality.

Many people see their inbox as a never-ending source of stress, and the last thing you want to do is contribute to that stress.

Phrase your follow-up without making the other person feel obligated to respond to you. In my experience, this has worked a lot better than writing something aggressive or resorting to shame and guilt.

My two cents. As someone who does outreach once in a while, I understand what you feel.

The deadline is around the corner, and you’re so ashamed to report miserable results to your manager. With each passing day of people’s silence, your frustration is only growing.

I am sorry but your prospects don’t feel sorry for you.

To calm down a bit, you can actually write a message in an accusatory tone. Just make sure you delete it before sending 🙂 Your follow-up isn’t the place for anger and other emotions. Keep them to yourself.

follow-up tips


12. Should you apologize for following up (out of politeness)?

follow-up strategies

Gurus say you should be polite and say you’re sorry for messaging people again.

When you send someone an unsolicited pitch and then one more email to remind them about it, you basically distract them from something else. For the second time.

I wonder if making apologies out of politeness isn’t odd. Don’t senders acknowledge the fact that they bother recipients that way?

Opinion from John Doherty – Founder of Credo (platform to find the best digital marketing providers) and EditorNinja (copy editing & proofreading services).

Connect with John on LinkedIn & Twitter.

It’s better to avoid those apologies because they’re simply not necessary and clue people in that you think you’re bothering them, instead of being confident in your ask.

If you’re genuinely adding value to them, then there is no reason to apologize.

If you think you are bothering them, then maybe you need to rethink your approach and stop bothering them.

My two cents. Besides apologies, you should avoid any phrases that could provoke an objectionable counter-question from your prospect.

I’m referring to something like this:

YOU: I know you probably have no time for this…
THEY: If you know that, why do you keep taking my time away???

With such a reply, it’ll be much harder, almost impossible to sort things out and get the conversation back to a positive note. Don’t say anything that recipients could find fault with.

follow-up tips


13. Do personalized follow-ups always feel right?

follow-up strategies

Gurus say you should mention something from your prospects’ social accounts in a follow-up.

That way, it’ll feel personal and indicate that you’re not a robot sending exactly the same email to the masses.

I wonder if it’s appropriate to comment on each and every personal detail in a business email.

People share different kinds of stuff on social media – pics of their tattoos, pets, food, trips, etc. When is personal too personal, especially in the case of cold outreach?

follow-up tips


Opinion from Carolyn Lyden – President of Search Hermit (content strategy & SEO services for BIPOC- and women-owned businesses).

Connect with Carolyn on LinkedIn & Twitter.

I think there’s an element of personalization that says, “I understand who you are, and we’re on the same page about certain things,” but there’s also a fine line that feels almost like stalking.

The outreach I received commented on my tattoo with no context around where the person saw a picture of it, which felt very invasive. It made me go looking through my own website, social, and mentions to see where the person saw a full picture of my arm.

It also made me even more aware of my own privacy online and want to clamp down on it even more – if a total stranger can find pictures of and comment on my body for a sales email, then what other strangers out there know more about me than I thought and care to email me about it? It felt very unsafe and creepy.

It also felt like a big non-sequitur to what this person’s goal was – an attempt at a weirdly intrusive “in” that had nothing to do with my business or my potential needs related to what the company did.

In the SEO community, we get a ton of strange and creepy outreach for links and products/services (it’s a running joke), so it just came naturally to share it with my friends on Twitter to say, “Look, another one.” The reaction was quite validating, too – yes I wasn’t the only one who thought this crossed a line.

I always try to blur out details for the sake of the person reaching out, but others who do so might not be so kind.

My two cents. Emailing someone you know is different from emailing strangers.

There are some lines you shouldn’t cross with the latter, no matter how good your intentions are. While you want to show that you did your homework and took a personal approach to each prospect, it will look different to them. They’ll see you as a nosy neighbor or, even worse, a creepy stalker.

Keep comments on their personal stuff like tattoos for later, when you get better acquainted with each other.

14. How to write a value-added follow-up

follow-up strategies

Gurus say you should add extra value to each follow-up.

It simply makes no sense to send multiple reminders about your original pitch without bringing anything new.

I wonder what kind of additional value people appreciate enough to reply back.

Opinion from Sujan Patel – Managing Director at Mailshake (sales engagement & automation software to do outreach on autopilot).

Connect with Sujan on LinkedIn & Twitter.

This is an area where many people get stuck. You can add value by sending a helpful article, video (doesn’t have to be from your company’s website), case study, or asking if you can help them in any way.

Bonus if you find something they could do better and tell them how to fix it, e.g. a typo on their website.

I always prefer to send blog posts with a reference to a specific bullet, quote, or section. It helps get their attention. You can also follow up with a compliment on one of their recent posts.

Good point, but doesn’t such flattery sound fake to most people? I’ve seen a lot of public criticism of it lately.

Vague flattery does.

It seems disingenuous but if you’re specific on what part of the article helped you do differently, then it works.

You can be genuine at scale by referencing a specific section and a broader change that it helped you do.

My two cents. To send prospects a helpful resource, you should first figure out what kind of help they need. People usually ask for advice on social media, so this is the first place to check.

follow-up tips


I must admit you won’t always find answers on social media.

That will be a pity, but surely not a disaster. You can always focus on values people commonly appreciate (I borrowed them from SparkToro’s outreach guide):

  • turning your prospect’s blog post into a visual animation;
  • translating their content in other languages and republishing it with attribution;
  • including their company in a case study for a popular publication;
  • showing how their product can solve issues on a webinar.

15. What if you can’t add more value to each follow-up?

follow-up strategies

I still wonder if it’s realistic to increase the value each time you follow up.

When I collected replies for this post, the only value I could offer was a backlink from our blog. I didn’t have perks to extend for, say, five follow-ups.

Opinion from Chuck Price – Founder & CEO at Measurable SEO (digital marketing company that helps businesses increase traffic, leads, and sales).

Connect with Chuck on LinkedIn & Twitter.

As with so many things in SEO, “it depends.”

It’s usually not possible to “sweeten” the request on subsequent emails, so in most cases, they are really just reminders.

Therefore, anything over one or two follow-ups is overkill. Beyond that, the diminishing returns aren’t worth the risk of being flagged as a spammer.

My two cents. Providing “decent” values isn’t something you can do at scale.

It’s one thing to do something minor like indicating a broken link or image on the page, but quite another to feature your prospect’s product on a webinar. With a hundred people on the outreach list, it’s just unreal. You’ll need to sort out your priorities.

Also note that even a value-added follow-up doesn’t guarantee a reply, especially if your outreach is cold. You’ll probably get more rewards for featuring your current partner on a top niche blog rather than wasting this opportunity on a stranger who won’t get back to you anyway.

16. Is it OK to go off-topic when following up?

follow-up strategies

Gurus say you should add more interest to your follow-ups.

For example, you could comment on something your prospects care about – the latest article on their blog, post on social media, industry events, etc. It will make them more enthusiastic about starting a chat with you.

I wonder what if such comments won’t relate to the pitch directly.

In 99% of cases, a link request will have nothing to do with someone’s latest tweets, let alone industry news. Is it OK to go off-topic? Especially since another common outreach rule is to always keep the message short and to the point.

Opinion from Colin Campbell – Head of Community at (sales outreach engagement platform powered by AI-driven insights).

Connect with Colin on LinkedIn & Twitter.

I think it might depend a little bit on your ACV and whether this approach is worth the time investment. But my gut would be to do what you’ve done here – build a conversation (any conversation) that interests your prospect that’s related to what they care about as a person. Even if it’s not related to their work at hand or the services/products you offer.

When someone mentions my recent tweet that doesn’t directly relate to their outreach request, they still motivate me to reply. It stands out – almost nobody takes the time to do that kind of work. So, I suggest that you play with personalizing the first touch just to start any conversation then move to the relevant ask vs the other way around.

My two cents. Commenting on someone’s point of interest, even if it’s off-topic to your pitch, can get the ball rolling.

It will show that you learned about them more than their email address and the URL of the page you want a backlink from. And most importantly, your follow-up didn’t automatically land in hundreds of other inboxes. Successful outreach requires an individual approach, you know.

What it also requires is some wit from you.

Let’s say your prospect often tweets on some upcoming event. Telling them that you’re looking forward to it too would be lazy. Try to come up with something more intriguing like “Did you know that Seth Godin might join the line-up? The hosts haven’t officially confirmed his participation yet but he dropped a hint about it on social media a few days ago.”

You get the point, don’t you?

Instead of telling prospects about your anticipation (who cares?), deliver them the news that would spark their reaction.

17. How to follow up publicly the right way

follow-up strategies

Gurus say you should follow up with editors on social media if they don’t reply by email.

I wonder if it doesn’t feel weird to tell someone to go check their inbox in public. Technically, when you tweet to someone or tag them on Facebook, other people will see it.

follow-up tips


Opinion from Alexandra Tachalova – Founder of Digital Olympus (relationship-based link building agency) and Digital Marketing Consultant at

Connect with Alexandra on LinkedIn & Twitter.

I believe it’s absolutely fine, but as always, the devil is in the detail.

So, the main question is how to deliver this type of follow-up so that a person wouldn’t feel disappointed or even frustrated. The key to success in public follow-ups is to show that you really care about what they do.

The best strategy will be to leave a meaningful comment under this person’s most recent post on social media platforms. In P.S., you could say something like, “I’m still waiting for your reply. When you have a minute, could you please check your inbox?”

And if you do it this way, I’m certain that a person wouldn’t react negatively to your public follow-up.

My two cents. It feels less public to comment on someone’s recent post than tweeting to them directly, thus creating a new post on your thread visible to everyone.

Just imagine how tweeting to dozens of editors would look like.

follow-up tips

Some of them may check out your Twitter thread and come to a few conclusions.

  • It was automated mass outreach, which is a major turnoff.
  • They were not the only ones who ignored your pitch and probably did the right thing if many others did the same.

18. Should you load your follow-up with attachments?

follow-up strategies

Gurus say you should include attachments or links to something interesting in follow-ups.

It will help you engage with your prospects rather than remind them about their forgetfulness.

I wonder if such extras won’t load them up with more work.

I mean, if they find it hard to review a single resource from the original email, what are the odds they’ll want to check out more stuff?

Opinion from Austin Belcak – Founder of Cultivated Culture (where he teaches job seekers how to land jobs without traditional “experience” or connections).

Connect with Austin on LinkedIn & Twitter.

I think it’s all about the message and the copy. If you give them a compelling reason to check out a resource through good copy and good messaging, they’ll click the link or open the attachment.

I definitely think that fewer attachments/links lead to more engagement though. It’s no problem to get people to check out one thing, but each additional resource takes bandwidth away and reduces the engagement in my experience.

Anyway, I don’t think it’d hurt to send. Worst case you end up right where you were before sending it, right?

As for me, I typically aim to try and add value to the other person upfront before making an ask for a link, so I’m probably not going to be sending them more of my stuff. Instead, I’d try to figure out what their goals are and add value to that.

My two cents. I’d personally dare to send only one resource and only if it was somewhat controversial or new to the industry.

Let’s say your prospect often talks about link building. You’re unlikely to impress them with an article about the efficiency of guest posting, producing linkable assets, and doing outreach.

No big deal, they must have seen tons of such articles.

What could get them hooked is a post with a new link building tactic no one talked about before or a study debunking commonly suggested tips.

19. Can your connections help you with follow-ups?

follow-up strategies

Gurus say you should introduce your prospects to a useful business contact.

I wonder if that contact will be obliged to help them somehow.

What if that person turns out useless to them in the end? There’s no way to tell if third parties will be able to agree on something of mutual benefit. Is it necessary to negotiate possible scenarios with both parties before making such intros?

Opinion from Ian Brodie – Writer, Advisor & Coach at (resource with client-winning tips and advanced marketing training).

Connect with Ian on LinkedIn & Twitter.

You’d want to see that there would be a possibility of something positive happening between the two of them in the future. But it needn’t be an immediate opportunity.

Online we tend to think very short term in terms of relationships – like immediate JV partners. In the real world where most business is still done, introductions are usually made between people who might potentially be interesting to each other some time in the future. Like an accountant introducing their lawyer friend to a young surveyor who might pass them business over the next 20 years once they get more senior in their firm.

There’s been quite a lot of work in sociology on the power of heterogeneous networks and “weak ties”. In other words, having a wide and varied network is better for you than only having “like minded” contacts who are similar to you and move in similar circles. It means you get access to a much wider range of opportunities because the more diverse network interacts with different people and different situations to you – whereas people who are like you tend to see and get access to the same things as you.

Of course, if there’s something of immediate benefit for both parties, that’s great, but there doesn’t need to be. It just has to be clear to both that there could be some significant benefit downstream.

In terms of making the intros, I would ask permission from both before giving details.

My two cents. This tactic can open up new opportunities for your prospects, and many of them should take the bait.

Still, it’s quite a slippery slope where one wrong move can get you in trouble.

To be on the safe side, don’t make any promises. You’re not the one who’ll have to fulfill them in the end and can’t take responsibility for someone else’s actions. Don’t even drop vague hints that your prospects may misinterpret and later accuse you of foul play.

Ask that “useful contact” in advance which of your prospects they won’t mind dealing with. For example, if they publish guest posts, there’s no way they’ll want to accept them from each and every person on your outreach list.

20. Do you breach follow-up etiquette with social proof?

follow-up strategies

Gurus say you should drop names to add a sense of authority to your follow-ups.

By mentioning well-known companies you partnered with, you’ll prove that you’re not a nobody off the street. You’re someone who could find support from big names in the industry. Your new prospects will see you reliable enough to deal with.

I wonder if it’s ethical to involve third parties for the sake of social proof.

No doubt such mentions are the whole truth and nothing but the truth. To tell you more, I use this trick myself once in a while 🙂 But I’m getting a bit paranoid about what people would say if they found out about it.

Opinion from Dean Yeong

Head of Content at Sumo (free email capture tool).

Connect with Dean on LinkedIn & Twitter.

I think it’s ethical as long as we get permission from the person you want to mention beforehand.

While I can’t speak for others, I’m generally okay (even if the other person didn’t ask).

But it’s better to get permission before name-dropping.

My two cents. I personally don’t mind being mentioned as someone’s friend, partner, or customer without my prior approval.

Except for maybe a few rare cases.

Let’s say I once collaborated with some brand, and everything was perfect. But who knows what the future holds? Things may change there in a while. For example, they may cut the budget for outreach and start sending spammy mass emails, mentioning me for social proof.

Being associated with spammers isn’t cool, I guess.

21. How to follow up with people who repeatedly opened your email

follow-up strategies

Gurus say you need a different follow-up approach to people who reread your pitch many times.

If you see some prospects repeatedly opening your email, it means something’s going on on their end. You can’t treat them the same way you treat folks who read your pitch once and forgot about it.

follow-up tips

I wonder how follow-ups to “openers” should differ from follow-ups to “non-openers.”

Opinion from Gisele Navarro – CEO at NeoMam Studios (content marketing agency that produces linkable & shareable assets).

Connect with Gisele on LinkedIn & Twitter.

When it comes to recipients who are consistently opening my email, I assume they are either discussing internally or trying to figure something out so I try to insert myself into the conversation.

A quick email would suffice, “I forgot to mention that I’ve got X available as well, in case you want to see it: [link to Dropbox folder].” I still send my usual follow-up to these prospects later down the line, unless they reply of course!

I also like to try a different approach from my original email. For example, if I’m promoting the World Beer Index and my initial outreach was about the most expensive countries to drink a beer, then my follow-up will be about where to find the cheapest beer in the world.

I like to follow up no sooner than 4-5 days, and I always send my email on a different day of the week, just to try something else.

My two cents. When people get back to your pitch over and over again, they’re probably trying to identify something. In a short-term follow-up, you can clarify what kind of information they’re missing:

  • if they’re curious about how you collected the data for your research;
  • if they have any ideas of how to make it better;
  • if they have any questions about some specific part of your copy.

22. Should people know you saw them opening your email?

follow-up strategies

Gurus say you should use recipients’ behavioral actions as your follow-up excuse.

If you saw them opening your pitch a few times, you could mention that and ask if their actions might mean they’d be interested in learning more about it.

follow-up tips


I wonder if commenting on what someone did in their private inbox doesn’t feel invasive.

Opinion from Mehdi Hussen – Digital Marketing Manager at SalesHandy (sales engagement platform to scale email outreach).

Connect with Mehdi on LinkedIn & Twitter.

It’s all good if done with the right intention. We ain’t breaching privacy rather trying to understand the recipient’s behavior.

This is handy when you have already built a rapport with your prospect in the initial calls or email. If there is an ongoing discussion, and there isn’t any response coming to your previous email, you can always follow up this way. It will get the recipient to take action faster.

However, it’s not advised if the conversation is new, and the recipient doesn’t know you well.

My two cents. I’m pretty sure a lot of your prospects know that modern technologies make it possible to track email opens and use them too. Still, what they do in their inboxes is none of anyone’s business.

In cold outreach, you never know what kind of person is behind that cheerful avatar.

Someone carefree will probably not read too much into your statement. But tell it to a sensitive person, and they’ll wonder if you have any shame to capitalize on their private actions.

23. How to follow up with editors uninterested in your pitch

follow-up strategies

Gurus say you should add more arguments in favor of your pitch each time you follow up. The fact that editors ignored it means your reasoning wasn’t convincing enough.

I wonder what to do if editors aren’t interested in that specific pitch at all. Following up on the same stuff over and over will get you blacklisted soon.

Opinion from Sarah Archer – Writer & Marketing Manager at and Head of Content Strategy at Kona (a mini culture officer in Slack).

Connect with Sarah on LinkedIn & Twitter.

If an editor isn’t originally interested, consider how you can pivot the pitch. Can you offer to contribute to their site? Can you turn this into a thought leadership opportunity and offer an interview with your executive team?

Put yourself in their shoes. Determine what their content strategy is, and pitch unique concepts that make their job easier.

Checking out their recent posts and pages that are linked from their homepage or navigation is a start. You can also input their domain into SEMrush or Ahrefs to identify their top-performing posts (either in terms of links or ranking), and reference them in your follow-up email to show that you did your homework.

My two cents. Pitching an alternative idea can improve your chances with editors. But you can’t just stab in the dark. Think about the reasons why they didn’t respond to your original pitch.

  • Are you sure you didn’t overlook something in their editorial guidelines?
  • Did you check if they had the same or very similar topic on their blog?
  • Was your topic too general for their specific audience?
  • What do their previous posts have that yours doesn’t?

Your alternative pitch should be based on learning from mistakes, not guesswork.

24. How to send the last follow-up without burning bridges

follow-up strategies

Gurus say you should send a “breakup email” after a few unsuccessful follow-ups.

This is the kind of follow-up when you ask recipients directly if you should leave them alone. With its help, you’ll identify and remove dead options from your outreach list. Here’s an example:

follow-up tips


I wonder if such an approach won’t close the door for future interactions.

When someone tells you to delete them from their outreach list, that’s what you’ll have to do. You won’t be able to message them again.

But while your pitch is of no interest to some people now, things may change in the future. Your product can get a massive upgrade or you can come up with a better content idea. In the course of time, your authority will also grow, so some of your prospects will be more willing to deal with you later.

The question is, how to send the last follow-up without burning bridges?

Opinion from Forster Perelsztejn – Marketing Manager at Rooftop (email management software to streamline internal communication, customer support, and workflows).

Connect with Forster on LinkedIn & Twitter.

A lot of influencers recommend breaking up with your prospect by asking them if they want you never to contact them again. I don’t think that’s a good strategy.

If they haven’t responded yet, they’re at best neutral towards you. In that regard, asking someone who doesn’t care about you if you should stop contacting them isn’t the best approach because the fear of loss or FOMO is low.

Instead, by asking them what could’ve changed their mind, you’re putting them in a position where they have to think about their objections. And if what you’re offering is relevant enough, you might very well at least get a response.

My two cents. The question about what could change their mind should have a better outcome than the proposal to leave them alone.

Your prospects know more about their needs than you or any other email marketer could ever suggest. They won’t miss an opportunity to take advantage of you if they see it’s possible.

Folks who’ll ignore this question too are probably not open to new partnerships at all. Feel free to leave them alone (until your next campaigns), but don’t say it.

Let this outreach episode end on a cliffhanger.

25. Will bad follow-ups discredit you in public?

follow-up strategies

Gurus never say that your follow-ups can end up on the public wall of shame, e.g. in someone’s social thread.

It usually happens when emails are “one of a kind” or recipients just get tired of never-ending follow-ups. Sometimes, you can also show up in the wrong place and at the wrong time.

follow-up tips


When sharing screenshots of a bad pitch, some people blur out the sender’s name, company, and email address. Others are not that kind and prefer not to bother with blurring.

follow-up tips


I wonder when senders face a higher risk of ending up in public with their personal details.

Opinion from Dan Shure – Owner of Evolving SEO (SEO consulting services that help businesses with traffic, revenue growth, redesigns, site migrations, and more).

Connect with Dan on LinkedIn & Twitter.

As a rule of thumb, I would never make someone’s name, company, or email public when sharing examples of outreach. The point of sharing outreach examples tends to have more to do with using them as an example of what not to do, or what to do, and does not directly have anything to do with who sent it.

The only time I would consider exceptions is if the example being shared doesn’t make sense unless the sender is made known. And in that case, I would make sure to think carefully about how important it is to share, or in extreme cases maybe even ask for permission.

My two cents. People don’t always mean to disclose the sender’s identity, it’s true. But they can overlook a few minor details that will reveal who the sender is, like on the screenshot below.

follow-up tips


While the sender’s name is hidden, you can still find out who that person is by googling one of the posts they listed.

Since Maddy blurred out their name, pic, and email, I believe she didn’t leave that loophole on purpose. She just didn’t bother looking into every possible detail to keep out of view.

The bottom line?

Even with noble intentions, your prospects can make you famous.

Final Word

I’m not against gurus and what they preach. Their follow-up tips probably worked for them and, in all honesty, helped me a lot in my early days.

Still, outreach trends come and go. What was appropriate for someone a while ago may look odd today. It’s easy to try different follow-up tricks but hard as hell to wipe your reputation clean.

When following up with someone, imagine how you would react to your own email. Would you find that joke funny? Okay, how about this – would you find it funny with tons of tasks to complete and the deadline around the corner? I doubt it.

If you have any questions or disagree with something you’ve just read, feel free to tweet to @NickCampbelll.

How to Follow up on an Email (What Gurus Forgot to Mention)

The idea to follow up on an email that got no reply is as old as time. Or at least as the web. I’m not gonna tell you for the billionth time that follow-ups increase response rates. Many gurus and studies have done it for me. I wanna talk about another side to the story, usually unreported. … Continue reading “How to Follow up on an Email (What Gurus Forgot to Mention)”

Read More

Best Email Finders (Free & Paid)

minute read

List of the Best Email Finders


General Features

With over 100 million emails indexed, it was claimed that Hunter is the most powerful email-finding tool ever created! It will find the email addresses of people either individually or in bulk. It is a Cloud-based email search solution that helps businesses find emails on company websites, verify domains, compose follow-ups, and more.

Hunter Email Finder uses the most complete database of public email addresses to find the right contact information and everything goes to verification first before being returned to the searcher. Email addresses with a green shield passed its verification and so the searcher can use them safely.

If the email addresses cannot be validated, Hunter will provide a confidence score on the returned email to help and guide the user on how sure and accurate the email address is.


How much will it cost you?

There is a free version of Hunter that gives its users 25 searches/month with limited access. The good thing about it is, a search is only counted if you get results. You will also get 50 verifications for free each month.

The paid version has 4 tiers and will give users full access to the product. It can be billed either monthly or annually (with a 30% discount)

  1. Starter
  2. Growth
  3. Pro
  4. Enterprise

Starter Tier is priced at $49/mo if billed monthly and $34/mo if on yearly billing. This gives the customer 500 searches and 1000 verifications per month.

Growth Tier is priced at $99/mo on monthly billing and $69/mo if billed yearly. It provides the user with 2500 searches and 500 verifications per month.

Pro Tier will cost $199/mo if billed monthly and $139/mo for yearly billing. This will give the user 10000 searches and 20000 verifications each month.

Enterprise Tier is priced at $399/mo on monthly billing and $279/mo with yearly billing. It will also allow the customer to have 30000 searches and 60000 verifications per month.

Unlike other products, there are no Extended or Plus versions for each tier. You have to upgrade to the next tier if the need arises. It will cost you double the price but on the positive side, it will give you double the value of the searches and verifications.

What makes you like it?

The free version is really good! Many Hunter users have never really paid or upgraded to the paid version. The free searches and verifications are sufficient especially if you are not a heavy user of the email finder.

The interface is very easy and simple to use even for a non-techy person. Of course, there are better ones in the market, but you will also have to shell out some dollars for that.

The great thing about Hunter is that you can click the extension and it’ll even have their titles with their emails and phone number. Other products will charge you for the phone numbers separately (i.e SignalHire).

Hunter email verification does an excellent job of filtering out anything that is going to bounce. This greatly helps in protecting the integrity of the domain you are using in sending the emails from.

You will Hunter easier to use with Gmail integrated features to keep everything synced and an amazing email campaign tool for sending bulk emails.

What needs improvement?

As mentioned, the free version of Hunter works very well. In this sense, it can be prone to abuse in sending spam marketing and email communication.

Another aspect is the pricing. There is no PLUS or expandable version for each price tier. If your need fluctuates, you have to cancel your current tier and buy the next tier or the lower tier. Also, the paid plan starts on a higher-end which makes it a pricey option if opting for the paid plan.

Email verifications need improvement, based on user feedback. Sometimes it isn’t able to confirm the email verification or create false positives. So if you’re using it, be cautious and make sure to double-check the results before sending email to the recipients.

It doesn’t work with Linkedin and other Social Media applications.


General Features

For use in Sales, Marketing and Recruitment. It is used to search and discover companies that match the right target criteria. With RocketReach, you’ll find the right customers while gaining key insights into current company data and statistics.

Claimed to be the No1 email finder with 7.6 million users and trusted by more than 6.5 million businesses around the world. Amongst them are some of the biggest – Apple, Google, Amazon, Facebook, and 95% of the S&P 500.

RocketReach searches thousands of public data points, discovering verified email, phone numbers, and social media profiles for over 450 million profiles, and 15 million companies all over the world.

Customers can easily search for contacts using its Chrome Extension with the click of a button or use the bulk lookup feature for lists of multiple contacts at the same time.

RocketReach is an accurate email finder, and it’s easy to use. RocketReach will return emails, social links for at least 85% of your prospects. To ensure that they do not bounce, emails are validated. Emails are generated in real-time to ensure maximum accuracy.

The social and contact information on RocketReach is 2 to 4 times more complete and up to date, than any of our competitors according to the product details mentioned in their Chrome extension.


How much will it cost you?

There are three paid subscription plans available: EssentialPro, Ultimate billable on thru monthly or yearly basis. Yearly billing will save you 33% of the price. A Free Trial is available as well.

Essential Plans costs $59/mo on monthly billing and billed as $468 annually.  Customers will have 125 lookups (credits) per month or 1500 lookups per year.

Pro Plans costs $119/mo on monthly billing and billed as $948 annually. Customers will have 300 lookups (credits) per month or 3600 lookups per year.
Ultimate Plans costs $299/mo on monthly billing and billed as $2388 annually. Customers will have 833 lookups (credits) per month or 10000 lookups per year.

There is an Enterprise Plan, however, you need to contact their Sales Team to discuss your needs and the pricing.

What makes you like it?

Many users report having an easy experience with RocketReach’s UI. The search features and functionality is super easy to use and laid out in a way that makes sense.

What needs improvement?

Customer service needs improvement as many customers reviewed that they have an awful experience in dealing with them.

Though RocketReach has great accuracy, still many users experience being provided with incorrect emails, or not up to date emails.

It might be worthy to note as well that the pricing mentioned will provide you with email addresses only, once you toggle the option for phone numbers as well, the price will significantly increase.

Clearbit Connect

General Features

Clearbit Connect is a Gmail extension that you can install for free and allow you to search contacts based on domain or company name directly from your email.  Simply hit the Clearbit button, add your chosen domain, and pick the right email address from the list that appears.

Unfortunately, Clearbit Connect no longer offers an extension for Microsoft Outlook.
Connect is a small feature of a bigger tool called Clearbit – a marketing data engine for all customer interactions.


How much will it cost you?

Clearbit Connect extension installation is free and users are given 100 free lookups per month.

Premium service will cost $6k a year for 1000 lookups per month.

What makes you like it?

This is a faster, more effective way to find accurate email addresses.
This program allows you to filter by name, title, title level, and department. Clearbit acts as another contact holder as well and copies their information in your CRM setup. All the data is accurate.

What needs improvement?

Each search is limited to 20 contacts per account, but you can go back and search again for 20 additional.

Every found contact will cost one credit which is spent by clicking on the contact and revealing its email address. For example, if you click and reveal 2 contacts from the same domain, that will use 2 of your credits. Searching for a domain won’t spend your credits.


General Features is an outreach automation platform for marketers and sales offering a variety of tools for lead generation, email verification, email sending, and email tracking. By using Snovio email finder you can find all email addresses on any domain, company, name, or through Boolean Search in a matter of minutes.


How much will it cost you?

Snovio offers an unlimited free, renewable plan with 50 monthly credits and 100 recipients for you to try out all the tools and features with no credit card required.

They have 5 subscription plans available: S, M, L, XL, XXL billable thru monthly or yearly basis.  When you opt for an annual plan you will get 12 months at the price of 10 (2 months free).

S is perfect for startups and solopreneurs and it cost $39/month and $33 if billed annually. It provides the user 1000 credits, 5000 unique recipients, and unlimited users.

is crafted for small sales and marketing teams and it costs $79/month and $66 if billed annually. It provides the user 5000 credits, 10 000 unique recipients, and unlimited users.

L is ideal for companies that want to expand their outreach and it costs $169/ month and $141 if billed annually. It provides the user 20 000 credits, 30 000 unique recipients, and unlimited users.

XL is a high-powered solution for established sales teams and it costs $289/ month and $241 if billed annually. It provides the user 50 000 users, 50 000 unique recipients, and unlimited users.

XXL is created for agencies and enterprises and it costs $578/ month and $482 if billed annually. It provides the user 100 000 credits, unlimited recipients, and unlimited users.

What makes you like it?

You can search for thousands of emails every day or spend the credits on email verification only with no limitation.

Snovio’s email finder together with their email checker helps you collect hundreds of qualified leads fast and at a low price. They have an incredible variety of search options. You will find the one that suits your needs.

What needs improvement?

The accuracy of emails is not as good as the other email finder tools, there are too many invalid emails. When you get a bunch of emails from each contact it doesn’t show the most used email.

Snovio is sometimes they will only give the email address without the name of the person who owned the email.

Lastly, unused credits will expire in thirty days.


General Features

Lusha Extension is the web browser extension for Chrome, Firefox, and Edge, that finds your future customers. Instantly access contact and company info from within your Gmail inbox, on social networks, or B2B websites. Get personal fast, create the perfect pitch and close more deals.
Get accurate B2B emails and Phone numbers in seconds.


How much will it cost you?

For starters you will get 5 free contact details every month, this includes email addresses and phone numbers. They also offer 3 paid plans, It can be billed either monthly or annually with a 20% discount.

Professional subscription costs $79/month and $63 if billed annually, limited up to 3 users. This plan will give you 100 credits per month and 1,200 credits per year. Plan includes:

  • Email addresses
  • Phone numbers
  • Export contacts

Premium subscription costs $199/ month and $159 if billed annually, limited up to 5 users. This plan will give you 300 credits per month and 3,600 credits per year. Plan includes:

  • Email addresses
  • Phone numbers
  • Export contacts
  • Save contacts to CRM
  • Bulk data enrichment

Enterprise is a custom plan therefore the cost and number of credits depending on your needs. Plan includes:

  • Email addresses
  • Phone numbers
  • Export contacts
  • Save contacts to CRM
  • Bulk data enrichment
  • Team management
  • API access
  • Dedicated success manager

What makes you like it?

Lusha provides excellent quality mobile numbers and business email. The accuracy is more than 90% and a very little chance to bounce back your email.

They also have a Chrome extension that you can download and install which automatically searches for emails and phone numbers.
The best part most users love about Lusha is that it can be integrated on a Linkedin profile.

What needs improvement?

A lot of the contact details provided are incorrect. Sometimes it connects you with a person having the same name but altogether in a different location, which creates a lot of misunderstanding at times.

The free plan credits per month are minimal compared to other alternative lead generation tools. This tool is a bit pricey as well.

There are also lots of contacts that don’t have an email or phone number, it will only show “ Lusha cannot verify the contact”.


General Features

ContactOut is a  business and recruitment intelligence tool designed to help users find email addresses and phone numbers for prospective candidates and have personal emails for 75% of people in the western world.

Their Chrome extension works on LinkedIn and Github, which helps you find emails and phone numbers. Some other features are for you to be able to access all your saved leads in one place, organize candidates into folders and it will be easier for you to share files with the other team member, export to spreadsheet and ATS in just a second, finding candidates directly using Contactout’s search portal.


How much will it cost you?

They are 4 different plans you can choose from depending on your need and purpose. You will have the freedom if you want to be billed monthly or annually. Unfortunately, they don’t have a free or trial subscription.

Basic plan works on standard LinkedIn only and it costs $49/user monthly or $39/user/month and pays  $468 annually. This plan includes 1200 contacts/year 500+ million emails & phone available. 50% database access.

Sales plan works on recruiter Lite, Sales Navigator, and salesforce integration and it costs $99/user monthly or $79/user/month and pays $948 annually. This plan includes 2400, contacts/year750+ million email & phone available. 75% of database access.

Recruiter plan works on recruiter pro & all version of LinkedIn, Salesforce integration, 30+ ATS integrations via Zapier and it costs $199/user monthly or $159/user/month and pays $1,908 annually. This plan includes 4800 contacts/ year, 1+billion email & phone available. 100% of database access.

Team plan starting at $5000+ Volume discount. Contact Sales Support for assistance.

What makes you like it?

ContactOut has a Chrome web browser extension that lets the user automatically extract emails and other contact details from LinkedIn and Github.

It is quick and easy to set up. It can also be easily embedded in the extension and easier to build identified leads lists in google sheets.

Contactout has the highest return rates of accurate emails. Having the ability to directly message your potential candidates and increased the response rates significantly.

What needs improvement?

ContactOut only works on Linkedin and Github for search results.
Their service is not always a good fit for every organization, it can be expensive or too high for an entrepreneur in some countries.

If you have issues or needed technical support, sometimes it can be difficult to get hold of customer support and have to wait for a long time.


General Features

Their email finder tool is one of the basic features that allow you to find an email address given the company name or website, and the name of your target lead.

The Chrome extension is easy to use tool that integrates with your LinkedIn, Sales navigator, and company website. Once installed, you can use the action popup to find email addresses and build your lists.

Skrapp also provides an email verifier along with the email finder. A verifier is an accurate tool that helps you analyze the status of your emails. You can find it in your web dashboard “verification” column which holds the status of your saved emails.

They also have features where you can find the email in bulk from your existing database and the email finder API endpoint which allows you to find emails programmatically.


How much will it cost you?

You can start using Skrapp with their free plan of 150 credits per user per month. Or, you can subscribe to their premium plan for more advantages. You can choose to be billed monthly or avail of the 20% discounted prices if billed annually.

Starter plan subscribers will be given 1,000 credits email/month and this will cost $49 for 2 users on monthly billing or $39 for 2 users if billed annually.

Seeker plan subscribers will be given 5,000 credits email/month and this will cost $99 for 5 users on monthly billing or $79 for 5 users if billed annually.

Enterprise plan subscribers will be given 20,000 credits email/month and this will cost you $199 for 8 users on monthly billing or $159 for 8 users if billed annually.

Global plan subscribers will be given  50,000 credits email/ month and this will cost you $299 for 15 users on monthly billing or $239 for 15 users if billed annually.

Subscription credits do not expire as long as you have a membership, each subscription plan allows you to hold onto unused credits so that you may use them when the time is convenient. These stored credits are “rolled over” to your next billing cycle, either monthly or yearly.

What makes you like it?

By just clicking the Skrapp chrome extension it is easy to fetch email addresses by visiting your prospects Linkedin profile. It also has a web version wherein you just need to enter the last and first name, website URL of the person you want to find. Another thing is that you can add the emails to the list and can download them as an excel file or CSV file. So it makes the task less time-consuming, easy and simple to use.

The way you can store your leads is also good as you can keep all your data organized.

What needs improvement?

Skrapp is not always reliable. The business emails gathered are not so accurate. sometimes the accuracy levels reduce to around 20%.
The customer service team was unresponsive to emails especially when it comes to canceling subscriptions. The unsubscribe button on the website kept timing out and resulting in a server error.

The full list view in the portal only shows 30 leads at a time which means you have to consume more time on it.


General Features

Adapt Lead Builder is a handy tool for teams looking to build targeted lists of prospects in a matter of seconds. Lead Builder has automatic filters that help you find your next customers from their 100M+ database and 19M companies. Lead Builder seamlessly integrates with leading CRMs to power your prospecting efforts.

Adapt has 99% accuracy on business contacts validated every fortnight and Narrow down your target accounts with more than 20 filters.
This tool is best for Sales, marketing and recruiting teams globally.


How much will it cost you?

You have to contact or fill-up the form to get a quote on the services they offered. If you are a start-up they offer 50% off on all annual plans.

What makes you like it?

The email finding features of Adapt are life-saving and essential. It is easy to use and there is an integration to Google Chrome and Linkedin. Email tracking system helps to follow up with your potential customer. It has advanced search and it worked quite well with LinkedIn.

Pricing is reasonable and they have tutorial videos available.

What needs improvement?

The system is a bit slow and sometimes does not generate or not working at all. Another thing is you cannot download a full sheet of the leads, need to search on every contact.

Accuracy is also questionable as a lot of the emails provided don’t work and the titles and people in the companies are not updated constantly.
Linkedin threatens to lock accounts if they notice that you keep using adapt on their page.

General Features

This tool finds the email address of a person using a first name and last name and the domain name of his company. Manually it would only take 5 minutes to find an email when it only takes a few seconds with GetEmail.
They use big data and machine learning algorithms to find the email address of any professional in any company in one second.


How much will it cost you?

All their subscriptions come with a free test so that you can evaluate their service before committing.

GetEmail has a 100% free plan that you can sign-up for. If you would like some more advanced functionality, you can always start a free trial of any of our advanced plans, or transition onto one of our low-cost month-to-month plans and upgrade as you see fit.

The free subscription will have 10 credits per month, CSV Download, API access.
Basic Plan will cost $49 monthly and this inclusive of 300 credits per month, CSV Download, API Access, Support: Email.

Standard plan will cost $99 monthly and this inclusive of 1,000 credits per month, CSV Download, API Access, Support: Email + chat.

Premium plan will cost $149 monthly and this includes 2,000 credits per month, CSV Download, API Access, Support: Email+chat+phone.

Ultra plan will cost $399 monthly and this includes 10,000 credits per month, CSV Download, API Access, Support: Email+chat+phone (24/7).

What makes you like it?

This email finder tool is fast, reliable and can provide 99% of the email address, User friendly and most important, it’s accurate.

When you are using the chrome extension, this tool is searching professional emails in seconds with very high precision.  Linkedin Integration is very easy and convenient.

What needs improvement?

GetEmail provides limited credits for free accounts. If you pay a plan you do not keep the credits month after month.

Sometimes few of the email addresses cannot be verified or found.


General Features

SalesQL is an extension tool that helps find contact information (emails and phone numbers) from LinkedIn users. You can extract bulk results directly from Linkedin search pages including Sales Navigator and Recruiter. You can download all your Linkedin connections with just one button.
It is claimed to be Trusted by 150,000+ Companies Worldwide, including Johnson & Johnson, Accenture, Hilton and Verizon, to name a few.


How much will it cost you?

There 3 paid plans to choose from depending on your needs, and there is a Free Version too! Billing is done monthly and there are no annual subscriptions available as of this writing.

Free Plan – will grant 100 free credits per month and you will be able to search for  Personal Email Addresses and  Business Email Addresses only.

Starter Plan –  is priced at $39/mo and will grant you with 1500 credits/month. User will be able to search for Personal Email Addresses, Business Email Addresses, Personal Phone Numbers and Business Phone Numbers. There is the ability to export contacts to CSV or Excel.

Advanced Plan  is priced at $59/mo and will grant you 1500 credits per month. It has all the benefits of the Starter Plan, plus you can add up to 3 users.

Pro Plan – is priced at $89/mo and will grant you 10000 credits per month. It has all the benefits of the Advance Plan, however, you can add up to 15 users.

What makes you like it?

Its Free Version is good if you need emails only. It provides a considerable amount of credits compared to other free versions of its competitors in the market.

The product has a very simple user interface,  is super easy to use and provides contact information for most contacts. It works great especially when you want to extract contact information on LinkedIn. Most users commended its accuracy mentioning a very small bounce rate, and high accuracy and multiple options for email contacts from LinkedIn. Fast load time, easy copy-paste options.

From the SalesQL site, you can easily view—and download—the information you have collected. The information can then be imported into other projects, making this a great tool to use in any workflow.

What needs improvement?

Many reviews mentioned its poor customer service, especially in their email support. The tool is very limited in its scope as it will be mainly useful only to LinkedIn. You cannot search by domain, or by name. Its email validation system is still not at par with other tools but the developers are promising that it will improve in time as they are working on it.


General Features

Generally used as a recruitment platform, SignalHire boasts its capability as one of the best email finders out there! Claiming to have a hit rate above 85% and data accuracy of over 95%. It has a Chrome extension that allows its users to find emails quickly thru LinkedIn and other Social Media and claims to only return-search verified email addresses.

SignalHire allows you to easily find the most up-to-date business contact information and create accessible contact profiles so your sales team can see everything in one place.

Contact details are shown only after they are verified via third-party verification tools. All emails are found in real-time which includes not only work contacts but personal contact as well.

SignalHire gives full access without any limits to a database of over 400 million candidates, 8 million companies, and 200 industries.


How much will it cost you?

SignalHire offers its customers four attractive pricing plans depending on what suits their needs.

Lead Generation Plan – will cost $39/month if you choose to be billed annually and $49 when billed monthly. It will give the user 350 email credits per month and will include the below features:

  • Emails only
  • ATS / Team management
  • Email sync
  • Bulk emails
  • Browser extension

Phone Box Plan –  will cost $39/month if you choose to be billed annually and $49 when billed monthly. It will give the user 100 phone credits per month and will include the below features:

  • Phone numbers only
  • ATS / Team management
  • Browser extension

Recruiter Pro Plan –  will cost $39/month if you choose to be billed annually and $49     when billed monthly. It will give the user 100 contact credits per month and will include the below features:

  • Emails and Phone numbers
  • ATS / Team management
  • Email sync
  • Bulk emails
  • Browser extension

Enterprise Plan  this is a premium custom solution tailored to the customers’ needs. Pricing is upon request. It includes everything from the Recruiter Pro Plan plus the following:

  • Integration with your current ATS / CRM
  • Data migration service
  • Company career page
  • Dedicated account manager

SignalHire also offers a Free Trial which gives its potential users 5 email credits/month and can be upgraded anytime. The good news is, it does not require a credit card during the free trial period.

It is also worthy to note that all the plans have an “Extended” version, where clients can save another 25% should they wish to upgrade with more credits/month on yearly billing.

What makes you like it?

If you are in Sales or in Recruitment, this is a great tool for you, considering that it has a vast database. It is easy to install and use, basically you access it through a chrome extension. They provide a free demo trial to see how SignalHire works to decide if it’s a good fit. It can retrieve email addresses from any social network profile. Additionally, the system checks the response of the mail server and indicates the level of deliverability. Everything is done in real-time mode.

What needs improvement?

Some of the email IDs it pulls are of past companies people worked with. There is a huge potential with SignalHire, however, there is a massive improvement required on customer service and credits maintenance.
The software takes credit even if it does not provide any contact details but only a LinkedIn profile that is not active. Customer service has been disappointing as there have been several occasions where payments have been taken multiple times.


General Features

FindthatLead is a lead generation tool that helps businesses and Sales to get authentic business emails of new leads at any given company using just their first names, last names and website names. They also have an advanced algorithm that quickly verifies the generated email.

FindThatLead can find emails on any website, Twitter or LinkedIn profile — faster than ever!


How much will it cost you?

Get started with a free plan with no credit card required. Every plan comes with a Prospector that searches all over the web for the best leads and verifies them automatically, Bulk processing that uploads your prospect leads in CSV format and Email sender. They also have outstanding live chat support available during working hours or you can contact the customer support team 24/7.

FindthatLead offers 3 paid plans that cater to your personal or business needs. You will have the options to be billed monthly or avail of the 20% off if billed annually.

Growth costs $49 for monthly billing or $490 if billed annually for 1 user and it comes with 5000 monthly credit, 2 campaign accounts and can send up to 400 daily emails.

Startup costs $150 for monthly billing or $1,500 if billed annually for 4 users and it comes with 18,000 monthly credits, 4 campaign accounts and can send up to 500 daily emails plus 2 Ultimate accounts.

Suite costs $399 for monthly billing or $3,990 if billed annually for 6 users and it comes with 30,000 monthly credits, 10 campaign accounts and can send up to 750 daily emails plus 4 Ultimate accounts. is a new chrome extension that will allow you to automate your LinkedIn prospecting job. Select your target criteria, show the results and click on visit profiles.

What makes you like it?

This tool has a user-friendly interface, one of the best features is that every email comes verified so the bounce rate are exceptionally low.

It is easy to get email data by visiting the potential LinkedIn profile of a prospect and finding emails of a certain niche.

FindThatLead new Prospector tools are a great way to find new leads that match your selected criteria. Another practical tool called, which is only used on Linkedin to search contact.

What needs improvement?

The Chrome extension can sometimes be buggy. The information is often outdated so there are many faulty emails.

There are no phone numbers, not even a generic business phone number is available.

Customer support is sometimes hard to reach out or it takes them a while to respond to any concerns.


General Features

GetProspect has a variety of features that helps you get email addresses with high authenticity including, In bulk and one at a time, by name and by domain, on Linkedin or company website, with Chrome extension or extracted database and using API or human-readable filters.

There are different ways to improve your work using the email finder depending on the information you have and the goal you set.

Using the Chrome extension, finding email addresses, surfing the company website and social media platform are just a few clicks on the icon of the extension.


How much will it cost you?

GetProspect provides lifetime access to 100 free new email addresses each month. They have monthly plans where you renew every month and can be canceled anytime. Yearly plans have a 12-month commitment, a single billing at the beginning of the plan, and come with a 30% discount. The number of credits renews every month. Plans can be shared with unlimited users.

Unfortunately, unused credits will not carry over. However, if you upgrade your plan not later than 24 hours before the renewal date, unused credit will automatically roll over and will be valid for 30 days.

Free plan included 100 discovered emails per month.

Starter plan includes 1000 discovered emails per month for $49 on monthly billing or $34 if billed yearly.

Basic plan includes 5,000 discovered emails per month for $99 on monthly billing or $69 if billed yearly.

Plus plan includes 20,000 discovered emails per month for $199 on monthly billing or $139 for yearly billing.

Pro plan includes 50,000 discovered emails per month for $399 on monthly billing or $279 for yearly billing.

What makes you like it?

Getprospect is one of the most accurate email finder tools it gives more than 95% accuracy. Lead data is up to date and the verified emails are accurate. This tool is easy to install and set up.

They also have a very flexible subscription plan that allows you to upgrade or downgrade depending on your needs.

They also have a team option, this allows you to add team members and share your subscription with them. All the team members will share the credits provided in the plan.

What makes you like it?

Getprospect is one of the most accurate email finder tools it gives more than 95% accuracy. Lead data is up to date and the verified emails are accurate. This tool is easy to install and set up.

They also have a very flexible subscription plan that allows you to upgrade or downgrade depending on your needs.

They also have a team option, this allows you to add team members and share your subscription with them. All the team members will share the credits provided in the plan.

What needs improvement?

This tool uses credits whether or not the email bounces. If in case you didn’t have many prospects to find their email address, your subscription might be wasted because the usage counter resets every month.

Other users also encounter a lot of duplicate email addresses, sometimes this tool generated invalid or old emails. Sometimes Getprospect is not able to pull email addresses from LinkedIn profiles.

Their Customer support is oftentimes slow to respond and unable to resolve simple issues right away. Sometimes it takes 2 weeks to respond to queries.


General Features

Apollo is a chrome extension that can be placed in your main browser window, within LinkedIn, your email, CRM, or your company websites. This will provide you easy access and at the same time deep research on companies and contacts while providing you with their email addresses and contact numbers.

Apollo is built to help you hit your desired email target. It tool gathers verified email addresses & phone numbers directly from Linkedin and syncs them with your CRM directly. It gets the mobile number of your prospect for a higher connect rate.

You can find the best contacts at each company and users have the option to search by name, job title, or location. It uses a 5-step email verification process increasing its accuracy.


How much will it cost you?

In terms of cost, you have the option either to be billed monthly or annually, with annual billing giving you a 10 – 20 dollars discount.

There is a Free Version that will provide you with 50 credits/month. It already has LinkedIn and Gmail extensions and is also integrated into HubSpot and SalesForce. You can export files to CSV although you have limited API access.

The Basic Version costs $49/month and $39 if you opted to be billed annually. This will give you all the perks of the Free Version plus other additional benefits like unlimited email sending and filters for easy search, and many more.

It will also provide you with 200 monthly credits, whether you choose to have monthly or annual billing. The good thing is that new users will have a 14-day trial period (which most of the other email finders do not offer).

The Professional Version will cost you $99/month which goes down to $79/month if you choose to be billed annually. There is no limit for email credits and will give you the extra benefit of being able to search for mobile numbers as well.

The same with the Basic version, this also has a 14-day trial.
Apollo also offers Custom Versions to its clients, depending on their needs. It will include all of the benefits from the Professional version, and the customized request from the client. However, billing is on annual option only and you have to contact their Sales Support team to discuss further the details.

What makes you like it?

Apollo UI is clean and easy to understand. According to some feedback from its clients, its UI and UX are one the best in the market and the filters are a great addition and are very helpful. Many users commented that their CS Support is great, replying immediately to queries while providing immediate resolution to customer difficulties!

Their integration with LinkedIn, Hubspot and Salesforce draws most of their customers to subscribe to Apollo as it is very efficient, accurate and reliable.

Another feature that you will like about Apollo is the 14-day trial period, in their paid versions. Most other email finders will offer you the trial period in their most basic or in their free-trial version which is very limited in benefits and access.

What needs improvement?

Just remember that Apollo charges you per user. So, say, your boss just wants to log in to view your activity or to check and track your progress, you have to purchase him a separate subscription.

The tool can be quite slow at times when navigating from one window to another.  Some of the contact numbers and even emails are not updated.

While the general feedback is about great UI, the dashboard is quite intimidating especially for new users and beginners, with some commenting on higher learning curve in using the application.


General Features

It claimed to be the Yellow Pages of Email. It uses a Chrome extension that works instantly right from your browser. You can use it to find and prospect emails from social networks like Linkedin, Facebook, Twitter. It can also be used as a bulk email finder where you can search email addresses from a list of names and companies or domains.

Before calling an email valid, the email verification engine requires that at least two sources flag it as valid, we do that to outsmart Catch-All addresses. Clients can also use Zapier to connect Find That Email with more than 500+ integrations available, including Salesforce, HubSpot, Mailchimp and Pipedrive.


How much will it cost you?

Here’s the thing, NO YEARLY PLANS! As the powers-that-be at Find That Email believes that users should be able to cancel their subscription whenever they want.
There are 5 options for users to choose from:

The FreeTrialStarterProTeams, and Custom.
Charges are the same across the board, however, the number of credits may vary, as clients can choose whether to buy the BUNDLE Plan, FIND Plans, OR VERIFY Plans. That’s right, they charge and allocate Find credits and Verify credits SEPARATELY.

Let’s examine the Bundle Plan.

For the Free Trial, the user needs to sign up and will be given 100 Verify credits and 50 Find credits per month, with very limited access.

The Starter costs $29/month and will provide the user with 750 Verify Credits and 250 Find Credits.

You can also use the application for Bulk Finding and will have Social Networks Support and Integrations. However, there is no API Access and credits are not transferable.

The Pro is priced at $79/month with 5,000 Verify Credits and 1,000 Find Credits. It has all the perks of the Starter plan and the additional benefit of transferring credits as it will allow you to create 2 users.

Teams will cost $149/month and will allow Unlimited users and transferable credits. Clients will enjoy 15,000 Verify Credits and 3,000 Find Credits while having all of the benefits including API Access.

For the Custom, the cost will range from $249 to $2499 per month, with 25,000 Verify credits and 5,000 Find credits to 500,000 Verify credits and 100,000 Find credits per month, respectively. You can choose the option by yourself without contacting its Sales Dept as it can be done on their website itself.
As mentioned, the charges in all plans stay the same. However, the credits will change.

In Find Plans, the Starter is 500 find credits, the Pro is 2,000 Find credits and Teams have 6,000 creditsIn Verify Plans, the Starter option will allocate the user with 1,500 Verify credits, Pro will have 10,000 Verify credits and the Teams option will have 30,000 Verify credits.

Customers have the option to either pay by Credit Card or Paypal. Users also can switch plans at any time they want and the credits from the old plan will get added to the new plan.

What makes you like it?

Most of the feedback from users mentioned that its email scraping was top notch and 90% of the time delivered valid email addresses. Customer support is very fast, their email verification tool is very accurate.

Find That Email gives a confidence score and gives its users an idea if the email address is accurate and if it can impact their email bounce rate. A lot of the companies deduct credits for searching while Find That Email ONLY deducts a credit when an email address is found and that is cool! They also offer a 14 days money-back no-questions-asked guarantee to new subscribers.

Customer support also is highly rated by the users, with a prompt response and easy to contact as primary reasons.

What needs improvement?

Some users’ experience searching using LinkedIn Chrome extension is very slow compared to other tools.  Some competitors have a lower price per contact when compared. However, its high accuracy rate and overall efficiency compensate for it.

The free trial doesn’t allow the user to try out all the options available within the paid plans. It would have been great if the free trial would grant this access so that new subscribers can actually “get the feel” of the application. As a would-be user, you would like to have a chance to test out all the features before you decide to upgrade your account to the paid version, right?


General Features

LeadGibbon is a cloud-based software that generates reliable and verified contact information for businesses that aim to build and manage a B2B client database to generate sales leads.

The software helps users build a robust contact list quickly with the LeadGibbon Google Chrome extension, which allows you to find the email address of any lead on LinkedIn Sales Navigator and export this data to the CRM software you use.

LeadGibbon gives you access to over 20 million contact records and over 1000+ companies. All these profiles are updated in real-time and provide verified firmographic data to give users access to fresh contact information.
LeadGibbon’s interface is simple and intuitive, making lead searches straightforward and fast. Search for new leads based on title, location or industry.

Data is exported as a CSV file or you can save LeadGibbon as many searches as you wish for free. LeadGibbon claims to have up to a 99% match accuracy, and it’s used by companies like Google, PayPal, FedEx, and Airbnb.


How much will it cost you?

LeadGibbon promises that you only pay for verified data. When you use their chrome extension or email enricher, you’ll get email addresses that have a less than 99% chance of being delivered for Free.

Pricing is pretty straightforward. There are no contracts needed, meaning no annual subscriptions. You can cancel anytime and your billing is on a monthly basis only. There are 3 plans to choose from. BASICPRO, and BUSINESS.

Basic Plan is priced at $49 a month and has 1000 monthly credits.

Pro Plan is priced at $99 a month with 5000 monthly credits.

Business Plan costs $199 per month and has 20000 monthly credits available.

Unlike its many competitors, they don’t have a custom plan. However, they do have a free trial to which you will receive 5 free credits. Would-be customers will have a chance to take their database for a spin and decide whether it’s the right fit for them.

What makes you like it?

The simplicity of integration with LinkedIn and Chrome is one of the reasons why clients use LeadGibbon. Many commented that the user interface is very easy to use, and the ability of it to be saved and shared with team members makes it an easy choice for new subscribers. Users are not bogged down by long data loading times as data processing is done in the backend.

It is fairly easy and seamless to use while on LinkedIn. Easy access and organized results in a live google sheet. Having all the details in one Google Sheet makes it easier to manage leads through a sales funnel – which isn’t available on Sales Navigator.

LeadGibbon offers the same benefits across the different plans. So, whether you have a Basic plan, you still have access to all features.

What needs improvement?

LeadGibbons’ accuracy is NOT as high as some of the more expensive competitors in the market, but it is better than the other cheaper Chrome extension tools out there! Some reviews mentioned that it is a bit on the expensive side compared to other solutions in this category. It is worthy to note that while you can export data in a CSV file and share it thru Google sheets, it would be an improvement if leads could be saved in a selected worksheet within the Google Sheet.


General Features

Aeroleads helps you to find verified business emails of your prospects and leads with their job title, company, website, location, LinkedIn URL. Users will have the ability to export the data to CSV or transfer data to Salesforce, HubSpot CRM, Pipedrive, Zoho CRM, FreshSales or Zapier with just one click.

It is a powerful Prospecting and Sales Intelligence software that works with sites like LinkedIn, Crunchbase, AngelList as well as you can upload your lists. It also comes with an email verifier to help you verify emails before sending them.

AeroLeads Sales is used mostly by Sales professionals, Lead Generation teams, Recruiters, Human Resource professionals, Startups, Business executives, Business analysts & Marketing Teams.

Adobe, IBM, Domino’s and Tata are a few of the companies that are using this tool, as mentioned on their website.


How much will it cost you?

There is a free trial and a free version of the tool. However, you can use the free accounts as much as you want but they do have limitations on usage, results and do not allow features like exporting data to other services like MailChimp, HubSpot and salesforce.

There are four aptly named plans you can choose from: Take Off, Climb, Cruise, and Enterprise. 

Take Off Plan starts at $49 a month. The user will have 1000 credits that can be used to find emails, find prospects from LinkedIn, Crunchbase, or Angellist. You can also import and export data to CSV, however, you cannot transfer data to Salesforce, HubSpot or Zapier.

Climb Plan will cost $149 a month. Users will have 4000 credits and will have the same perks as the Take Off plan, plus the ability to enroll 5 users and access both email and chat support.

Cruise Plan is priced at $499 a month and you will be allocated 15000 credits. The additional benefit is that clients can enroll an unlimited number of users while enjoying email, chat, and phone support.

Enterprise Plan is a custom version and you will have to email Aeroleads to ask for a quotation as per your needs while having all the benefits of the Cruise Plan.

What makes you like it?

Aeroleads has a simple User Interface making it easy to use and navigate even for new users of the tool has a simple UI and it’s very easy to utilize. Simply have the plugin downloaded and you can immediately get things rolling. Its dashboard is squeaky clean. With it, you’re able to make lists and export them into a CSV to be uploaded to your own CRM.

While other tools in the market asked you to pay separately for contact or phone numbers, Aeroleads will provide it to their clients for free (or included in the credits) which is an additional benefit.

Also, customer support is nice and efficient and replies within minutes.

What needs improvement?

Pricing can be improved and data accuracy which is claimed to be 100 percent accurate, needs some substantial change.

It takes time for bulk search but future updates might improve the performance. The phone numbers are sometimes corporate phone numbers of the company and not the office desk phone numbers of that prospect.

Kendo Email App

General Features

Kendo Email Finder will find, verify, and save the leads with enriched data, including name, role, company and emails.

Its email finder chrome extension will find the contact enriched data with a single click. LinkedIn, Sales Navigator and Recruiter are supported. Kendo Email Finder will also help you find email addresses behind Instagram profiles.

Kendo features include email lookup extension, bulk email search, email verification, search by company/domain, reverse email lookup, multiple CRM integrations, powerful API and more.

According to their website, CISCO, Tesla, Coca-Cola, Microsoft and Apple are some of the companies who trusted Kendo.


How much will it cost you?

The free plan includes 50 free credits per month to find emails. Customers can be billed either monthly or yearly for the paid plan and there are four plans you can choose from.

Starter Plan costs $14/mo and $12/mo on yearly billing. You can have 600 credits that can be utilized to find up to 600 emails or run up to 300 domain searches or verify up to 1,200 emails. You will be able to search both personal/corporate emails and export it to CSV. Users can also use the bulk lookups and 3 additional team members can be added into your account.

Premium Plan costs $29/mo and $24/mo on yearly billing. You can have 1500 credits that can be utilized to find up to 1500 emails or run up to 750 domain searches or verify up to 3000 emails. All benefits of the starter plan are included. However, you can add up to 5 team members in your account.

Professional Plan is priced at $59/mo and $49/mo on yearly billing. You can have 5000 credits that can be utilized to find up to 5000 emails or run up to 2500 domain searches or verify up to 10000 emails. Up to 10 additional members can be added into your account.

Corporate Plan is priced at $99/mo and $82/mo on yearly billing. You can have 10000 credits that can be utilized to find up to 10000 emails or run up to 5000 domain searches or verify up to 20000 emails. Up to 10 additional members can be added into your account.

Customers who avail the yearly billing, in essence, only paid for 10 months instead of 12 months.

There is a separate Corporate Plan pricing option divided into 4 plans. CORP10K, CORP20K, CORP50K and a CUSTOM plan. All of these come with unlimited users.

As the name implies, Corp10k allocates 10000 emails, Corp20k, allocates 20000 emails, Corp50k allocates 50000 emails. A custom plan is designed for higher volumes of email search allocations.

CORP10K is priced at $149 a month. CORP20k is at $249 a month. CORP50k will cost $499 a month. The Custome plan needs to be discussed with their Sales team for pricing and quotation.

What makes you like it?

If you want to find emails on LinkedIn or Instagram, this tool works great. Although accuracy is not that best, it is still good and reliable enough when compared to other options in the market.

The Chrome Extension is very user-friendly and easy to navigate. Pricing is more competitive as it is on the more affordable side. It also generates more than one email which gives you more alternatives and information.

What needs improvement?

Make sure that you keep track of your credits, as the credits don’t roll over if you do not use them. It does not provide live support, like chat or call. Customer service needs improvement in this case as the only way to reach them is by email and replies might take some time.

Data accuracy as well needs to improve, as there are comments from users regarding the inaccuracy of data as it gives them out-of-date emails or emails that don’t work anymore, although overall experience seems to be good.

There seems to be a lot of complaints regarding the free credits provided as insufficient as Kendo only provides 50 credits per month for its free plan version.


General Features

Norbert helps you find any corporate email addresses and manage your leads. Find your leads’ email address and contact information on any website simply by clicking on a button.

The prospecting tool integrates with Google Chrome, Zapier, Salesforce, Pipedrive, Mailshake, Drip, ReplyApp, Hubspot, and The email verification tool integrates with Mailchimp, SendGrid, Jotform, and Formstack.

This tool is best for professionals looking to build new, long-lasting relationships for purposes of sales, recruiting, business development, PR and marketing.

It is trusted by companies like Intel, Twitter, Oracle, SAP, Airbnb and many more!


How much will it cost you?

Pricing is separated into three categories:

  • Prospecting, when you just want to find email addresses.
  • Verify, helps you ensure that your emails reach people.
  • Enrich, leads with powerful data points where you can add filters or parameters of what you are searching

For Prospecting, customers will have the option to be billed either monthly or annually (with discount) and there are 4 plans to choose from: Valet, Butler, Advisor and Counselor.

Valet Plan is priced at $49/ month on monthly billing and $39/month if billed annually. 1000 credits/lead is available for this plan, every month.

Butler Plan is priced at $99/ month on monthly billing and $79/month on annual billing.5000 credits/lead is available for this plan, every month.

Advisor Plan costs $249/ month when billed monthly and $199/month if billed annually.15000 credits/lead is available for this plan, every month.

Counselor Plan costs $499/month when billed monthly and 399/month on annual billing.50000 credits/lead is available for this plan, every month.

Prepaid, Pay-as-You-Go plan is also available for prospecting, starting at $50/500 credits. It is a bit pricey, however, your credit will never expire!

All plans have an unlimited number of users with Bulk Email and API usage included. Take note that the remaining credits will only roll-over only to the next month in the yearly billing option.

When you want to Verify email, another pricing scheme is available. It is on a Pay-as-you-go basis. Only $.003/email up to 500k and $.001/email above that. You just need to type in the number of emails you want to verify and it will provide you the amount that you need you pay.

If you want to Enrich your Email Lists, pricing is set at $.04/email up to 2k, $.02/email up to 50k and $.015/email above that, with a minimum of $4 only. Or $4 every 100 emails up to 2000 emails, $2 from 2000 up to 50000 emails.

VoilaNorbert provides a one-time 50 credits for free. After that, you have to subscribe to any of the plans or buy a Prepaid plan to continue using its services.

What makes you like it?

It is the only platform that doesn’t require a subscription and offers its users a prepaid option which is great if you are not a heavy user of the tool.  You only have to purchase credits depending on your need at a time.

The accuracy is pretty good compared to other tools in the market and it has a clean user interface. Accuracy may be this software’s strong point. You get quality.

Users also appreciated the organization of the searched list and the general ease of usage of the tool. The software requires very little setup and provides great value for the task it is designed for. The browser extension facilitates usage greatly.

What needs improvement?

Pricing. Not that it is the most expensive, but users have to pay extra for email verification and “enrichment”. These features are already incorporated in the pricing of other tools in the market.

Typical of any email finders in the market, accuracy still needs improvement as sometimes email addresses found were obsolete. But still, this one is at par, if not above the accuracy rate of its competitors.


General Features

Finder.Expert is a tool that finds emails of prospects and companies. It has a chrome extension for ease of use and access. Find only verified prospects by domain or using LinkedIn and Twitter data and you can keep contacts in one place.

Verify and validate found contacts with our free verifier. You can verify your email database before emailing, get maximum responses from your receivers, work with reliable emails only. This will help in reducing bounce rates so that you will use only existing addresses. Email verification assurance by, which claims to have a 98.5% deliverability guarantee.

It also has a bulk email upload capability where users save time by doing mass domain checks in a few clicks. You will be able to find a large number of contacts connected by similar features.

It is mostly used by HR/Recruiters, Sales teams and Marketers.


How much will it cost you?

They offer a Forever free, renewable plan with 300 monthly credits. If you need to go over this limit, you can purchase a plan that best suits your needs or you can go to their referrals program.

They also have a 14 days money-back no-questions-asked guarantee to new subscribers.

Pricing is straightforward (no fancy names)with 3 plans that users can pick. It is billed monthly (although their website does not indicate the billing criteria).

$39 plan provides 5000 credits, $59 plan provides 10000 credits and $69 plan provides 20000 credits. These all come with free email verification.

Customers can switch or cancel plans anytime, and the remaining credits will be transferred to the new plan. However, they don’t refund payment, in case of cancellations even when credits are still available.

What makes you like it?

If anything, you might like the fact that they use to verify emails for free. It is a reliable app by itself, so expect to have some good, quality emails.
Price is also on the affordable side and the free credit they offer is insanely huge compare to most email finders out there!

What needs improvement?

I found out that its other name is Contact Finder (Source: It seems that the chrome extension has only 3000+ users. No wonder, there are not many reviews and buzz of this tool on the internet.

Their webpage needs a revamp. It looks lazy and dry with not much “umpph” factor on it. It feels like it was not professionally done, as there are so many grammar and spelling errors that may reflect the kind of company and service they might offer.

Capterra, the world’s leading software reviews and selection platform does not have a record of this tool on its website. This itself will give the customers an idea of how reliable Finder. Expert is.


General Features (formerly Toofr) is email finding software that offers sales and marketing tools, email security and verification, and speedy processing, among other features.

It boasts of a 2-in-1 email finding verification service, which differentiates it from the other email finding tools, which treats each task as a separate step and separate pricing as well.

Emails are then validated using’s algorithms at a rate of 500 records per hour and with an accuracy of 98%. provides you with a Chrome extension that you can use to identify potential email addresses without having to leave a webpage.


How much will it cost you? offers three different bundles of credits, which can be used for email searches, email tests, or other uses.

Additional credits can be purchased separately for  1 cent/credit with a subscription or for 5 cents/credit without a subscription.

All packages offer the same set of features. Available packages include:

  • Basic: $29/month; bundled with 1000 credits
  • Better: $49/month; bundled with 2,500 credits
  • Best: $99/month; bundled with 10,000 credits

Custom Package is available on request depending of specific needs

What makes you like it?

At $29 per month for the basic package, offers really good value for money if you’re just after a straightforward email finding tool.  Although it may not contain a ton of fancy features, it gets the job done and is easy to use.

There are also options to verify in bulk by uploading your email lists into their system or use their powerful API.

Many users also commented on its simple and easy-to-use user interface.

What needs improvement?

It does not offer an integration with applications such as Google Sheets which is kind of a hassle when building a prospecting list. Although it boasts a 98% accuracy rate, still many users mentioned that they are still getting a lot of “unstable” emails.

There is neither a free trial nor a free version available on their website as of writing, so there is no way for you to check if this is the right tool for you before going for the paid plans. Most competitors offer this feature to new subscribers.


General Features

LeadMine is a lead generation platform for any type of business. You can find your target b2b leads along with their respective email addresses from over 200 million contacts. It is a simple and powerful tool trusted by 1000+ companies across the world.

LeadMine offers: 

Lead Finder – You can search for B2B leads by title, company, location and industry.
Email Lookup – Search for anyone’s email by entering full name and domain.
Email Verifier – Verify the deliverability of any email.
Chrome Plugin – Get leads directly from LinkedIn profile and Google search results.
LeadMine integrates with other application that includes SalesForce, FreshSales, Pipedrive,


How much will it cost you?

LeadMine offers a Free version but no Free Trial and there are 4 plans available for the users.

The Free version offers 10 credits/month which includes the following features: Lead Finder, Email Lookup, Chrome Extension, Email Verification.
The Basic plan offers 100 credits/month and is priced at $29/month with the additional benefit are CSV Export, Email Support.

The Essential plan offers 300 credits/month and is priced at $49/month. It has the same benefits as the free version and the basic plan combined.

The Professional plan offers 1000 credits/month and is priced at $149/month and the ability to add team members or users to your account.

The Premium plan offers 2500 credits/month and is priced at $299/month with an additional benefit of priority support from the LeadMine team.

What makes you like it?

Very easy and intuitive interface to navigate and has a finder and verifier which is huge when prospecting. The fact you have an email finder, an email verifier and the capability of storing your prospects in one place.

What needs improvement?

As of writing, LeadMine’s website,  seems to be inaccessible. Its Chrome extension is called LeadMine Prospector, which might confuse its subscribers.

Many user reviews mentioned its very limited credits in the free trial and its very short trial. Only 10 free credits are given during the free trial period. This is less than the other email finders’ offering.

Email Discovery Tool

General Features

Email Discovery Tool enables its users to get verified emails of people with curated business intelligence to reach an unrivaled targeted group of customers. Through the use of its smart algorithms, it will look for business emails based on name, company, industry, and location by searching for the expected combinations.

You can use the email verification tool to check if an email sent to an address is valid or if it bounces. Note that this does not count against your credits, so you can check as many emails as you like per day.

It also enables its users to find business email addresses filtered by geolocation, departments, and business types. You can also personalize your emails with curated information from market news on your prospects. All of your search activities are kept private and confidential and are not exposed or sold to any third party. All the data processes are encrypted and adhere to security best practices.

You can find EDT on the Chrome Store or sign up and use the web version instead.


How much will it cost you?

EmailDiscoveryTool revamped its pricing plans for 2021. They have simplified it compared to last year’s pricing option.

As of this writing, there are 3 paid plans available and there is no free version or a free trial.

Essential plan is priced at $9.99 / month. The benefits include Unlimited use in searching businesses from locations and business types or search Linkedin Profiles via personal and company information and search emails from domains.

Standard plan is priced at $14.99 / month. It includes all features of the Essential plan plus Unlimited email validation.

Premium plan is priced at $299 /month, including the same feature of the Standard Plan, plus 24/7 Priority Support.

Please note that the prices mentioned on their website are based on Singaporean dollars.

What makes you like it?

Pricing is its strongest sell-point. Unlike most email finders, EDT does not have a credit system. For S$9.99 per month, you will get unlimited searches and shell an extra S$5, and you will get unlimited email validation as well.
This is one of the most affordable among its competitors.

What needs improvement?

The Chrome Extension is temporarily depreciated with the latest major patch. You have to use the Web App instead with full functionality:

If you checked on their Chrome extension, there are only 85 users of this tool. The number might mean something for you as a new subscriber, as fewer users would also mean fewer reviews and in general, would mean how popular this tool is in the market.

On the website,, EDT got only a ranking of 73% SW score, which is below most of the other email finders.
They do not provide an API.


General Features

SellHack is a platform built for business owners and sales professionals to automate their prospect list building.

It is an easy-to-use sales prospecting tool that searches available public sources to find someone’s email address. With only the prospect’s name and company domain, SellHack delivers verified email addresses with high accuracy.SellHack also has a browser extension that helps you build targeted lists so you can send cold emails to your leads. You can uncover your sales prospect’s previously hidden email addresses while searching their social profiles.

According to them, they have an industry-leading 12 step, real-time email verification engine that takes the guesswork out of finding the BEST email address for your prospect in just a few seconds.

The tool also has a bulk email verification option where you can easily upload your incomplete data files with ‘First Name’, ‘Last Name’ and ‘Company Name’ to find valid email addresses.


How much will it cost you?

With SellHack, billing can be Monthly or Yearly. Pricing is also separated into 2 categories: INDIVIDUAL and TEAM.

Let’s examine first the INDIVIDUAL pricing category. It has 4 plans available for its users.

Lite Plan, offers 100 credits and costs $5 a month with a basic plugin. A yearly subscription costs $3/month.

Basic Plan, offers 350 credits and costs $19 a month with a basic plugin. A yearly subscription costs $15/month.

Starter Plan, offers 1000 credits and costs $ 49 a month with an enhanced plugin. A yearly subscription costs $30/month.

Pro Plan, offers 2500 credits and costs $99 a month with an elite plugin, advanced list-builder full API access and Salesforce integration. A yearly subscription costs $60/month.

In TEAM category, subscription is either monthly or yearly and 4 options to choose from:

Team Starter is priced at $99 a month with 2500 credits with 5 user seats/members on monthly billing. A yearly subscription costs $60 per month (save $468).

Team Basic is priced at $249 a month with 5000 credits with 10 user seats/members on monthly billing. A yearly subscription costs $150 per month (save $1168).

Team Pro is priced at $499 a month with 10000 credits with 20 user seats/members on monthly billing. A yearly subscription costs $300 per month (save $2388).

Custom, a Build-to-Suit program depending on customer needs.

What makes you like it?

SellHack has a nice Chrome extension that stays on top so when I’m searching I can click on it from the pull-down and enter the data and copy/paste the results into my CRM.

It is so user-friendly and the interface is not too cluttered. Too often there are software programs that come as a service in there so jam-packed with materials that sometimes you can’t really make any sense of it.

Sellhack works best with LinkedIn. Sellhack deducts the credits only for verified emails. It has a Lead generating option with a beautiful dashboard.
Generally, it is less expensive than other similar software and they have good reviews on their customer services as well!

What needs improvement?

Although the algorithm is usually pretty accurate in terms of deliverable information, Sellhack is not 100% reliable. Emails offered can sometimes bounce back. In their Prospect List builder, you can only add a maximum number of prospects per day. For example, if you have the Basic plan, you can only add up to 200 prospects only in a given day. For inside sales- that deems an issue if you spend a day prospecting. There were some workarounds but were limited to LinkedIn policies- not SellHack.

As of now, SellHack provides only business emails. It doesn’t provide any phone numbers of the prospects.

Users can only have 10 free credits every month and for the paid subscriptions, unused credits will not roll over to the next month.

Anymail Finder

General Features

Anymail finder started in 2015 when and Makesmail merged. It is an Email verification tool designed for businesses of all sizes such as recruitment agencies, lead generation companies, sales teams, email marketers, cold email experts and start-ups.The tool utilizes many approaches to find emails—it searches billions of web pages and performs direct server validation. Users can get emails directly and rapidly using their simple rest API.  You can search up by name, job title, domain or verify existing emails.

Anymail Finder is a competitor to Hunter and  and has one key advantage, it only charges for server verified emails. Pattern-matched emails are free.

Today, thousands of companies use Anymail finder every day to successfully find emails.


How much will it cost you?

Users can choose between 3 paid options or the free trial. There is no yearly billing, instead, users can  Buy a one-off or monthly billing method. All options have the same features.

  • Unlimited unverified emails
  • Only use for verified emails
  • Unused credits roll over when you subscribe
  • Use with all your team members

$49/month, you will get 1000 verified email credits.

$99/month, you will get 5000 verified email credits.

$149/month, you will get 10000 verified email credits.

They also offer a free trial, in which you will get 90 credits which will not expire. It still has all the features of the paid subscriptions. You can also send their Support team a message, in case you want to have a CUSTOM plan.

Users can also buy credits without subscribing, however, credits you buy this way will expire in 1 month and will not rollover.

Anymail Finder promises that emails which they can’t verify to be 100% real are free and credits will not be charged. Their pattern-guessed emails are 70% deliverable but they’re all free.

What makes you like it?

Their pricing model is very flexible and the features are great!  All emails that can’t be 100% verified are free even though they have an average delivery of 70%.

With a subscription, you can add UNLIMITED team members to any account. A feature not offered by most email finders out there!  Also, all your credits ROLLOVER so you don’t lose any.

If you only wanted to use us for one month, you can choose the ‘one-off’ for one month option and never worry about canceling subscriptions.

Most reviews by users mentioned its easy-to-use interface. They also have an open API that we can use on our automation which is a great help. Overall, the software delivers what it promises, and is easily utilized.

What needs improvement?

It seems that their accuracy is not at par with its competitors, as they do “guess- emails” also. However, you will not spend credits for this.


General Features

Slik Prospector is another tool that helps you to find anyone’s email. It is a highly targeted lead for your business and has more than 70 million prospects.

You can use their LinkedIn Chrome extension to prospect leads, save them to lists, and export them to your CRM.

Claimed to be used by salespeople, marketers, recruiters, founders and hustlers at Slack, DocuSign, Workday, Okta, Dropbox and thousands of other companies.

Slik offers an interesting proposition – your leads cost a flat 10 cents a piece. They also claimed to have 95%+ email accuracy, one of the highest in the industry.

Their chrome extension called Slik Prospector has over a thousand users as of writing.

Perhaps the most unusual aspect of Slik is the fact that it was founded by a 14-year-old Canadian entrepreneur & whiz kid, Soroush Ghodsi, who is also its CEO.


How much will it cost you?

A free trial offers 20 credits and you can save leads to your list. There is no mention of a yearly billing, so all plans are on monthly basis only.

Starter plan that costs $49 a month and 750 credits.

Pro plan that costs $99 a month and 2500 credits.
Custom plan, with customized credits and pricing. It promises to have up-to-date data and guaranteed deliverability.

What makes you like it?

Their promise of having 95%+ accuracy seems to have held.   As compared to the others, it has a high email accuracy on the market and offers all the real people, not to spam.

One of the most exciting and enjoyable things about this application is that it allows you to create the most targeted lists using its advanced filtering system. Slik Prospector also offers lots of key features such as automatically updating, fast working, and easy to understand UI.

What needs improvement?

There are issues regarding unsubscribing the plan. One user mentioned that he had difficulty in the process when he tried to unsubscribe.

The free trial credits are a bit low compared to some email finders. You might not be able to thoroughly “get the feel” of the application to actually move to paid subscription.


General Features

MailDB is an all-in-one platform that finds & verifies any email address on the web by simply searching a domain name. It includes features such as bulk email verification, catch-all server detection, disposable email detection, domain check, mail server validation, single email verification, and syntax check.

The software also offers features like Domain Search and  Personal Search. A Domain Search finds the contact details of professionals and email addresses for companies. Find contact information of persons using the Personal Search. The Verify tool will verify emails you send and prevent bounces. Essential for cold emailing.

A cost-effective software that verified Bulk emails automatically. It also offers full API access to services.

They claimed to be trusted by 600+ professionals and used at these top companies: Adobe, GE, Indeed, Hilton. SAP, and Virgin America.


How much will it cost you?

They offered a  Free version, however, there is no Free trial. All plans have full features and access that includes:

  • Domain search
  • Person search
  • Email verification
  • Bulk email verification
  • API access

Pricing is divided into 4 tiers.

Free – 10 requests, No credit card required
Entry – $9/mo, 1000 requests
Startup – $19/mo, 5000 requests
Pro – $49/mo, 25000 requests
Enterprise – $99/mo, 100000 requests

What makes you like it?

You can add multiple, unlimited  users in your team to access your account no matter what tier/paid plan you purchased. Some of the competitors actually will charge you if you need to have multiple users in using their tool.

Aside from the email, Maildb will also include relevant information of your prospect, First name, last name, job title, and phone number included, automatically and FREE OF CHARGE!

The availability of their $9 plan is very much welcomed by the ead generation community especially for those who are just starting out in the lead gen business.

What needs improvement?

(As of the moment there are no reviews that suggest improvement or needs development)


General Features

Whenever you need only one “good” email address behind your target website or URL, LeadCrawler is a go-to tool.

With an intuitive interface, it’s quite easy to use. All you need to do is add your target URL to the search field and click “Submit.” In a few moments, there’ll appear the address available for your query. You can also upload a list of multiple URLs to speed things up and find emails in bulk.

1/6 of all websites out there use Cloudflare, which keeps owners’ contact details obfuscated. Unlike many other tools, LeadCrawler can bypass security and find hidden addresses.

Some people never ditch their personal emails tied to Yahoo, Gmail, and other freemails. They keep on using them for business purposes, that’s why this tool handles such cases too.

If the data is missing for the URL you submitted, LeadCrawler will check other pages on your target site and its official Facebook page. The social media lookup reportedly increases the number of successful email searches by 15%.


How much will it cost you?

LeadCrawler has four pricing plans for any budget you may have.

The Starter plan costs $29 per month and provides 1,5K credits for 15K email requests.
The Standard plan costs $49 per month and comes with 5K credits for 50K requests.
The Professional plan costs $99 per month and offers 20K credits for 200K requests.
The Enterprise plan costs $299 per month and gives access to 100K credits for 1M requests.

There’s also a free plan allowing new users to test the tool’s main features. While it has 1K credits on board, email addresses revealed for free are partially obscured.

What makes you like it?

According to their tests, LeadCrawler could find more emails than some other tools.

Also, they don’t store email addresses in their database, where they would get outdated. To provide you with timely and relevant data, the tool searches web pages for emails in real-time.

Whenever LeadCrawler can’t find anything, it returns a contact page as an alternative. That way, you’ll be able to reach out to your prospect via a contact form. Quite handy!

What needs improvement?

LeadCrawler is still on v1, so a lot more features could be added in the future if people need them (an API, email verification, etc.)

Want to be added to this list? Click here to bring up our submission form. We will be in touch shortly with feedback.

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